Nonprofit Marketing Guide

DECEMBER 8, 2021

This is happening in the middle of budget season, grant reporting, wrapping up that fall event, and various program marketing initiatives. Every day, a great snowfall of new emails with marketing requests blankets your inbox, while also dreading the inevitable task of identifying from where 2022 funding will come. .

Associations 257

Associations Management Marketing Marketing 257

Nonprofit Marketing Guide

AUGUST 18, 2020

Are you looking for a basic template or pattern to follow when creating a nonprofit marketing strategy? Of course, you’d need to adjust based on several factors, most importantly: The importance of fundraising as a goal for your communications. The size of your team. Your primary target audiences and messages.

Marketing 329

Marketing Marketing Nonprofits Communication 329

NonProfit Leadership Alliance

DECEMBER 4, 2024

AI can help your team with many aspects of fundraising and management —as long as you leverage it strategically. Fundraising appeal creation so you can craft tailored requests that each donor will be receptive to. Marketing tools like your website builder, email marketing platform, and social media content calendar.

Healthcare 130

Healthcare Fundraising Fundraising Nonprofit Leadership 130

Nonprofit Tech for Good

JUNE 16, 2025

For nonprofit marketers and fundraisers, the sheer volume of “must-use AI tools” touted on social media and tech blogs is overwhelming. For those nonprofit professionals looking to expand their knowledge of using AI for marketing and fundraising, this list of 33 AI tools is a good place to start. 14) Version.ai

Marketing 81

Marketing Marketing Fundraising Fundraising 81

NonProfit PRO

JULY 3, 2025

setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid",

Retail 130

Retail Nonprofit governance and management Public and Nonprofit Management Fundraising 130

Nonprofit Marketing Guide

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. The 12 most common nonprofit marketing goals. Sure, sometimes.

Communication 339

Communication Nonprofit governance and management Fundraising Fundraising 339

NonProfit PRO

JUNE 6, 2025

hide(); }});--> Momentive Software, a provider of cloud-based software, services and payment solutions for purpose-driven organizations, announced the acquisition of Cobalt, a provider of association and certification management software built on the customer relationship management (CRM) platform Microsoft Dynamics 365.

Associations 130

Associations Management Retail Nonprofit governance and management 130

NonProfit Leadership Alliance

OCTOBER 9, 2024

Impact measurement, or impact measurement and management (IMM), is a new focus area in the nonprofit community. By having this impact-focused mindset, you set your nonprofit up to consistently improve how it’s working toward its vision for a better tomorrow in a variety of areas, from program delivery to fundraising. Collect data.

Management 245

Management Nonprofit governance and management Public and Nonprofit Management Leadership 245

Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications. Theres good news.

Fundraising 119

Fundraising Fundraising Public and Nonprofit Management Non-Profits 119

NonProfit PRO

JUNE 19, 2025

hide(); }});--> DonorDock, an all-in-one fundraising, CRM, and stewardship platform built for small and growing nonprofits, announced the launch of Otto, an AI-enabled assistant designed to help overwhelmed fundraising teams focus on what matters most—and get it done. Continue to your page in 15 seconds or skip this ad.

Retail 130

Retail Nonprofit governance and management Public and Nonprofit Management Fundraising 130

NonProfit PRO

JULY 3, 2025

setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid", setTargeting("ic", ["leadership-management"]).setTargeting("pid",

Nonprofit governance and management 165

Nonprofit governance and management Retail Public and Nonprofit Management Leadership 165

NonProfit Leadership Alliance

APRIL 28, 2024

While some skills are innate, many nonprofit management skills can be taught. Before diving into vital nonprofit management skills, let’s explore how developing these skills enhances careers and strengthens the sector as a whole. Between social media and paid search ads, there’s a lot to learn about marketing your cause online.

Nonprofit Management 246

Nonprofit Management Management Public and Nonprofit Management Public and Social Policy 246

NonProfit PRO

JUNE 11, 2025

“At Sprouts, our purpose is to help people live and eat better, and we’re proud to support the incredible work of local nonprofits who are doing just that,” said Jack Sinclair, chief executive officer of Sprouts Farmers Market. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic",

Health 165

Health Foundations Retail Nonprofit governance and management 165

Nonprofit Marketing Guide

APRIL 3, 2024

For those coming into the nonprofit world from corporate communications, perhaps the most perplexing realization is that most nonprofit communications teams don’t draft and manage their own budgets. According to the 2024 Nonprofit Communications Trends Report , only 36% of nonprofit communications teams draft and manage their own budgets.

