Affnetz

SEPTEMBER 2, 2023

Exploring Donor Management Software: A Go-To Guide for Small Nonprofits / By Mike Crum The best software for fundraising activities include a range of impressive features that help with the different stages of a fundraising cycle. A good fundraising software can help you optimize your virtual fundraising approach.

Activism 130

Activism Fundraising Fundraising Management 130

Ann Green

DECEMBER 5, 2023

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. B y Olivia Mode-Cater Picture this: your organization is about to host another fundraising event.

Marketing 289

Marketing Marketing Entrepreneurship Participation and motivation 289

Nonprofit Marketing Guide

APRIL 16, 2025

Thats where Engagement Mindsets come ina research-backed framework created by Nonprofit Marketing Guide (NPMG) that helps nonprofits move beyond surface-level demographics and into values-driven communication. Active donors/volunteers Need clear action steps and leadership opportunities.

Leadership 189

Leadership Nonprofits Values Culture 189

Nonprofit Tech for Good

JUNE 14, 2025

By Carly Berna , Fundraiser in Residence at Virtuous , the responsive fundraising platform with a CRM at the foundation, built to connect personally with donors and grow giving. Nonprofit fundraising serves as the lifeblood of organizations dedicated to creating positive change.

Nonprofit Administration and Development 104

Nonprofit Administration and Development Fundraising Fundraising Retention 104

NonProfit PRO

NOVEMBER 1, 2022

I’ve seen two truths: People want to help those in need and be part of a movement. Giving Tuesday offers both opportunities in one day — Nov. 29 this year — which is why your organization should start planning a Giving Tuesday appeal now.

Activism 264

Activism Marketing Marketing Fundraising 264

Candid

OCTOBER 16, 2024

Based on my experience, here are three of the most common mistakes nonprofits make, along with what they should be doing instead: Fundraising mistake #1. By themselves, social media appeals, fundraising letters, and other mass marketing efforts offer low conversion rates and contribute to message fatigue and information overload.

Fundraising 98

Fundraising Fundraising Governance Nonprofits 98

Nonprofit Marketing Guide

OCTOBER 1, 2024

Can you fundraise during or after a disaster that doesn’t affect you? And several days later, mountain communities are still in active search and rescue mode for hundreds of people from a hurricane. Here is the gist of some messaging I am working on for local organizations that have fundraisers in the very near future.

Fundraising 236

Fundraising Fundraising Health Activism 236

The Killoe Group

APRIL 28, 2025

Peer-to-peer fundraising is a powerful approach for nonprofits. And peer-to-peer fundraising programs are doing well these days. According to the 2024 Top 30 and P2P Benchmarking Survey , 18 of the top 30 peer-to-peer fundraising programs in the U.S. And peer-to-peer fundraising programs are doing well these days.

Participation and motivation 96

Participation and motivation Fundraising Fundraising Recruitment 96

NonProfit Leadership Alliance

JANUARY 3, 2023

Social impact organizations often encounter the paradoxical issue of spending money to fundraise. One of the best ways to maximize your ROI on outreach is to cultivate your digital presence through marketing. Let’s explore how you can promote your social impact organization to new target audiences, all through digital marketing.

Marketing 246

Marketing Marketing Collaborations Public and Nonprofit Management 246

NonProfit Leadership Alliance

SEPTEMBER 29, 2023

Written by: Randye S Spina, MBA Reading Time: 4 minutes I’ve served on several nonprofit boards in marketing and communications roles and have seen first-hand that marketing is often an afterthought. An easy way to do this is to set aside a slot on each board meeting agenda to discuss marketing. should be added to the document.

Marketing 246

Marketing Marketing Nonprofit Leadership Nonprofits 246

NonProfit Leadership Alliance

NOVEMBER 15, 2022

There are a number of ways fraternities can approach fundraising projects, but by far one of the most popular strategies is to host a fundraising event. After all, a fundraising event allows brothers to gather together, get to know each other, create memories, and make a difference. . Fundraising Goal. Let’s get started!

Fundraising 246

Fundraising Fundraising Recruitment Activism 246

Nonprofit Marketing Guide

DECEMBER 8, 2021

This is happening in the middle of budget season, grant reporting, wrapping up that fall event, and various program marketing initiatives. Every day, a great snowfall of new emails with marketing requests blankets your inbox, while also dreading the inevitable task of identifying from where 2022 funding will come. .

Associations 257

Associations Management Marketing Marketing 257

NonProfit Leadership Alliance

MAY 23, 2023

Hosting a fundraiser can be a rewarding experience that not only raises vital funds for animal-related causes but also brings animal lovers together in support of a common goal. Following these steps will help you host a memorable fundraiser that inspires stronger relationships with supporters and makes a difference for animals in need.

