Marketing for the Modern Nonprofit

JANUARY 31, 2025

Shoe drive fundraisers are a particularly great revenue stream for schools, as children constantly outgrow their footwear. Then, continuously advertise your new recurring giving program by building mentions into your communications calendar. How will supporters learn about your recurring giving program?

Social Enterprise 59

Social Enterprise Social Enterprise Fundraising Fundraising 59

Non Profit AF

JULY 1, 2025

Advertise Report Crappy Funders Instructions on not giving up: Let’s conserve our energy for the battles ahead Posted on July 1, 2025 July 1, 2025 by Vu [Image description: A white cat, resting, eyes closed, one paw on their face. Contact/FAQ Shop Speaking Support NAF! People care for one another and for the environment.

Energy 82

Energy Advertising Children Governance 82

Non Profit AF

JUNE 17, 2025

Many of these people have been in the US since they were children or have never even set foot in Southeast Asia. search expand Skip to content Nonprofit AF Exploring the fun and frustrations of nonprofit work Menu Home About BOOK!! Contact/FAQ Shop Speaking Support NAF! For months now, it’s been relentless. And exhausting.

Race and Ethnicity 73

Race and Ethnicity Public and Social Policy Advertising Energy 73

Selfish Giving

SEPTEMBER 12, 2011

But if the cashier asks for a gift to ensure our “our children have clean, safe tap water to drink&# more shoppers will give. I gave, as I always do, but I’m sure the cashier would get a better response from shoppers if she led with an ask that including a reference to the children JDRF helps. Children instead of adults.

Marketing 275

Marketing Marketing Disaster Relief Children 275

Nonprofit Marketing Guide

NOVEMBER 30, 2023

Agencies of record can also be the single agency allowed to purchase and manage advertising on behalf of a client. For example, say you want to use some of the children in one of your programs in your media relations work, but you want to do that in a controlled way, rather than letting a camera crew into a classroom.

Public and Nonprofit Management 229

Public and Nonprofit Management Children Advertising Activism 229

Selfish Giving

DECEMBER 13, 2010

In cause marketing I compete with The Jimmy Fund and Children’s Hospital here in Boston. Jude Children’s Research Hospital to Children’s Miracle Network. ’s fancy word for advertising) to a business that had never bought advertising. They range from Komen to St.

Advertising 162

Advertising Children Production Marketing 162

Nonprofit Marketing Guide

NOVEMBER 8, 2018

GENERAL ADVERTISING is the placement of content into online, print, and broadcast channels meant to reach a targeted or general audience, rather than specific individuals. It can include everything from free flyers posted on bulletin boards to paid advertising in print and remarketing ads on social media.

Communication 212

Communication Public and Nonprofit Management Advertising Nonprofits 212

Ann Green

OCTOBER 12, 2016

With rising print costs, communicating and advertising over mail can be a strain on your organization’s budget. Producing quality material for social media is important and the internet offers plenty of free or affordable software to help you advertise on the web. Strategize with social media. Spread awareness with a hashtag.

Fundraising 228

Fundraising Fundraising Advertising Production 228

NonProfit Leadership Alliance

JANUARY 3, 2023

The company awards qualified 501(c)(3)s with $10,000 of premium advertising space every month for no charge. Make sure you know what you want to advertise ahead of time, whether it’s a one-time fundraiser, an event, or a capital campaign, and always incorporate your branding. Wrapping Up.

Marketing 246

Marketing Marketing Collaborations Public and Nonprofit Management 246

Selfish Giving

MARCH 3, 2010

Jude and Children’s Miracle Network swoop in to town and gobble up all the national chains for their far-reaching cause marketing programs. They’ll share this spirit with their children. You mean like how every where I go now I see advertising? More dollars for smaller nonprofits. National charities like Komen , St.

Marketing 169

Marketing Marketing Children Advertising 169

Nonprofit Marketing Guide

OCTOBER 24, 2023

Think about sales, bargains, prices, Amazon, mark-downs, malls, Black Friday, close-outs, grocery lists, shopping carts, aisles, cash register, lines, secret shoppers, credit, returns, yard sales, convenience store, coupons, advertising. How can you relate these things to your organization? Daylight Savings Time ends on November 5th.

Homelessness 226

Homelessness Nonprofits Advertising Children 226

Nonprofit Marketing Guide

JULY 13, 2017

The men and women who care for the children in our residential program are called family teachers. So this year’s appeal read, “Your donation makes it possible for our family teachers to be mothers and fathers to children whose own mothers and fathers have let them down.”.

Children 145

Children Advertising Production Management 145

Nonprofit Marketing Guide

OCTOBER 21, 2014

Making money so that more at-risk children can be reached with a mentor – that is my job. They care about the at-risk children that their gifts are reaching! A Grand Valley State University grad, she received her degree in Public Relations/Advertising and worked a rigorous sales job for a year before entering the nonprofit sector.

