iMarketSmart

JULY 17, 2023

One experiment in a law firm found a dramatic result. It’s a powerful fundraising message. Again, the social norm pushed giving towards two points: Giving at the norm or not giving at all. For fundraising, the ideal example is a stretch gift. But this power increases when the examples are “like me.” Otherwise, it wasn’t.

Psychology 98

Psychology Altruism and Helping Public and Nonprofit Management Fundraising 98

Fundraising Leadership

MARCH 18, 2024

Nicole Mason , president of Future Forward Women; Kate Kelley , EVP at Lilly Social Action Campaign; Uma Iyer , Chief External Affairs Officer of the National Women’s Law Center; and Kristin Molinari Cohen , Chief Marketing Officer at sparks & honey.

Entrepreneurship 52

Entrepreneurship Leadership Law Social Action 52

iMarketSmart

JULY 24, 2023

Effective fundraising can deliver real value to donors. 1] But fundraising can do more. More precisely, it’s a pro-social code.[3] 3] Pro-social actions benefit the group. It can support a shared pro-social code.[4] Thus, costly punishment can be a form of pro-social action.[5]

Psychology 52

Psychology Public and Social Policy Altruism and Helping Values 52

Care2

AUGUST 8, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) But it’s not always easy.

Nonprofit governance and management 28

Nonprofit governance and management Universities Advertising Environmental 28