How to build deeper connections with your donors using surveys
iMarketSmart
APRIL 10, 2023
Journal of Business Ethics, 129 (1), 59-75. [27] Average responses to “How much money would you donate to the American Lung Cancer Foundation?” when participants were first asked “How much time would you like to donate to the American Lung Cancer Foundation?”) [38] See Experiment 2 in Liu, W., & Aaker, J. Nilsson, A.,
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