Nonprofit Marketing Guide

OCTOBER 5, 2020

Here is the latest submission for our Day in the Life of a Nonprofit Communicator. Although I’ve worked for various organizations since then, including a Big Box Store and an Association, my heart remained in the 501 (c) 3 sector, where I run social media and communications today. Tricia Maddrey Baker. Before 8:00 a.m.

Communication 293

Communication Nonprofits Children Associations 293

Nonprofit Marketing Guide

JULY 6, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Before moving to Madison, Emily was the Associate Development Director for Mudlark Theater were she also wrote, directed, and taught for after school and summer camp programs. Emily Wills. In her spare time, Emily love to bake, make, and create.

Communication 281

Communication Nonprofits Children Universities 281

Ann Green

NOVEMBER 18, 2024

In an ideal world Giving Tuesday wouldn’t be associated with political emails and Cyber Monday ads. Year-end is a good time to ramp up your donor communication (examples include thank you messages, holiday greetings, and updates) so people don’t think you’re only asking them for money. And then there’s Giving Tuesday.

Governance 305

Governance Associations Fundraising Fundraising 305

Nonprofit Marketing Guide

JANUARY 3, 2019

In previous posts, we’ve shared the most common marketing and communications goals , strategies , and objectives for nonprofits. Tactics are the tools you use to pursue the objectives associated with your strategy. Instead, here are the 27 communications tactics that are most useful for nonprofits. Share in the comments.

Communication 220

Communication Marketing Marketing Advertising 220

Nonprofit Marketing Guide

FEBRUARY 7, 2023

In our 2023 Nonprofit Communications Trends Report , we asked if you would be looking for a job with a different organization in 2023. More than a third (34%) of nonprofit communications staff plan to look for new jobs in 2023. Source: The 2023 Nonprofit Communications Trends Report Is the Great Resignation Still Going?

Communication 220

Communication Nonprofits Retention Activism 220

Nonprofit Marketing Guide

AUGUST 3, 2020

Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. She is a member of the Arkansas Chapter of International Association of Business Communicators (IABC). Jennifer Cobb at home. Let’s see how Jennifer Cobb is adapting. Jennifer is married to Chris Travis.

Communication 276

Communication Medical Nonprofits Universities 276

Nonprofit Marketing Guide

JANUARY 9, 2020

When Cathy White shared with our Mentoring Program participants the collaborative process she went through to create her communications strategy, I knew other communications directors would be interested in hearing about it too. As such, I was tasked with creating a five-year communications strategy. Cathy White.

Collaborations 217

Collaborations Communication Associations Leadership 217

Affnetz

APRIL 22, 2025

Among the things Association Members expect from their membership are opportunities for: Networking Education Service Delivering on these expectations increases Member engagement. Associations can go a long way toward leveraging technology to improve Association member engagement.

Associations 100

Associations Technology Education Education 100

Momentum Nonprofit Partners

JANUARY 3, 2023

Here’s Why Tennessee Needs a Statewide Nonprofit Association. In most states, a statewide nonprofit association provides holistic services to nonprofits, including services such as statewide public policy and advocacy support, training and technical assistance, and research. Source: Independent Sector.

Associations 112

Associations Public Policy Nonprofit governance and management Public and Nonprofit Management 112

Nonprofit Marketing Guide

OCTOBER 27, 2022

Or are you hiring for new positions on your nonprofit communications team? . Specifically for Nonprofit Communications and Marketing Jobs. The Communications Network. Nonprofit Communications Professionals Facebook Group. Radical Communicators Facebook Group. Association Career HQ. YNPN Jobs Board.

Communication 143

Communication Associations Healthcare Philanthropy 143

Affnetz

JUNE 4, 2025

A Customer Relation Management (CRM) System is typically associated with for-profit enterprises. Donation Once a donation is made, the CRM becomes the data source for thank you communications. Not-for-profit leaders might ask why a Nonprofit needs a CRM.

Education 100

Education Education Nonprofits Management 100

NonProfit Leadership Alliance

JUNE 3, 2025

To name a few: Natasha Cruz , Future Justice Advocate and Impact Leader Molly Kelly , Director of Business Development, Zuri Group Aqeela Muntaqim , Deputy Director of Administration, Mothering Justice Shani Rich , Executive Director, Montana Health Research and Education Foundation Sloane Johnson , Interim Executive Director, Connectech Coding (..)

