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I always like to emphasize the importance of keeping in touch with your donors throughout the year. I hope thats a priority for you, too. Your donors want to hear from you and dont just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. This is especially important if youve fallen behind in your revenue goals.
Fundraisers need to keep key issues on their radar: potential changes to tax law, artificial intelligence, DAFs, and more. By Rasheeda Childress Getty Images Fundraisers need to keep key issues on their radar: potential changes to tax law, artificial intelligence, DAFs, and more.
If youre like many nonprofit professionals, you may have felt like someone sliding backward down a water slide in 2024. You may feel like your bathing suit came partly off halfway through the ride, but you splashed into December with a mix of chaos and relief. Your budget for this year might feel like worst-case scenario planning meets a choose-your-own-adventure novel, complete with the risk of economic chaos at every turn.
What can we learn from last years largest gifts from individuals about the latest giving trends and what to expect in 2025? Candids Philanthropy News Digest and the Chronicle of Philanthropy covered 24 nine- and 10-figure gifts from U.S.-based donors in 2024, down just one from 2023. But the total dollar amount of those mega gifts fell more sharply, to about $4.35 billion from $5.4 billion.
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
Top Tips for Growing Awareness of Your Nonprofit Increasing awareness for your nonprofit is essential to attract supporters, secure funding, and amplify your mission, but with so many organizations vying for attention, standing out can be challenging. Not all hope is lost, however. You can effectively build awareness for your cause with strategic planning and creative outreach.
Your organization likely already has a strategic plan that shapes how you advance and achieve your mission. This plan helps you accomplish your goals and ensure the long-term success of your nonprofit. While this type of standard strategic plan is sufficient during times of internal and external stability, it may not be viable in the face of large-scale uncertainty or challenges.
The Major Gifts Challenge is back and new and improved. Commit just a few hours each week and you'll be raising major gifts in no time! Watch this video.
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Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
The Major Gifts Challenge is back and new and improved. Commit just a few hours each week and you'll be raising major gifts in no time! Watch this video.
TrueSense Marketing, the national direct response fundraising firm based in Warrendale, Pennsylvania, promoted executive vice presidents Marcy Auman and Shawn Reed to co-presidents. Founding President Steven Bushee is moving into the CEO role. This transition makes perfect sense now, said Bushe. It sets up TrueSense to ensure success for our nonprofit clients — which we have brought them for decades — for decades to come.
A nonprofits annual fundraising campaign is essential for the health and sustainability of your nonprofits operations. Here are four strategies to plan your campaign with care.
You might think were in big trouble by the headlines. Fundraising seems to be crashing from that point of view. But is it, really? Alan Clayton, in a post on LinkedIn , says a big no. But the more people believe its happening, the more it becomes true: … if all you see is the constant stream of fear filled headlines, you would believe the apocalypse is approaching.
The #1 choice for nonprofits No matter your size, Sage has a solution to help you unlock your potential. Find a data-driven financial management solution with industry-specific functionality for your nonprofit. Take advantage of best practices that have been developed based on our years of experience helping thousands of nonprofits thrive. Learn more today.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Looking for an impactful event to raise money and engage donors effectively? Look no further than charity auctions. Learn all the essentials in this guide.
Image credit: Angela Viafara on iStock.com Everyone deserves to live a full life with dignity. Unfortunately, with healthcare for the elderly and disabled, dignity is often among the first values that are sacrificed. But the good news is that another path is possible. Since 2020, Dignity Alliance Massachusetts (DAM) has emerged as a grassroots coalition dedicated to dignified long-term care.
Issue 2834 January 6, 2024 As the calendar turns to a new year, the phrase new year, new you inevitably surfaces in advertising campaigns, social media posts, and sales on clothing and cosmetics. Ill admit it: I have a negative reaction to that message. Whats wrong with the old you or me? Yes, the start of a new year can be an opportunity to set intentions, reframe perspectives, and leave behind habits or experiences that no longer serve us.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Andrew Taylor, who inherited control of the Enterprise rental-car company from his father, received neurological care at the St. Louis university. By M.J. Prest Dan Donovan A $50 million gift from Barbara and Andrew Taylor, center, was made in appreciation of medical care Andrew Taylor received from WashU Medicine neurosurgeons. Celebrating the renaming of the Taylor Family Department of Neurosurgery with the Taylors are medical school and university officials.
By Sushant Kumar , Sarvesh Kanodia , Daryl Collins & Rohini Roy Imagine this: At a gathering someone asks, Has exposure to the internet been good for society or bad? The ensuing debate reveals varied opinions, yet the conclusion suggests that everyone agrees the internet has been good for society. This conclusion makes you uncomfortable because you witnessed the whole debate.
These are the best of times. These are the worst of times. However you see the present, rest assured others see it the opposite. How do you cope? How do you help others cope? How are you adapting, personally and professionally, to the times in which we live? It turns out the way you cope, particularly during times of stress, has a lot to do with your unique personality traits.
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