The DAF Ask That Led Donors to Double Their Gifts
The Chronicle of Philanthropy
JULY 9, 2025
When supporters were persuaded to give using their donor-advised fund, many gave twice as much. Some donors who'd given only $100 before increased their gifts to $5,000. By Rasheeda Childress Getty Images/iStockphoto When supporters were persuaded to give using their donor-advised fund, they gave the same or more 85 percent of the time, new research finds.
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