The Agitator

MARCH 27, 2012

YET… day in day out thousands of nonprofits pour the bulk of their marketing and fundraising dollars into a leaky retention bucket, seemingly oblivious to this gigantic waste that endangers their very future. Truth be told, the real reason is: “Because we really don’t know how to improve retention and fix the leaky bucket.”.

Retention 75

Retention Fundraising Fundraising Recruitment 75

The Agitator

SEPTEMBER 1, 2011

By focusing on retaining existing donors, there is less money that you have to spend recruiting new donors to replace your losses. AFP helpfully provides this list of resources on donor retention.

Retention 88

Retention Recruitment Associations Fundraising 88

The Agitator

MARCH 20, 2011

First-year retention rate for new donors, by acquisition media (The linchpin of future value). How else can you tell if your recruiting is well-targeted?). Percent of file participating in monthly giving/sustainer program (Do they really love you?).

Fundraising 89

Fundraising Fundraising Retention Recruitment 89

The Agitator

JUNE 2, 2009

For example, our DonorTrends research (see Donor Superstars white paper) indicates that about 20% of your donors could be "recruiters" for your cause or charity. This rule applies whether your portfolio is major gifts or direct response fundraising. Is there a more important rule in marketing/fundraising? Register here.

Marketing 40

Marketing Marketing Retention Recruitment 40

The Agitator

JUNE 2, 2011

More donors are being recruited via online routes. Robust DM programmes drive up the retention and long-term value of new donors acquired online. If we are to tackle this situation (and improve the retention rates of all supporters) we need to look again at our websites and ask ourselves if they give donors what they want?

Fundraising 74

Fundraising Fundraising Retention Recruitment 74

EveryAction

NOVEMBER 27, 2018

We've searched far and wide for the best and brightest nonprofit conferences from all around the country! Nonprofit Management. Nonprofit Technology, and more! Nonprofit Management / #AMI2019 / @NPL_Alliance. Nonprofit Management. Nonprofit Management / @usdsoles. March 1 - 2.

Nonprofit governance and management 105

Nonprofit governance and management Public and Nonprofit Management Associations Finance 105

The Agitator

JANUARY 24, 2010

" He argues that most major donors are recruited into a nonprofit on a peer-to-peer basis, rather than being cultivated up the donor pyramid from initial small gifts. Lawrence Hence, managing director of Target Analytics, does a terrific job of rebuttal in this "must read" article.

Retention 69

Retention Recruitment Nonprofit Management Management 69

The Agitator

MAY 25, 2009

Based in part upon our DonorTrends survey research, Donor Superstars looks at two very special groups of donors — Recruiters and Loyalists. Recruiters are the donors who actively recommend your mission or cause to others. Our latest white paper on donor loyalty, Donor Superstars: Working with Your Missionaries, is now available.

Recruitment 40

Recruitment Retention Nonprofit Management Values 40

The Agitator

NOVEMBER 2, 2009

Smart fundraisers will recruit only trained communications professionals and will invest in building the communication skills of their staff. Tags: You Deserve a Raise charities direct mail donor retention fundraising nonprofit management nonprofits.

Fundraising 63

Fundraising Fundraising Construction Nonprofits 63

The Agitator

MARCH 16, 2009

However, in one respect, propensity to make referrals and recruit others to causes they support, online donors do significantly "out-proselytize" offline donors. This is somewhat worrisome in that arguably more opportunities are available for affordable cultivation (including more personalized treatment) of online donors.

Retention 40

Retention Recruitment Nonprofit Management Associations 40

The Agitator

MAY 8, 2011

How many missionaries or recruiters do you win when your organization is always in your supporters’ pockets and purses? What are the improvements in average gift and retention rates that show up in the direct mail or online channel? How many new sponsorship and partnership and team-building opportunities present themselves?

Non-Profits 79

Non-Profits Fundraising Fundraising Construction 79

Kivi's Nonprofit Communications Blog

SEPTEMBER 7, 2016

In today’s post,we dive into the Individual Donor Benchmark Report by Third Space Studio and focus on donor retention numbers. Do you ever wonder how you stack up against other nonprofits? This year’s report also dug into one of the most important data points for individual donor fundraising – your retention rate.

Retention 60

Retention Recruitment Universities Management 60

Affnetz

MARCH 14, 2024

However, as the landscape evolves and the costs of adapting general-purpose CRMs to meet nonprofit needs grow, nonprofits are discovering the value of specialized tools designed specifically for their sector, out of the box. Looking for a Salesforce CRM alternative tailored to nonprofits? You’ve come to the right place.

Nonprofits 52

Nonprofits Management Production Nonprofit Management 52

The Agitator

SEPTEMBER 26, 2012

Our August post on Catch & Release Fishing focused — yet again — on the burning need to get serious about retention. And they could get very much better at retention. For many charities who think they can’t afford to acquire new donors, retention has to become the new acquisition.

Non-Profits 77

Non-Profits Retention Construction Recruitment 77

The Agitator

NOVEMBER 19, 2009

Tags: Don't Miss these Posts charities communications direct mail direct marketing donor retention foundations fundraising major donors marketing metrics nonprofit management nonprofits online fundraising research.

Fundraising 56

Fundraising Fundraising Management Retention 56

Nonprofit Fixer

NOVEMBER 7, 2023

Executive directors also take on a lot of the responsibilities of board recruitment and retention. Executive Directors create the conditions for success The unspoken magic of excellent nonprofit management is that executive directors don’t just execute plans. Executive directors help create the conditions for success.

Nonprofit governance and management 98

Nonprofit governance and management Public and Nonprofit Management Nonprofit Administration and Development Governance 98