Management 232

Management Communication Nonprofits Marketing 232

Affnetz

APRIL 23, 2024

Nonprofit Donor Management Software | Top 10 Premium Solutions / By Bala Guntipalli Introduction: Buying nonprofit donor management software can be tough, but this blog helps you understand the criteria and sort through the top players in the market.

Management 244

Management Public and Nonprofit Management Nonprofit Administration and Development Nonprofits 244

Affnetz

APRIL 16, 2024

Corporate Sponsorships for Nonprofits | A Guide to Grow Nonprofits/ By Bala Guntipalli Introduction to Nonprofit Board Management Software: Technology has become an integral part of our lives, changing the way we do business and manage organizations. Making board management easier will only benefit a nonprofit in the long term.

Management 245

Management Nonprofit governance and management Public and Nonprofit Management Nonprofit Administration and Development 245

Nonprofit Marketing Guide

MARCH 17, 2022

Are you ready to get serious about measuring your nonprofit marketing success? One of the reasons that measuring nonprofit marketing communications work is so hard is that we have a lot of different marketing and communications objectives to consider. Measurement Frameworks for Communications and Marketing.

Marketing 280

Marketing Marketing Nonprofits Activism 280

Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission.

Marketing 94

Marketing Marketing Retention Nonprofits 94

NonProfit PRO

JUNE 16, 2025

hide(); }});--> Equity Decisions Systems, a provider of AI-driven fundraising technology, and Fund Raising Strategies have completed a multi-organization test proving that AI-powered donor analytics increase non-profit donations and campaign efficiency for house campaigns. This comes at a critical time for non-profit fundraising.

Retail 147

Retail Nonprofit governance and management Non-Profits Public and Nonprofit Management 147

Ann Green

APRIL 28, 2025

A robust donor database or constituent relationship management (CRM) system is one of the best tools you have at your disposal to boost engagement at your nonprofit. Event management solutions to log donors registrations, merchandise and auction item purchases, and peer-to-peer fundraising participation for a-thon style events.

Management 175

Management Ethics Education Education 175

Ann Green

MAY 19, 2025

By Carl Diesing Your website is an essential tool in your online marketing kit. Or, you may not have dedicated marketing professionals on your staff, leading to confusion over how best to handle your website marketing efforts. Look through your existing website and check that all your pages are updated and accurate.

Nonprofits 189

Nonprofits Food Homelessness Retention 189

Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. But nonprofit email marketing can be complicated! But nonprofit email marketing can be complicated! Follow these golden rules of nonprofit email list management: 1.

Marketing 263

Marketing Marketing Nonprofits Health 263

NonProfit PRO

JANUARY 4, 2023

One way to do it is to go old school with word-of-mouth and align it with your fundraising. As a result, they know when someone is trying to sell them something — including donating. So how do you motivate people to support your cause in a world of mass messaging?

Fundraising 299

Fundraising Fundraising Marketing Marketing 299

Selfish Giving

MARCH 5, 2025

At the time, I led a cause marketing team and on a whim started a blog to engage partners and prospects. How to do cause marketing with a chain of furniture stores - and why the "Bob" in Bob's Discount Furniture was a perfect fit for this campaign. Marketing Your Cause 1. Plus, I may need a place to stay down the road!

Marketing 147

Marketing Marketing Values Foundations 147

Nonprofit Marketing Guide

JUNE 11, 2024

Are you looking for a basic template or pattern to follow when creating a nonprofit marketing strategy? Of course, you’d need to adjust based on several factors, most importantly: The importance of fundraising as a goal for your communications. The size of your team. Your primary target audiences and messages.

Marketing 230

Marketing Marketing Nonprofits Communication 230

Nonprofit Tech for Good

JUNE 14, 2025

By Carly Berna , Fundraiser in Residence at Virtuous , the responsive fundraising platform with a CRM at the foundation, built to connect personally with donors and grow giving. Nonprofit fundraising serves as the lifeblood of organizations dedicated to creating positive change.