Non-Profits 186

Non-Profits Children Communication Advertising 186

Selfish Giving

DECEMBER 6, 2010

Two ¼ page black and white national advertisements in USA TODAY , which has 3.3 The Food Bank For New York City had me thinking of our food pantry that this year will serve 90,000 men, women and children–nearly double the mouths we fed just two years ago. The prize is worth the visit. million readers. Now on to the review!

Food 198

Food Nonprofit governance and management Public and Nonprofit Management Nonprofits 198

Selfish Giving

JANUARY 21, 2009

Most of them come from marketing, advertising and public relations. In addition to my own nonprofit, I can really only think of two other full-fledged cause marketing shops: The Jimmy Fund and Children’s Hospital. A week doesn’t go by that I don’t get a call or email from four or five people looking for work.

Marketing 180

Marketing Marketing Public and Nonprofit Management Children 180

Selfish Giving

JULY 10, 2019

Jude Children's Research Hospital just named this restaurant chain emerging partner of the year. Kraft Heinz brand Country Time is using outdoor advertising to take a stand on legalizing lemonade stands. Corporate & Community Fundraiser, Rady Children's Hospital (San Diego) 2. 5 surprised me. It's playing the long game.

Retail 133

Retail Children Fundraising Fundraising 133

Selfish Giving

OCTOBER 2, 2019

Advertising Disclosures 2. UBIT Today, we’re answering five questions on advertising disclosures. Are cause marketing advertising disclosure “best practices” also required by law? Have any companies ever gotten into trouble with regulators for failing to include certain information in their cause marketing advertisements?

Advertising 100

Advertising Law Marketing Marketing 100

Nonprofit Marketing Guide

JULY 21, 2016

Here’s a True/False test that should help you navigate some common situations that crop up for nonprofits that deal with the media: True or false: We advertise in the newspaper. Most news organizations have a bright line between their advertising departments and their newsrooms — and for good reason.

Ethics 114

Ethics Public and Nonprofit Management Advertising Nonprofit governance and management 114

Nonprofit Tech for Good

APRIL 22, 2013

Animals, children, and health & wellness are the most shared and talked about causes on social media. Source: MDG Advertising. Source: MDG Advertising. Your instincts have served you well. 41% of nonprofits attribute their social media success to having developed a detailed social media strategy. Source: Avectra.

Fundraising 111

Fundraising Fundraising Advertising Recruitment 111

Nonprofit Marketing Guide

DECEMBER 1, 2011

They often delay traditional milestones, like moving out of their parents’ home, marriage and children. Pepper your print advertising & communications with QR codes. Gen Y is loosely defined as people born between 1981 and 1991, which today would make them between the ages of 20 and 30. What’s important to Gen Y?

Values 182

Values Technology Recruitment Advertising 182

NonProfit Leadership Alliance

APRIL 1, 2024

In this section, let’s explore how AI can revolutionize social work practices in three key areas: elder care, mental health support for veterans, and education for children on the autism spectrum. Neurodivergent children often struggle with social interactions, communication, and emotional regulation, hindering their learning and development.

Ethics 130

Ethics Curriculum and Teaching Nonprofit Administration and Development Children 130

Nonprofit Marketing Insights by GlobalOwls

MAY 15, 2021

Some examples of conventional marketing for nonprofits include: Television commercials: Large nonprofits such as Jude’s Children’s Hospital , or People for the Ethical Treatment of Animals (PETA) still have commercials that help promote their causes. Newspaper and magazine advertisements can be costly especially for notable names.

Nonprofit Organizations 126

Nonprofit Organizations Nonprofit Organizations Non-Profits Social Enterprise 126

Fundraising Coach

MARCH 18, 2013

Called by many names: advertising specialties, swag, promotional items, branded goods, chotchkes (Yiddish), giveaways, promotional gifts, advertising gifts, or promotional merchandise, promotional products can help your organization accomplish many of its goals – some related to external audiences, and some internal.

Production 111

Production Advertising Public and Nonprofit Management Retention 111

Selfish Giving

JANUARY 27, 2021

Jude Children's Research Hospital is future-proofing its mission by engaging a new generation. Super Bowl advertisers spend $5 million for 30 seconds. If you've ever had a meeting with a company's CFO you've seen the face of skepticism when it comes to purpose. Share this article with him or her. It may help make your case! ??