Fundraising 246

Fundraising Fundraising Participation and motivation Public and Nonprofit Management 246

Nonprofit Marketing Guide

JULY 12, 2023

Creating a nonprofit marketing budget is much like growing and tending plants – though kind of in reverse. You have to ensure you have all the right ingredients and components necessary to help your activities grow and flourish. Your carefully nurtured marketing efforts will yield fruitful results.

Marketing 189

Marketing Marketing Finance Advertising 189

Ann Green

APRIL 28, 2025

Organizational connections: Compiles donors giving history and involvement in other activities at your nonprofit to help you choose the right next steps for engaging them. Event management solutions to log donors registrations, merchandise and auction item purchases, and peer-to-peer fundraising participation for a-thon style events.

Management 175

Management Ethics Education Education 175

Nonprofit Tech for Good

NOVEMBER 10, 2024

By Sarah Suarez , Founder and Social Media Strategist for The Social Puzzle – a boutique social media marketing agency which solely focuses on nonprofits so they can concentrate on what really matters, their mission. After fundraising or community events, communicate results clearly. Prioritize authenticity over perfection.

Participation and motivation 130

Participation and motivation Collaborations Nonprofits Activism 130

Nonprofit Tech for Good

MARCH 9, 2025

A peer-to-peer campaign (or P2P) is a type of fundraising where individuals organize and host a campaign on behalf of a nonprofit organization and collect donations from their friends. 2) Dig Into the Details As with any fundraising campaign, there are logistics to consider with a P2P campaign. How will you keep track of results?

Participation and motivation 111

Participation and motivation Nonprofits Technology Recruitment 111

NonProfit PRO

JULY 8, 2025

To supplement this report, we have developed a data dashboard, which provides additional information on the number of nonprofit establishments operating in each state, the fields in which they are active, and how this changed during and in the years immediately following the COVID-19 pandemic. Why Do Nonprofits Struggle to Retain Fundraisers?

Nonprofit governance and management 130

Nonprofit governance and management Retail Social Enterprise Social Enterprise 130

NonProfit Leadership Alliance

JUNE 13, 2023

You’ve got a date and venue booked for your nonprofit’s upcoming fundraising event. Finding sponsors to boost your event’s fundraising power. Read on for tips and strategies for finding and securing sponsors for your best fundraiser yet. They’re a win-win!

Fundraising 246

Fundraising Fundraising Management Nonprofit Leadership 246

Nonprofit Marketing Guide

NOVEMBER 17, 2020

M+R’s 2019 end-of-year fundraising season wrap-up also revealed that many nonprofits struggled to get their email appeals into inboxes. . This past election cycle, several emails from candidates I supported ended up in spam even though I had donated to them. Just delete them from your list.

Marketing 243

Marketing Marketing Activism Management 243

Nonprofit Marketing Guide

MARCH 10, 2023

Time to spring forward…into the most helpful articles, posts, and tips for nonprofit marketers. This week we have examples of great personalized emails, choosing happy or sad images, March Madness for marketers, an inclusive tech glossary and more. Do you know Which Fundraising Events Bring in the Most Money for Small Nonprofits?

Marketing 201

Marketing Marketing Nonprofits Communication 201

Nonprofit Tech for Good

DECEMBER 27, 2024

Below are five simple best practices for your nonprofit to ensure that your staff and your digital marketing and fundraising campaigns are safe and protected. Nonprofit Tech for Good uses MailChimp for our email marketing and we have enabled double opt-in. Cybersecurity at your nonprofit must be a priority in 2024.

Nonprofits 129

Nonprofits Management Marketing Marketing 129

Clairification

JANUARY 8, 2024

Yet too few organizations make the effort to operationalize this construct into their fundraising and marketing planning. Actively Build Donor Trust The Donor’s Bill of Rights is a great starting point. The post 10 Strategies to Actively Build Nonprofit Donors Trust appeared first on Clairification. You should.

Activism 115

Activism Retention Construction Philanthropy 115

Affnetz

AUGUST 11, 2023

15 best Peer-to-Peer fundraising software for Nonprofits 15 best Peer-to-Peer fundraising software for Nonprofits / By Mike Crum Regardless of what you call it, peer-to-peer fundraising is here to stay. This method of fundraising can help your Nonprofit save time, and optimize its operations.

Fundraising 246

Fundraising Fundraising Nonprofits Management 246

Bloomerang

MARCH 14, 2025

Introduction If you’re reading this blog post, you’re probably involved in fundraising in some capacity. What if your entire organizationnot just the development departmentfelt a sense of ownership and responsibility for fundraising success? Because when fundraising becomes a team effort, the results speak for themselves.