Nonprofit Administration and Development 130

Nonprofit Administration and Development Nonprofit Leadership Organizational Development Leadership 130

Selfish Giving

APRIL 23, 2025

Nonprofit brand-building advice from Lise Lozelle , communications and partner engagement lead at Best Buddies International. Associate Director, Business Development & Partnerships, Boston Symphony Orchestra , Boston 3. Associate Director, Business Development & Partnerships, Boston Symphony Orchestra , Boston 3.

Public and Nonprofit Management 130

Public and Nonprofit Management Associations Retail Food 130

Nonprofit Marketing Guide

DECEMBER 10, 2021

Scott Westcott says Communicators Key to Navigating Change. Share Your Day in the Life of a Nonprofit Communicator. An Open Letter to the Marketing and Development Coordinator (associate, manager, director, etc.). The Nonprofit Communications Director Mentoring Program. Catch Up on Our Content from this Week….

Communication 154

Communication Nonprofits Associations Marketing 154

Nonprofit Marketing Guide

AUGUST 31, 2020

Here is the latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Sofia’s Bio: My name is Sofia Dupi, and I am the associate director of digital services implementation, marketing and analytics for a community service organization. How are you communicating with your co-workers?

Communication 188

Communication Healthcare Nonprofits Collaborations 188

Nonprofit Marketing Guide

JULY 20, 2020

Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Karen’s Bio: Karen Hansen is director of membership, marketing and communications for a journalism professional association. Let’s see how everyone else is doing out there adapting.

Communication 171

Communication Associations Nonprofits Marketing 171

NonProfit PRO

DECEMBER 7, 2021

Instead of marketing resources being devoted to an annual golf tournament, Nicole Williams, associate director of foundation relations and communications, pivoted the organization’s strategy and resources. That campaign earned her NonProfit PRO’s Marketer of the Year.

Marketing 246

Marketing Marketing Associations Foundations 246

NonProfit Leadership Alliance

MARCH 19, 2025

Organize dedicated brainstorming or mind-mapping sessions to give employees a chance to generate and communicate ideas in an open, judgment-free zone. Open several methods of communication. Your employees have varying communication preferences. Implementing a four-day workweek.

Participation and motivation 132

Participation and motivation Health Nonprofit Leadership Volunteerism 132

Nonprofit Marketing Guide

MARCH 8, 2022

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Cloud State University and an ASc in Graphic Design from Rochester Community and Technical College. Tell us what you do in a typical day as a nonprofit communications pro by filling out the form below. in Slatterly Park.

Communication 143

Communication Food Nonprofits Universities 143

NonProfit Leadership Alliance

DECEMBER 4, 2024

As of April 2024, 58% of 501(c)(3) organizations have incorporated AI into their digital communications, and 68% use it to analyze constituent data. No matter your communications’ purpose, use generative AI to supplement human content creation, not replace it.

Healthcare 130

Healthcare Fundraising Fundraising Nonprofit Leadership 130

Selfish Giving

MARCH 5, 2025

It ensures regular, direct, and meaningful communication with your partners, keeping them informed, engaged, and invested in your success. Strong Communicator & Organizer. Senior New Partnership Development Manager, American Lung Association , Boston ($90k - $100k) 4. A dedicated partnership newsletter solves this.

Marketing 147

Marketing Marketing Values Foundations 147

Nonprofit Marketing Guide

NOVEMBER 1, 2022

You may be wondering how I organize all of this communication. You have things to communicate! Today, I want to share how I utilize Asana to organize my social media and communications calendar. This way, with one click, I can ensure that this communication fits into my calendar and plan. Pat yourself on the back.

Communication 143

Communication Nonprofit governance and management Leadership Governance 143

Ann Green

NOVEMBER 26, 2024

While many duties associated with achieving sustainability fall to your finance team, it’s actually a team effort that requires your entire nonprofit’s cooperation. This way, you’ll make sure you only dip into your organization’s savings when it’s truly necessary.

Nonprofit governance and management 147

Nonprofit governance and management Finance Nonprofit Finance Nonprofits 147

Nonprofit Marketing Guide

JUNE 20, 2024

As nonprofit communications has evolved over the years, we started exploring the concept of brand archetypes and how nonprofits can use them. Great for education organizations, trade associations, or if you have a lot of informative content or how to guides. Example: The National Parks Service The Sage. Not a member?

Nonprofits 247

Nonprofits Children Universities Associations 247

Nonprofit Marketing Guide

OCTOBER 13, 2021

It is likely that the frustration was associated with one of your personal boundaries. . Communicate Out. The fourth step is to find the best way to communicate out your boundaries. Start here: you know when they are being violated even though you may not be able to definitely state what they are.

