Nonprofit Marketing Guide
NOVEMBER 21, 2016
Sara Maldonado. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We want more stories! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. . Sara Maldonado specializes in digital communications and client relations.
Pam Moore
NOVEMBER 23, 2016
Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. It enables even the smallest of businesses to increase brand awareness, build community, nurture relationships. Smart and savvy marketers know they can even use Facebook Live to conduct customer research as well as increase leads and sales!
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Ann Green
NOVEMBER 21, 2016
Year-end giving is in full swing and even if you’ve mailed your appeal letter, many people will choose to donate online. Chances are you’ll send most of your reminders by email and social media with a link to the donation page on your website. That means online giving on your website needs to be easy to do. It’s tricky because you want to capture vital information without overwhelming your donors. 5 Donation Page Blunders That Kill Fundraising Response Rates.
Selfish Giving
NOVEMBER 22, 2016
Today on CauseTalk Radio , Megan and I talk to Ryan Harmon , CEO & Co-founder of Press Cleaners. Press is a weekly, subscription-based dry cleaning and laundry delivery service in Texas that is helping the homeless and growing its business with its Socks for Souls program. Never Miss a Show - Sign Up for Email Updates. On the show, Megan, Ryan and I discuss: Ryan Harmon, Press Cleaners.
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
Nonprofit Marketing Guide
NOVEMBER 23, 2016
In the 2017 Nonprofit Communications Trends Report Survey, which is open for you to participate in through December 2, we are asking a new question: How would you rate the overall effectiveness of your nonprofit’s communications in 2016? We give you a five-star scale, from Not At All Effective (1 star) to Extremely Effective (5 stars). The average ranking among the 600+ nonprofits that have participated so far is 3.3 stars, or slightly better than Somewhat Effective.
Nonprofit Tech for Good
NOVEMBER 22, 2016
The following is an excerpt from October-December 2016 Edition of AsianNGO Magazine. Facebook launched in 2004, YouTube in 2005, and Twitter in 2006. For over a decade nonprofits, charities, and NGOs worldwide have been embracing social media with the hope of raising funds and creating social change. The rapid rise of social media and its proliferation to every corner of the globe will be one of the most defining characteristics of the 21 st Century.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
The Agitator
NOVEMBER 21, 2016
As the Thanksgiving break approaches in the U.S., doubtless thousands of fundraisers are frantically making their final preparations for #GivingTuesday, which occurs next Tuesday, the 29th. As faithful Agitator readers know, this is not an occasion high on my personal priority list! However, in the spirit of service to our fundraising community, I will bite my tongue this year and simply offer two suggestions.
Nonprofit Marketing Guide
NOVEMBER 25, 2016
I hope everyone isn’t too stuffed to share some Mixed Links… We’d love for you to take a moment to share your experiences as a nonprofit communicator in our annual Nonprofit Communications Trends Survey. You’ll be invited to a special preview webinar in addition to helping thousands of your fellow nonprofit communicators. If you need to update your website and are looking for some inspiration, look at these 6 Charity Website Designs (from Nonprofits Like Yours).
Nonprofit Tech for Good
NOVEMBER 25, 2016
In the spirit of year-end giving, the Public Interest Registry and Name.com are offering.NGO domains for only $.99 through the end of 2016. If your NGO, nonprofit, or charity has yet to protect your organization’s primary online brand (your.ORG website and email!) by registering it’s.NGO equivalent, then please let this $.99 offer finally propel you into taking action.
NonProfit Hub
NOVEMBER 21, 2016
As part of a team that runs a nonprofit, you are probably well acquainted with the difference your organization is making. You may even expend a lot of time, effort, and / or funds spreading awareness and trying to show the impact your nonprofit has. Polls and surveys indicate that people are more likely to donate to a cause that they know is making a difference, but the question is: How do you let people know, without a doubt, that your nonprofit is succeeding in its mission?
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
The Agitator
NOVEMBER 22, 2016
We are grateful for the time you give The Agitator. We are grateful for your thoughts and Comments. We are grateful for the work you do for Others. We are grateful for YOU. Happy Thanksgiving! Roger and Tom. P.S. And if you’re one of our non-U.S. readers, thanks for giving us a few days off! We’ll be back on duty Monday.
Care2
NOVEMBER 23, 2016
Online donations in December increased from 17.8% in 2014 to 19.8% in 2015. The trend is clear: People tend to donate to organizations more around the holidays than any other time of the year. This is why year-end fundraising is so important to livelihood of nonprofits.
iMarketSmart
NOVEMBER 21, 2016
Whenever I see articles about year-end giving for major gifts, they always seem to say the same things such as, “Don’t forget to look at your list and — most of all — ask!” I figure you already know that stuff. So here’s my list of 5 practical ideas to help you close more big gifts at the end of this year. Maybe even send a quick note that says, “Here are a few ways others like you have made their year-end gifts.
NonProfit Hub
NOVEMBER 22, 2016
The moment you’ve all been waiting for, the official Cause Camp 2017 speaker lineup. OK I know, you probably weren’t actually waiting for this moment – and that’s okay – but now is the time to get excited. Cause Camp is Nonprofit Hub’s annual conference, bringing the best and the brightest from both the for-profit and nonprofit sectors, to inspire, educate and transform nonprofits of all shapes and sizes, from all over the world.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
The Agitator
NOVEMBER 20, 2016
Anyone who’s followed The Agitator’s campaign to get fundraisers interested in donor retention is familiar with this leaky bucket illustration … Donald Trump himself couldn’t come up with a better shorthand for illustrating the foolishness of adding new donors, only to allow existing donors (and pretty quickly the new ones) to trickle away.
Nonprofit Marketing Guide
NOVEMBER 22, 2016
It’s Kivi here. At Nonprofit Marketing Guide, we are all about helping communications directors do the best job possible for their organizations and to do the work with purpose, enthusiasm, and integrity. We are also very much about being pragmatic and keeping it real. which brings us to our recent presidential election. As nonprofit communicators, we cannot ignore the tumultuous political times we live in.
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