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The Power of Heroic Philanthropy: Understanding Donor Motivations

iMarketSmart

The last few posts played the primal-giving game.[1] 1] But they didn’t focus on heroes. Now, it’s time to get back to the “one big thing” in fundraising: Advance the donor’s hero story. The heroic donation is an ideal. It’s an extreme form of philanthropy. The principles from the primal-giving game can still apply. But the game must change.

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Mixed Links for Nonprofit Marketers and Fundraisers

Kivi's Nonprofit Communications Blog

Go to the session description for Paradox but Possible: How to Stay Hardcore on Work AND Maintain a Rich Personal Life—A Working Session. Here are 5 tips to start your nonprofit thought leadership plan. Here are 5 tips to start your nonprofit thought leadership plan. You can customize it to be more useful.

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

But one day we’ll make a million-dollar sale. Then things will change around here.” You respond, “Really? So, where is this million-dollar car?” The manager hesitates. Million-dollar car? Well, we don’t have one of those on the lot. But, you know, when that customer walks in with a million dollars to spend, we’ll figure something out. Actually, no.

Values 89
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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

But one day we’ll make a million-dollar sale. Then things will change around here.” You respond, “Really? So, where is this million-dollar car?” The manager hesitates. Million-dollar car? Well, we don’t have one of those on the lot. But, you know, when that customer walks in with a million dollars to spend, we’ll figure something out. Actually, no.

Values 52