Ann Green
JULY 11, 2016
You may think fall is a long way off. We just celebrated Independence Day in the U.S. and temperatures are creeping into the 90’s. Don’t let that deceive you. September will be here before you know it. Fall is a busy time, especially if you’re doing a year-end appeal. Many nonprofits rely on their year-end appeal for a good portion of their revenue.
Selfish Giving
JULY 12, 2016
Today on CauseTalk Radio , Megan and I talk to Brittany Hill , Co-Founder and Chief Innovation Officer at Catalist , an agency focused on providing corporate partnership professionals tangible and sustainable tools to meet their fundraising goals. Megan, Brittany and I discuss Catalist's recent report, Revelations at the Register: A Look Into Sector Specific Consumer Giving Preferences at the Register.
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Nonprofit Marketing Guide
JULY 14, 2016
Let me start by declaring what this post IS NOT about. It’s not about making an image or video go viral. It’s also not about “post to Facebook” or “share on Twitter” messages after a supporter has donated or signed a petition (the after-action social share). It IS about how nonprofits can move the needle on advocacy, education and fundraising campaigns using a focused “Share This Image/Video” call to action.
Nonprofit Tech for Good
JULY 10, 2016
The new Facebook Fundraising Tools could be a game changer for the nonprofit sector. Essentially a digital payment system that allows 2-tap giving by using a donor’s saved credit card information in their Facebook account, we are definitely entering a new era in online and mobile fundraising. Once donors understand how the technology works, there could be a pivotal shift away from donating through a nonprofit’s website.
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
The Agitator
JULY 11, 2016
Too many fundraisers engage in too much foreplay. Just think about the hours and hours spent on preparing spreadsheets, ‘strategic plans’, Power Points and draft budgets interspersed with and followed by meetings, meetings, meetings — all with good intentions but resulting in little of no action and consequently little or no growth.
Care2
JULY 13, 2016
Pok é mon GO has been all the rage the last couple of days. Pok é mon GO is a mobile app that sends its users out into the real world, using location technology to “catch” Pok é mon—yes, the actual animated little creatures—in the real world. This game is already revolutionary because it uses Augmented Reality (AR) and is getting people up and moving, exploring the world in places that are often off the grid.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
NonProfit Hub
JULY 11, 2016
Marc Pitman is a guest contributor for Nonprofit Hub. He helps leaders, especially in nonprofits, lead their teams with more effectiveness and less stress. He is the CEO of The Concord Leadership Group and founder of FundraisingCoach.com. He’s also the executive director of TheNonprofitAcademy.com. _. Nonprofit leadership can be one of the most rewarding callings in the world.
The Agitator
JULY 10, 2016
Roger is now about five posts into his ‘Starting Over’ series … advice on taking an entirely fresh look at what it will take going forward to succeed with nonprofit fundraising. [Note: I actually made a spelling mistake in the last word of the previous sentence … originally writing ‘fundraiding’! Now is that Freudian or what?!
Mission Minded
JULY 12, 2016
What does your office design say about your organization? Your brand is much more than your logo or name, and it can’t be summed up through a clever tagline or single message. Your brand is bigger than all those things combined. As Scott Bedbury suggests in his book A New Brand World, “Your brand is the […]. The post Office Design with Brand in Mind appeared first on Mission Minded.
Nonprofit Marketing Guide
JULY 15, 2016
Join me for some Mixed Links… Share your nonprofit communications success story with Big Duck and us in this survey. Here’s What Your Nonprofit Needs to Know About Facebook’s New Fundraising Tools. Joan Garry shows you How to Select First Rate Board Members. Looking to remove the word “very” from your writing? Print out these 128 Words to Use Instead.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
NonProfit Hub
JULY 12, 2016
According to the 2015 Nonprofit Benchmark Study , online revenue for nonprofits grew by 19% in 2015, a seven percent increase over the previous year. In particular, monthly giving grew faster than one-time giving in 2015. Sure, there are important national programs like United Way or massive online listings of nonprofits that give credibility and visibility for fundraisers.
