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Dr. James explains why sustainable giving starts by answering, “Do we have a shared future?”

iMarketSmart

The game has an unbreakable law. Without this, reciprocal altruism fails. In that case, giving would break the first law. Again, giving would break the first law. Giving would break the first law. Without this shared future, reciprocal helping disappears. Two unrelated players both face these same payoffs.

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What’s in a Name? The Ethics of Building Naming Gifts

Stanford Social Innovation Review

For the past three decades, I have guided museums, nonprofit arts organizations, and higher education institutions in planning, programming, fundraising for, and promoting new or renovated cultural facilities that fulfill mission imperatives. Charitable contributions driven by ethical egoism may provide the most benefit to the donor, however.

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