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Ep185: The Story Behind Big Lots' $50 Million Gift to Nationwide Children's Hospital

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Jeremy Ball , who leads the Big Lots Foundation and is director of philanthropy and events for the parent company Big Lots , about the retailers impressive cause marketing efforts on behalf of Nationwide Children's Hospital. But this was just the tip of the iceberg.

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What Will Replace 'Checkout Charity' After Big Retailers are Gone?

Selfish Giving

Jude Children's Research Hospital in Memphis celebrating an amazing accomplishment. Over a decade the retailer had raised $100 million dollars for the hospital's cancer care and research, making Kmart the hospital's biggest donor in its 50+ year history. Kmart isn't the only retailer suffering. Here's what they had to say.

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Newsletter: Who Must You Engage with in Corporate Partnerships? Retailers Use Precious Store Space to Showcase Causes Instead of Products ; Lush ‘Bath Bomb’ Supports Teaching Truth in History

Selfish Giving

Look no further than cosmetic retailer Lush , which has released a Knowledge Bath Bomb to support the teaching of truth in history. National Corporate Relations Director, American Heart Association , Remote 3. Senior Officer, Corporate Partnerships, Save the Children , Fairfield, CT 5. Brain Food 1.

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Newsletter: The Role Case Studies Play in the Sales Funnel ; Are Store Openings Part of Your Cause Marketing Strategy? ; Close More Partnership Deals with Affability & Authenticity

Selfish Giving

That case study you have on your retail partner will work great with other retailers. An iconic retailer that raised hundreds of millions for charities, including over $100 million for St. Jude Children's Research Hospital , is down to just three stores.?? ?? Brain Food 1. It's the same way with case studies.

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Newsletter: Why You Should Include Pets in Your Nonprofit Marketing; T-Mobile, Burlington Team Up to Pay Off Holiday Layaways ; 2021 Has Not Been a Good Year for Corporate Giving

Selfish Giving

Patriots Quarterback Mac Jones is wearing cleats for Boston's Children's Hospital. Manager, Corporate Partnerships, ALS Association , Arlington, VA Do you have a partnership position you are trying to fill? Brain Food 1. Why malls and retailers still believe in Santa. The NFL's My Cleats My Cause is back. Find out here.

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Newsletter: Firehouse Subs Sounds Alarm for Bottled Water; Dunkin Makes Case for Adding Dogs to Every Cause Marketing Program ; The Powerful One-Two Punch of Direct Mail + Email

Selfish Giving

I'm clutching my pearls) of a retailer asking for a donation at the register! Point of sale isn't a violation of the "social contract" between customer and retailer. Seniors Helping Seniors is offering $100 to $500 bonuses to new hires - with $50 of that money earmarked for the Alzheimer's Association. Brain Food 1.

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Newsletter: The Sea of Corporate Money Right in Front of You ; The Psychology of Rounding Up for Charity ; Referral Advice from a Milkman, a Dentist & an Accountant

Selfish Giving

Is one of the keys to success to partner with retailers that have friendly, well-trained cashiers? Senior Associate, Corporate & Celebrity Partnerships, Oceana , Washington, D.C. ($69k Brain Food 1. Jude Children's Research Hospital that they make a point to schedule "love calls" with donors. Partnership Notes 1.