iMarketSmart

APRIL 24, 2023

This happens when the donor identifies with its characters and values. 4] Giving doesn’t help the donor. But it can help the donor’s genes. Giving is genetically helpful when, My Cost < (Their Benefit X Our Similarity). If a donor identifies with the factor, emphasizing it will help. The math is easy.

Race and Ethnicity 52

Race and Ethnicity Fundraising Fundraising Altruism and Helping 52

iMarketSmart

SEPTEMBER 19, 2022

She helps along each step of the journey. She introduces the hero to friends and allies that help. She provides magical weapons that help. She helps the donor start the hero’s journey. She helps the donor finish the hero’s journey. Donors are attracted to this helpful, knowledgeable character.

Public and Nonprofit Management 52

Public and Nonprofit Management Nonprofit Administration and Development Altruism and Helping Values 52

iMarketSmart

NOVEMBER 7, 2022

Because they provide value. Big money comes by providing big value. Other professions provide value in different ways. A charity can provide value to many people in many ways. But fundraising provides value to the donor in just one way: identity enhancement. 2] It might be external, public, and commercial.

Altruism and Helping 52

Altruism and Helping Fundraising Fundraising Public and Social Policy 52

iMarketSmart

NOVEMBER 28, 2022

4] The field of large sales is called Key or Strategic Account Management. One researcher states bluntly, “The objectives of salespeople are the opposite of the objectives of Strategic Account Managers.”[5]. Focusing on short-term financial numbers rather than customer need and value creation. A job explanation: Big sales v.

Fundraising 52

Fundraising Fundraising Public and Nonprofit Management Management 52

iMarketSmart

JUNE 20, 2022

The effective ask presents: A crisis (threat or opportunity) for the donor’s people or values. For a human rights charity, it increased donations to mention that it “works in countries that have recently passed laws that harshly restrict nonprofit organizations.”[9]. But this must be a crisis for the donor’s people or values.

Participation and motivation 52

Participation and motivation Altruism and Helping Public and Social Policy Psychology 52

NonProfit Quarterly

JUNE 10, 2025

In this series, The Unexpected Value of Volunteers , author Jan Masaoka takes on the underappreciated topic of volunteerism, provides some unexpected ideas, and points the way toward a public policy agenda on volunteerism. But did you know that 69 percent of nonprofits—nearly seven in 10—have budgets of less than $50,000?

Civil Society 110

Civil Society Nonprofit governance and management Public and Nonprofit Management Public and Social Policy 110

iMarketSmart

JUNE 5, 2023

Biologists model reciprocal altruism with a game.[1] But it helps the other player more than it costs. Gratitude signals their view of The impact of the gift The value of the relationship, and Their willingness to reciprocate. In the game, expressing desire for a social, helpful-reciprocity relationship is meaningful.

Altruism and Helping 52

Altruism and Helping Public and Social Policy Fundraising Fundraising 52