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Dr. James explains the power of giving: why leading with a gift always wins

iMarketSmart

1] This primal-giving game models reciprocal altruism.[2] A good gift signals a “helpful reciprocity” relationship. This process repeatedly signals a helpful reciprocity social relationship. The previous social signals help build relationship. The tour and experiences help here as well. How complicated?

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3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

He writes, “When an Inciting Incident occurs, it must be a dynamic, fully developed event, not something static or vague. For a human rights charity, it increased donations to mention that it “works in countries that have recently passed laws that harshly restrict nonprofit organizations.”[9]. Does this mean that deadlines help?

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

The noble dream Small nonprofits have needs. And besides, the struggling nonprofit is doing good things; it deserves a big gift. The crass reality This administrator-hero story feels noble. Suppose a friend asks for your help. Even if you think it’s worth that much, that doesn’t help. Often, it’s obvious.

Values 89
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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

The noble dream Small nonprofits have needs. And besides, the struggling nonprofit is doing good things; it deserves a big gift. The crass reality This administrator-hero story feels noble. Suppose a friend asks for your help. Even if you think it’s worth that much, that doesn’t help. Often, it’s obvious.

Values 52
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How Enhancing a Donor’s Moral Identity Can Advance their Donor Hero Story

iMarketSmart

This gift may be simply an individual helpful act. But it can help the group in another way. 4] The code dictates that group members help each other. In Hamilton’s simple math,[7] a gift is genetically helpful when My Cost < (Their Benefit X Our Similarity). It is possible through reciprocal altruism.