Dr. James explains why the feeling “People like me make gifts like this” is so powerful in major gifts fundraising
iMarketSmart
JULY 17, 2023
One experiment in a law firm found a dramatic result. Encouraging giving to women’s and girls’ causes: The role of social norms. IUPUI Women’s Philanthropy Institute. link] However, a social norm does not have to reflect majority behavior. The Philanthropy Workshop. Sherrin, S., Bergdoll, J.,
98 
Let's personalize your content