Bloomerang

OCTOBER 23, 2023

A nonprofit CEO reader writes: “My inbox and mailbox are flooded with fundraising appeals from causes using the words ‘terrifying,’ ‘alarming,’ ‘emergency.’ “Yes, Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals.

Advertising 91

Advertising Philanthropy Marketing Marketing 91

Kivi's Nonprofit Communications Blog

SEPTEMBER 2, 2020

As I revise my first book, The Nonprofit Marketing Guide , I am updating the chapters with newer approaches that weren’t commonplace 10 years ago when I originally wrote it. I am, of course, happy to be proven wrong on this by any one of my acquisition fundraising colleagues!

Collaborations 85

Collaborations Advertising Marketing Marketing 85

Fundraising Coach

MAY 25, 2021

Today's article covers an integral project for all nonprofits - creating and refining mission and case statements. These documents are a vital foundation for all communication activities a nonprofit will undertake, as Grant Cobb, Head of Marketing and Analytics at GivingMail, explains. Make Your Case Relevant to Your Audience.

Disaster Relief 105

Disaster Relief Nonprofits Public and Nonprofit Management Foundations 105

Fundraising Coach

MAY 25, 2021

Today’s article covers an integral project for all nonprofits – creating and refining mission and case statements. These documents are a vital foundation for all communication activities a nonprofit will undertake, as Grant Cobb, Head of Marketing and Analytics at GivingMail, explains. Assess if Your Mission has Changed.

Disaster Relief 40

Disaster Relief Nonprofits Public and Nonprofit Management Foundations 40