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Dr. James explains the power of giving: why leading with a gift always wins

iMarketSmart

This sharing exchange is always non-transactional. It can come not only from the nonprofit, but also from a supporting community. Because they aren’t profitable, these events can’t be the end goal. They can make a profit. The profit can help the charity. The profit can help the charity. How does this work?

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PODCAST: Understanding Fundraising & Human Behavior

The Charity CFO

Why do people give to nonprofits?”. And while he’s found that the answers vary wildly, he’s managed to identify some core principles that can predictably boost giving to your nonprofit. The biggest communication problem most nonprofits face (13:25). For more nonprofit accounting resources check out www.thecharitycfo.com.