Advertising 130

Advertising Children Food Management 130

Selfish Giving

JANUARY 8, 2020

How Busch Light's Donation To Children's Hospital Took Wrong Turn 8. Corporate Partnerships & The Law: Advertising Disclosures 9. How to Leverage Influencer Marketing: A Guide to Take Your Organization's Awareness to the Next Level 6. Consumers Say Sponsorships Are Becoming More Influential in Purchase Decisions 7.

Management 130

Management Marketing Marketing Law 130

Stanford Social Innovation Review

JANUARY 30, 2024

By Claire Dunning In early 1926, Cafritz Construction placed an advertisement in The Washington Post celebrating the speed with which their “Life-time Homes” were selling in the Petworth neighborhood of Washington, DC. This particular advertisement included a list of reasons why Cafritz homes were so popular.

Philanthropy 135

Philanthropy Public and Social Policy Advertising Universities 135

Fundraiser Ideas

FEBRUARY 28, 2012

The only costs are price stickers and some signage to advertise your sale, making it one of the easiest cheap fundraising ideas. Set up a booth at a school carnival or local festival, where there are lots of children who will want their faces painted. Teddy bear picnic – Children will love this event!

Fundraising 100

Fundraising Fundraising Children Advertising 100

The Agitator

AUGUST 12, 2018

This new experiment was done on native advertising. For example, I went to a news story at random; these were the native advertising headlines: Glasses-Wearers Are Going Crazy Over This Website. Big brands were natively and naively advertising with no control over where their ads were showing. Then discard the worst one.

Advertising 40

Advertising Participation and motivation Insurance Law 40

Nonprofit Tech for Good

MARCH 18, 2022

Now, for-profit companies, influencers, and nonprofits alike are using TikTok to spread information, advertise, and raise funds for causes. Oreo promised to make a donation to Save the Children when at least 1 million TikTok videos were uploaded with the hashtag.

Social Enterprise 142

Social Enterprise Social Enterprise Children Education 142

Selfish Giving

NOVEMBER 29, 2023

Should your nonprofit be advertising on.napkins? Managing Director, Tech and Finance Partnerships, Save the Children , Remote ($108k - $147k) ?? Cryptocurrencies like Ethereum and Bitcoin are also accepted." ? Marketing Your Cause 1. 25 testimonial statistics you should know. Yes, testimonials drive revenue! Brain Food 1.

Homelessness 130

Homelessness Public and Nonprofit Management Environmental Finance 130

Nonprofit Marketing Guide

JANUARY 24, 2018

The first part of the video starts with different letters being shown up-close with an overlay image of children that participated in the Learn-To-Swim program, to add a personal feel. He studied Creative Advertising at Virginia Commonwealth University in Richmond, Virginia.

Public and Social Policy 122

Public and Social Policy Children Production Advertising 122

Getting Attention

MAY 8, 2014

A youth development agency that dreams of serving more children. A children’s mentoring agency that needs to recruit more mentors. Newspaper advertising. A sustainability plan for marketing efforts after the grant period, such as a board commitment to add marketing/advertising to the organizational budget.

Marketing 94

Marketing Marketing Recruitment Advertising 94

Nonprofit Tech for Good

NOVEMBER 7, 2021

Registration page masthead: Social media images for organic posting: Video for paid social media advertising: [link]. to raise money for one of the world’s premier children’s rehabilitation hospitals, located in Israel. Here’s an example of a successful recruitment campaign for a fundraising event.

Recruitment 138

Recruitment Values Education Education 138

Candid

MAY 18, 2023

Through the Google Ad Grant program, qualifying nonprofits can receive up to $10,000 per month in free advertising spend on the Google Search Network. As an example, let’s put ourselves in the shoes of someone looking to learn more about donating to nonprofits that support children in need.

Advertising 98

Advertising Nonprofits Children Education 98

Nonprofit Marketing Blog

APRIL 4, 2014

In a new study from Cornell Food and Brand Lab , researchers found that characters featured on kids’ cereal boxes make incidental eye contact with children and cereals aimed at adults make incidental eye contact with adult shoppers. If you don’t have this intel, make it a priority to get it. Make eye contact.

Fundraising 82

Fundraising Fundraising Children Food 82

Jeff Brooks

OCTOBER 24, 2022

Ads written by journalists are why most people hate advertising. Fundraising written to those rules lead like this: "You can feed hungry children with your year-end donation today!". They're also why so many ads are ineffective and a waste of money. This is what we learn from The Monday Morning Memo at That Hovering Question Mark.

Advertising 75

Advertising Children Fundraising Fundraising 75

Bloomerang

MARCH 10, 2023

For example, you might anticipate: Gymboree would be receptive to donating clothing, money, and time to local and national organizations that support children and families. And, of course, there’s plenty you can infer just from the nature of the business. I gave this a try for Gymboree, and found this and this.

Homelessness 128

Homelessness Foundations Values Advertising 128