Finance 78

Finance Fundraising Fundraising Collaborations 78

Nonprofit Marketing Guide

JUNE 14, 2023

Because gaming offers nonprofit marketers a fresh and unconventional approach to raising funds and amplifying brand awareness. In the realm of gaming for good, nonprofits are tapping into these three activities by engaging gamers, and other related content creators. What is Gaming for Good?

Fundraising 221

Fundraising Fundraising Children Communication 221

Nonprofit Tech for Good

FEBRUARY 12, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. billion monthly active users of which 65% access the site daily and spend an average of 40 minutes per day on the platform.

Advertising 85

Advertising Activism Nonprofits Technology 85

Bloomerang

OCTOBER 15, 2024

Year-end fundraising is upon us and we are entering an intense season of asking. And sure, there is absolutely an upside to sending more fundraising emails —you may raise more money. Seth is speaking to consumer marketers trying to get the sale, but there’s a big lesson in here for anyone sending fundraising emails.

Fundraising 110

Fundraising Fundraising Activism Marketing 110

Marketing for the Modern Nonprofit

APRIL 28, 2025

As any nonprofit professional knows, implementing a thorough marketing strategy takes work. By automating entire marketing journeys, you can save time while ensuring your messages reach the right audiences at the right times. For instance, say youre creating a marketing campaign aimed at turning recurring volunteers into donors.

Marketing 59

Marketing Marketing Retention Recruitment 59

iMarketSmart

MAY 19, 2025

Lets clear something up: fundraising is not the same as sales. In a sales environment, the focus is often on objection handling, urgency, product-market fit. In fundraising, however, the product is a vision. And the market is someones deeply personal set of values, experiences, and life purpose. But fundraisers?

Fundraising 59

Fundraising Fundraising Energy Production 59

Nonprofit Marketing Guide

JULY 16, 2020

Oh, how we love, love, love good metaphors here at Nonprofit Marketing Guide! Better substitutions include Leader/Follower, Active/Standby, or Primary/Secondary depending on the context. For example, I checked on the term”Cake Walk” as I coordinate one at our local farmers market as a fall fundraiser.

Ethics 268

Ethics Activism Marketing Marketing 268

Nonprofit Tech for Good

JUNE 27, 2025

Manager of Brand Marketing at Bloomerang – the unified giving platform for nonprofits designed to deliver deeper insights for more targeted outreach, stronger relationships, and greater impact. 2) Meet Volunteers Where They Are Marketing volunteer opportunities aren’t just about what’s said or the story that’s told.

Marketing 52

Marketing Marketing Recruitment Participation and motivation 52

Nonprofit Marketing Guide

MAY 11, 2021

In the second edition of The Nonprofit Marketing Guide , I wrote. Those with corporate experience sometimes narrowly define nonprofit marketing as brand management, public relations, and advertising. Still others, especially those responsible for fundraising, believe that all nonprofit marketing should direct people to donate money.

Communication 317

Communication Public and Nonprofit Management Nonprofits Advertising 317

The NonProfit Times

JANUARY 6, 2025

TrueSense Marketing, the national direct response fundraising firm based in Warrendale, Pennsylvania, promoted executive vice presidents Marcy Auman and Shawn Reed to co-presidents. The post TrueSense Marketing Appoints Co-Presidents appeared first on The NonProfit Times. This transition makes perfect sense now, said Bushe.

Marketing 52

Marketing Marketing Public and Nonprofit Management Informational Technology 52

Nonprofit Marketing Guide

APRIL 21, 2021

We get this question so often we created a free online course that will help you create a plan for real success (as opposed to vague “awareness” activities that are usually a waste of time). How to put awareness raising in the context of other goals, like fundraising or program participation.

Activism 285

Activism Communication Marketing Marketing 285

Nonprofit Marketing Guide

MARCH 7, 2023

Social Media in General The typical social media user actively uses an average of 7.2 male (no data on other genders) Time spent per day: 33 minutes Instagram Number of monthly active users: 2 billion Largest age group: 18-24 (30.8%) Gender: 48.2% Social Media in General The typical social media user actively uses an average of 7.2

Communication 230

Communication Activism Nonprofits Marketing 230

Affnetz

JUNE 9, 2025

Introduction: Donor engagement stands as a cornerstone for sustained success for nonprofit fundraising. Donor engagement strategies for nonprofits reach far and wide, but retention is key to sustainable fundraising. Share updates about your organization’s activities, impact stories, and opportunities for involvement.

Retention 100

Retention Nonprofits Management Activism 100