Nonprofit Administration and Development 102

Nonprofit Administration and Development Fundraising Fundraising Retention 102

NonProfit PRO

JUNE 23, 2025

One Midwest nonprofit shared that it “helped 38 households become first-time home buyers, even though the economic conditions and housing market were extremely challenging. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("pid", setCollapseEmptyDiv(true).setTargeting("pid",

Nonprofit governance and management 147

Nonprofit governance and management Retail Public and Nonprofit Management Public and Social Policy 147

NonProfit PRO

JUNE 18, 2025

Continue to your page in 15 seconds or skip this ad. window.dfp_npp_interstitial = googletag.defineSlot("/124057991/npp_interstitial", [[640,480]], "napco-ad-npp_interstitial").addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("ic", rail-container).hide();

Nonprofit Administration and Development 147

Nonprofit Administration and Development Nonprofit governance and management Retail Public and Social Policy 147

Nonprofit Marketing Guide

JANUARY 6, 2022

Whether you are a team of one or several, you probably have questions about how other nonprofit communications or marketing teams are set up and how they function. Integrated Teams where communications and fundraising staff work on an integrated team and jointly decide on the communications workload. Managing internal communications.

Communication 259

Communication Marketing Marketing Nonprofits 259

NonProfit PRO

JULY 2, 2025

The product is designed specifically to help early-stage and emerging nonprofits show up online with confidence, start fundraising fast, and grow their mission without tech overwhelm. Continue to your page in 15 seconds or skip this ad. addService(googletag.pubads()).setCollapseEmptyDiv(true).setTargeting("pid", setCollapseEmptyDiv(true).setTargeting("pid",

Retail 130

Retail Nonprofit governance and management Public and Nonprofit Management Public and Social Policy 130

Nonprofit Marketing Guide

SEPTEMBER 1, 2022

In my nonprofit communications and marketing coaching work with nonprofits large and small, I’m often asked this question: What should be in our nonprofit’s marketing strategy ? . So then the question becomes, “Can you create a marketing plan without a strategic plan?”

Marketing 241

Marketing Marketing Nonprofits Communication 241

Ann Green

NOVEMBER 26, 2024

Effective financial management is critical for your nonprofit to grow and thrive long-term. One important but sometimes overlooked step in future planning is ensuring proper nonprofit financial management. Their duties range from budget creation and cash flow forecasting to grant management and financial policy development.

Nonprofit governance and management 148

Nonprofit governance and management Finance Nonprofit Finance Nonprofits 148

Nonprofit Marketing Guide

MARCH 28, 2024

Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. This is your nonprofit marketing professional development home online— that’s it.

Communication 242

Communication Marketing Marketing Nonprofits 242

Anedot

NOVEMBER 6, 2024

As Program Manager, you’ll have the rewarding opportunity to *expand and energize* our programs in Solano County while leading and enhancing our efforts in Napa County. Key Responsibilities Program Management : Oversee all aspects of the “Molly Cares!” Monitor and keep track of all reports due from volunteers to the Program Manager.

Management 52

Management Healthcare Recruitment Nonprofit Leadership 52

Nonprofit Tech for Good

DECEMBER 27, 2024

Below are five simple best practices for your nonprofit to ensure that your staff and your digital marketing and fundraising campaigns are safe and protected. Nonprofit Tech for Good uses MailChimp for our email marketing and we have enabled double opt-in. 4) Use a password management tool.

Nonprofits 128

Nonprofits Management Marketing Marketing 128

Bloomerang

MAY 5, 2025

This is why developing and maintaining long-term relationships with donors is one of the most significant responsibilities of a fundraising team. Why internal structure impacts external success From database management to team communication, internal systems influence the donor experience at every interaction.

Management 58

Management Collaborations Culture Finance 58

Nonprofit Marketing Guide

MAY 8, 2024

Working in nonprofit marketing and communication teaches us many things, but perhaps most importantly, that we’re all in this together. We strive to advance our missions with limited budgets and manpower, juggling multiple priorities and often battling misconceptions about the value of good marketing. “Spend the money.”

Marketing 223

Marketing Marketing Nonprofits Energy 223