The Agitator
JULY 13, 2016
A surprising number of fundraisers fail to understand a basic axiom of a successful organization/donor relationship: It is the actions an organization takes toward its donors (the so-called ‘donor experience’) that determines the attitude — positive or negative — of the donor. In turn, it is the donor’s attitude that determines the donor’s behavior toward the organization — e.g., giving volunteering, staying or leaving.
iMarketSmart
JULY 13, 2016
Mark Twain once said, “I can live for two months on a good compliment.” I recently saw that quote and it got me thinking that there’s a lot of talk about donor-centricity and, perhaps, not enough talk about praise or commendation. Of course, donor-centricity includes praise and commendation. It also involves big things and little things.
Nonprofit Marketing Guide
JULY 11, 2016
Lisa Brooks (L) and Gabriela Fitz (R). At Nonprofit Marketing Guide, we are always asking you to share your experiences with our community so we can all learn from one another – mistakes and all. Today we hear from Gabriela Fitz and Lisa Brooks of IssueLab about the importance of sharing. ~Kristina. Guest Post By Gabriela Fitz and Lisa Brooks.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
NonProfit Hub
JULY 14, 2016
Far too often, nonprofits waste precious time worrying about all the noise, when in reality less is more when you’re trying to create stress-free social media. First, we were told to worry about Facebook, then Twitter came along. Then Pinterest. Does anyone remember Path? Foursquare. Instagram. Now Snapchat seems to be the shiny object these days.
The Agitator
JULY 14, 2016
I just read a delightful musing about giving, written on 101 Fundraising by The Whiny Donor. It’s titled How Far Do I want To Go With You? and boy did it strike a chord with me. I urge you to read the whole piece … I’m sure your head will be nodding in agreement. But then you’ll probably be disappointed that The Whiny Donor didn’t, at the end, tell us how best to woo her.
Getting Attention
JULY 14, 2016
Welcome to the Nonprofit Blog Carnival on Launching and Supporting Your All-Staff Team of Powerful Marketers— the best methods and tools to ask, train, support, and thank your colleagues to be effective insight gatherers and messengers. . I’m thrilled to share with you this sampling from the powerful posts and recommendations submitted by you and your nonprofit peers: Mad Men’s Don Draper would adore Marissa Garza at DonorDreams, She goes for what she wants, and shares five tips on how she and
BDO
JULY 15, 2016
Recently, our team attended the 2016 AICPA Not-For-Profit Industry Conference in Washington, D.C. During the two-day event, we heard from industry experts and thought leaders on a variety of topics.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
iMarketSmart
JULY 11, 2016
Einstein once said: “Not everything that counts can be counted and not everything that can be counted counts.” We all know that measuring performance is essential for improvement and optimization. But, according to Einstein, each of us needs to ask ourselves, “What data should I ignore and what data should I measure?” In the nonprofit world, answering this question is challenging, to say the least.
The Agitator
JULY 12, 2016
According to the political pundits just about everybody in America is unhappy … damn mad, in fact (although to folks here in New Zealand, ‘mad’ has a different connotation in this case). Isn’t that the explanation for the success of Bernie and, even more so, Donald, according to the political analysts? Especially Donald and his angry white men.
Care2
JULY 13, 2016
Pok é mon GO has been all the fad the last couple of days. Pok é mon GO is a mobile app that sends its users out into the real world, using location technology to “catch” Pok é mon—yes, the actual animated little creatures—in the real world. This game is already revolutionary because it uses Augmented Reality (AR) and is getting people up and moving, exploring the world in places that are often off the grid.
Nonprofit Marketing Guide
JULY 12, 2016
This weekend my Facebook news feed was an extreme mixture of horrible news and people playing Pokémon Go. To say Pokémon Go has been a success is an understatement, as people from all ages, races, and backgrounds are coming together to run around town looking to capture and train Pokémon. I would be remiss if I didn’t acknowledge some negative news associated with it – robberies, server overloads, and possible security issues for Apple users.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
iMarketSmart
JULY 15, 2016
Last year I worked with Dr. Russell James to present his findings in the ground-breaking webinar titled Words that Work (get the quick-read eBook here ). In it, he presented evidence that many of the words we use in the sector are actually off-putting to our supporters. For instance, some of the worst words for planned gift marketing are: Bequest; Charitable Gift Annuity; and Remainder Interest Deed.
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