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Altruism and Helping Psychology Ethics Participation and motivation Public and Social Policy Education Activism Values Law Public and Nonprofit Management More Related Topics >
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The Psychology of Giving: 18 Tips to Increase Donor Retention and Lifetime Value

Nonprofit Megaphone

APRIL 17, 2023

For non-profit organizations, fundraising is a crucial aspect of their operations. However, getting donors to give is only half the battle. The real challenge lies in retaining those donors over the long-term and increasing their lifetime value. This is where understanding the psychology of giving comes into play.

Psychology 52
Psychology Retention Values Non-Profits 52
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How to build deeper connections with your donors using surveys

iMarketSmart

APRIL 10, 2023

One had response cards with this statement [where “X” was a checked box symbol]: “Annual alumni giving through the Penn Fund directly supports these priorities of undergraduate education. A year later, they re-sent to the non-responders. Philanthropy & Education, 2 (2), 1-28. [45] Leading with death failed.

Psychology 52
Psychology Public and Social Policy Environmental Participation and motivation 52
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