Getting Attention

AUGUST 4, 2015

That’s changed the life of most marketers I know, who have been asked (pressured in some cases) to harvest more and more data. You’ll find lists of must-measures for your website, blog, direct mail, telemarketing, social channels. And you’ll fail to connect. . You know it, and I know it.

Marketing 75

Marketing Marketing Participation and motivation Values 75

Bloomerang

AUGUST 21, 2023

Show appreciation for their contributions and keep them informed about the impact of their donations. Monitor progress: Continuously track the performance of your fundraising efforts and measure them against insights detailed in the report. Do you have a case for support tailored to younger donors? Happy action planning!

Fundraising 75

Fundraising Fundraising Finance Retention 75

iMarketSmart

APRIL 10, 2023

Making a lasting impact in the world. One study tested phrases to describe a charitable bequest gift.[14] The menu lists different projects or impact areas. 20] In fundraising, “victory” is about the impact of a gift. In each case, a question introduces the idea. One study of over 5,000 people asked this question.

Psychology 52

Psychology Public and Social Policy Environmental Participation and motivation 52

NonProfit Quarterly

MAY 3, 2023

An example of this was profiled at NPQ in 2019, when we published a detailed study about the closure of a food co-op that had opened three years before in a Black community in Greensboro, NC. What is the impact of dollar store expansion on communities? Dollar stores also negatively impact public health.

Retail 125

Retail Food Law Governance 125

iMarketSmart

APRIL 18, 2022

Result: The gift makes a $2 impact but costs the donor only $1. Result: The gift makes a $2 impact but costs the donor only $1. A match is a story of greater impact (donor heroism). Plus, he gets some personal financial benefit. In all three cases, the cost is the same. analysis of 27 studies finds that gain?framed

Philanthropy 52

Philanthropy Psychology Participation and motivation Public and Nonprofit Management 52

Bloomerang

AUGUST 21, 2021

Although you can find some exclusive advice from her on our blog as well, which we’ll link to if you’re interested in learning that. And that’s with your legacy program case for support. So now you’ve got a documented case for support, you can show the projected gap. So that’s not creepy at all.

Public and Social Policy 131

Public and Social Policy Insurance Values Psychology 131

NonProfit Hub

JUNE 22, 2021

This blog was sponsored by GrowthForce. However, there is one underlying theme when donors give more consistently: when they are made aware of the exact, potential impact their dollars will have. Measuring this will help your donors determine which program they will want to contribute the largest amounts to.

Nonprofit Administration and Development 65

Nonprofit Administration and Development Fundraising Fundraising Advertising 65