Why answering “no” to these four questions guarantees failure in your fundraising efforts
iMarketSmart
DECEMBER 5, 2022
Fundraising metrics can’t do everything. So, let’s look at some hard stuff when it comes to fundraising. Fundraising math v. fundraising emotion. Scenario 2. Interest in giving is low. Scenario 2 raises four times as much money. In Scenario 2, you constantly lose. The right metrics.
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