Selfish Giving
JANUARY 17, 2017
Today on CauseTalk Radio , Megan and I talk to Dan Goldenberg , Executive Director of the Call of Duty Endowment , which was founded by Activision Blizzard CEO Bobby Kotick. Dan was last on the show in November 2015. Since then, the endowment has expanded on its cause marketing and the Endowment's impact. Never Miss a Show - Sign up for Email Updates.
Ann Green
JANUARY 18, 2017
In my last post, The Good, the Bad, and the Ugly in Year-End Fundraising – Part One , I gave examples of how organizations thanked me, welcomed me as a new donor, and recognized my monthly gifts after I gave my year-end donations. In many cases, I didn’t receive anything except a boring, email thank you acknowledgment. With a little extra effort, you can do better than that.
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Nonprofit Marketing Guide
JANUARY 19, 2017
Email is still gold. And the shift from quantity to quality is ON! These are some of the key takeaways from the new Luminate Online Benchmark Report 2016 by Blackbaud. The report aggregates data from July 2015 to June 2016 from 631 mature Luminate Online customers — orgs with at least 3 years of consecutive usage data. Download the Luminate report here.
Fundraising Coach
JANUARY 20, 2017
Year-end fundraising is a bountiful time in the life of the nonprofit. Giving Tuesday and holiday-themed asks are just the beginning of the strategies that nonprofits employ for the end-of-year season. But many of these practices are too beneficial to reserve for the end of the year alone. With a little tweaking, you can adapt these practices to your year-round fundraising.
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
Care2
JANUARY 16, 2017
Social media marketing has become an integral part of building online community and advocacy. Through social media channels nonprofits are able to engage directly with their audiences, fundraise a bit, and have important conversations about the critical issues they work on. Facebook and Instagram are two of the most popular social media networks that nonprofits use and these platforms are continuously releasing new updates that can help nonprofits engage with their audiences more effectively.
The Agitator
JANUARY 18, 2017
“All you need is love, da…da…da-da…da. All you need is love, da da da-da da. All you need is love, love. Love is all you need.” The Beatles say so (and raised more money than most of us). Agents of Good says so. And Jeff Brooks says so. So it must be so. So let the donor love flow! Says Agents of Good: “We are calling for a #DonorLove revolution.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
NonProfit Hub
JANUARY 19, 2017
Nonprofit corporations are a crucial part of our economy and serve a variety of individuals and interests. One of the unique elements of nonprofits is the way they are formed and function. Nonprofits operate differently than for-profit LLCs and Corporations. Although each nonprofit may have a different mission, all share a common purpose of benefiting society is a tangible way.
iMarketSmart
JANUARY 20, 2017
The left-leaning Institute for Policy Studies crunched the data from Giving USA Foundation’s annual philanthropic survey to figure out who was giving what. Here’s what they determined: Itemized charitable donations increased +104% between 2003 and 2013 (10 years) from households with earnings of at least $10 million/year. Similarly, donations increased +57% during the same period from people making $500,000 or more (the top 1%).
The Agitator
JANUARY 16, 2017
As much as you might hope for relief from the subject, count on The Agitator to talk more retention, retention, and more retention in 2017! And within retention, a critical sub-theme … donor (customer) service and experience. Why? Consider this article … Is Customer Experience the Great Competitive Differentiator of Loyalty Marketers? The article begins: “Two years ago, Gartner published a study that contained the following statistic: 89% of companies plan to compete primarily
Nonprofit Marketing Guide
JANUARY 18, 2017
Next week, we are hosting a brand new webinar on a very important topic: How Your Nonprofit Should Communicate to a Divided America. featuring Peter Panepento. Thursday, January 26, 2017. 1:00 p.m. Eastern (10:00 a.m. Pacific). Registration is $50 or free with an All-Access Pass. Recording available for two weeks if you can’t attend live , but you must register before the webinar begins.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
NonProfit Hub
JANUARY 20, 2017
Why feedback surveys are a must-have. “Leaders who don’t listen will eventually be surrounded by people who have nothing to say.” —Andy Stanley. Whether you know it or not, your nonprofit is a leader within its community. Your organization affects the lives of those you serve and those who help further your mission. It’s for those reasons alone feedback surveys are so vital to sustaining and growing your success.
Care2
JANUARY 20, 2017
Each nonprofit has a unique approach to how they how they fund their digital strategy, build digital teams, and set their digital strategy goals. We want to know about it!
The Agitator
JANUARY 17, 2017
I know, I know … what an impossibly broad question. What I’m really fishing for is some great fundraising success stories … examples of where use of social media has yielded real, measurable dollars. I’m moved to ask because of the question posed yesterday by Cindy Courtier’s Comment to my post on retention. She asked simply: “As donor retention rates fall, I wondering if anyone has done any research correlating retention and presence on social media.
Nonprofit Marketing Guide
JANUARY 20, 2017
Let’s just get right to the Mixed Links, shall we… For those of you who are Not Sure What to Post on Social Media? 10 Content Ideas That Work. And to keep on track with your social networks, here is Your Complete Social Media Checklist. John Haydon shares the Top 5 Nonprofit Conferences for 2017. (Kivi and I will be at the Nonprofit Technology Conference in March so say “Hi!
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
iMarketSmart
JANUARY 18, 2017
I failed to get into business school. I hoped to be a business major at the University of Maryland in the 80’s. But my ability to read, comprehend and recapitulate the institution’s business lessons was not so good. I didn’t make the cut and failed to get even close to acceptance into the business school. So, I decided to become a journalism major instead even though I wasn’t very good at writing.
The Agitator
JANUARY 19, 2017
This is a day of fear … of anticipation … of celebration … joy and despair. In a divided nation and a divided world these disparate emotions are running wild all over the place. Down the hall in my tiny corner of the globe my neighbors are hanging flags and breaking open champagne to celebrate the Inauguration of President Trump. Meanwhile I sit quietly, writing copy attacking the new President’s swamp of billionaire cabinet members mired in conflicts of interest as they plot to line their
The Agitator
JANUARY 15, 2017
Today in the U.S. and many places around the globe we celebrate the birthday of Martin Luther King, Jr. This year’s celebration is marked by a cloud of anger, fear and uncertainty hanging over the coming Presidency of Donald J. Trump, who will be inaugurated in four days. “Our lives begin to end the day we become silent about things that matter.” –Dr.
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