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How To Calculate Donor Retention Rate?

Affnetz

How to Calculate Donor Retention Rate? / By Bala Guntipalli Introduction: When it comes to nonprofit fundraising, it’s not just about getting new donors. One important question in this process is: How do we calculate donor retention rate? These trends show the challenge of donor retention.

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4 Important Insights from the 2023 M+R Benchmarks Study

NonProfit Leadership Center

4 Implications for Nonprofit Organizations from the 2023 M+R Benchmarks Study While the 2023 M+R Benchmarks Study is chockfull of interesting insights, four findings stand out this year that every nonprofit should be thinking about and acting on in the months ahead. Not sure where to start? Ask your audiences what they need and want.

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7 Omnichannel Customer Engagement Strategies for Nonprofit Organizations

Nonprofit Marketing Insights by GlobalOwls

7 Omnichannel Customer Engagement Strategies for Nonprofit Organizations When it comes to nonprofits, engagement is the lifeblood that fuels volunteer participation, donations, and advocacy work. This digital shift was accelerated further by COVID-19.

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4 Strategies to Increase Donor Loyalty

Bloomerang

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. .

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Nonprofit Giving Trends and Future Fundraising Strategy

Bloomerang

Charities feared last year donors would lose jobs, see income diminish, worry their nest eggs were insecure, and would consequently stop giving. For every donor who decreased their giving, another donor increased theirs. . Or a new donor responded with bigheartedness to an emergency appeal. . Wonder no more.

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10 Blogging Best Practices for Nonprofits

Nonprofit Tech for Good

This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. With more than 500 million blogs worldwide, many nonprofits may think that the world does not need another blog, but that’s simply not the case.

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How transactional donor relationships kill generosity

iMarketSmart

Move up this scale and sharing increases.[1] As Dr. Breeze explains, “Telling fundraisers to ‘build relationships’ (Burnett, 2002; Burk, 2003), to ‘love’ their donors (Pitman, 2007), and to treat the process ‘like a romantic courtship’ (Green et al., 4] So, what exactly do we do? 4] So, what exactly do we do?