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Using Research to Raise More Money

Nonprofit Marketing Guide

Academia also has researchers with an interest in the nonprofit sector. Some, like me, pursued higher education and research careers because they wanted to understand and impact nonprofits’ ability to raise more money. These are helpful, but only part of what is available. Sarah Willey is a consultant at Gladiator Consulting.

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What To Do About Fundraising’s Dark Side

The Agitator

As Craver points out, not only do the organizations topping CIR’s worst list engage in misleading fundraising, they do so by piggybacking the brands of ethical nonprofits. Fortunately, nonprofits and the for-profit professionals who support them are very good at this. But reputations are already at stake. And don’t stop there!

Ethics 83
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I Hate The Way We Fail New Fundraisers

The Agitator

More and more nonprofits (47% more in the past decade) are in need of “fundraisers”. If I had my way everyone would serve a three-year apprenticeship with an experienced fundraiser before being turned loose on a nonprofit. Whenever I’m at a loss to describe a problem I turn to the dog-eared volumes in my fundraising library for help.