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Why Nonprofits Need a Values-Based Social Media Strategy

NonProfit Quarterly

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

Values 108
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How Global Talent Enriches a Global Health Organization

NonProfit Leadership Alliance

As the CEO of a global organization, I have seen firsthand the power of global talent. Vital Strategies, the New York-based public health nonprofit I’ve led for the past two decades, employs nearly 400 people in 16 countries. Some challenges may be less tangible, such as cultural differences and values.

Health 233
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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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3 Big Reasons Why An ‘Ask’ Is Mostly About Your Donor’s Hero Story (Not Your Organization’s)

iMarketSmart

The effective ask presents: A crisis (threat or opportunity) for the donor’s people or values. For a human rights charity, it increased donations to mention that it “works in countries that have recently passed laws that harshly restrict nonprofit organizations.”[9]. But this must be a crisis for the donor’s people or values.

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How to build deeper connections with your donors using surveys

iMarketSmart

This then permits questions that: Connect the donor’s identity (history, people, and values) with the cause, the charity, or the project [ Original Identity → Challenge ] Define a personally meaningful victory [ Victory → Enhanced Identity ], and Make a challenge that promises the victory [Challenge → Victory ]. What does this look like?

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How transactional donor relationships kill generosity

iMarketSmart

121) is of limited value without insights or examples of precisely how this can be achieved.”[4] It might have clever advertising. Nonprofit and Voluntary Sector Quarterly, 08997640211003250; Hager, M. Journal of Nonprofit & Public Sector Marketing, 28 (2), 164-184; Küchler, L., Policy Press. Murphy, J.

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"