Culture 315

Culture Values Production Energy 315

NonProfit Leadership Alliance

AUGUST 28, 2024

It’s up to your association to harness this momentum by not only reaching out to potential new members but also creating marketing materials that keep your existing members engaged. Choose communication channels. Keep the following elements in mind when selecting your communication channels: Outward member preferences.

Marketing 203

Marketing Marketing Nonprofit Leadership Leadership 203

Nonprofit Marketing Guide

JULY 23, 2020

Many communicators overvalue the importance of press releases. Get the news out in your newsletters, internal channels, and online communications. Look at it as one tool that can be the catalyst for many promising communications opportunities. Flickr Creative Commons photo by Alvin Chua. But it is just one tool.

Values 256

Values Advertising Associations Leadership 256

Ann Green

FEBRUARY 15, 2023

But, that initial fundraising often has specific parameters as well— including the timeframe in which it must be raised, which types of donations are eligible, and how updates about the process need to be communicated with the grantor. Meeting the “challenge” is reliant on effective post-award management.

Technology 330

Technology Management Nonprofits Foundations 330

Nonprofit Marketing Guide

MAY 4, 2023

Here is the type of video content nonprofits are producing now according to our 2023 Nonprofit Communications Trends Report. While the video isn’t available anymore, here is how Touchstone Health Services used video for internal communications. Learn more. We also talked about the types of video nonprofits should be producing.

Leadership 244

Leadership Nonprofits Health Associations 244

Nonprofit Marketing Guide

AUGUST 4, 2021

When we change the rules, we must communicate this and bring our stakeholders along. We can use a meeting or retreat, led by an outside facilitator, to reflect: Is our work informed by and oriented around communities? Transparency + Communication. She currently sits on the Association of Fundraising Professionals of Greater St.

Nonprofit Administration and Development 318

Nonprofit Administration and Development Fundraising Fundraising Leadership 318

NonProfit Leadership Alliance

AUGUST 15, 2023

In an inspiring career journey that exemplifies the power of networking, seizing new opportunities, and embracing the unknown, Nicole Collier White, CNP has recently taken on a new role within the Kansas City Public Schools (KCPS) system as Chief Communications and Community Engagement Officer.

Public and Nonprofit Management 246

Public and Nonprofit Management Homelessness Collaborations Education 246

NonProfit Leadership Alliance

JULY 23, 2024

While many associations struggled with declining membership and retention rates due to the pandemic, these numbers have bounced back strongly as of 2023. However, did you know that the associations reporting increased membership are more likely to have ongoing communication plans to engage members? Start with the right tools.

Participation and motivation 130

Participation and motivation Associations Retention Leadership 130

Stanford Social Innovation Review

MARCH 17, 2025

The nonprofit sector needs funding for capacity; for shared communications, tools, and connections; for strategizing across multiple organizations; for bridging differences to catalyze bigger tents of aligned interest; and for developing and executing field-level agendas. But coordination is neither frictionless nor free.

Environmental 104

Environmental Civil Society Philanthropy Participation and motivation 104

Nonprofit Marketing Guide

APRIL 29, 2020

As an experienced strategist, she has a demonstrated history of operations, program development, community engagement, strategic marketing, and communications. Throughout her career, Elizabeth has worked with foundations, nonprofits, corporations, and national associations. Start a Listening Campaign.

Recruitment 227

Recruitment Activism Communication Associations 227

The NonProfit Times

NOVEMBER 14, 2024

There are three key areas that every nonprofit leader needs to develop to be successful: Build successful relationships with staff; Engage their board members and form a strong CEO/Board Partnership; and, Over communicate the positive impact their organization is having on those they serve.

Energy 71

Energy Associations Leadership Communication 71

The NonProfit Times

DECEMBER 19, 2024

By recognizing and celebrating every contribution — not only financially but through time and effort — nonprofits will communicate that support at any level is valued. The journey to reclaim empathy starts now. ** Morgan Roth is chief marketing officer of The Muscular Dystrophy Association.

Philanthropy 97

Philanthropy Children Foundations Values 97

NonProfit Leadership Alliance

AUGUST 6, 2024

Use Inclusive Language Changing only a few words in your communications can make a big difference in the effectiveness of your interview process and talent acquisition strategy. Incorporating inclusive language into your interview materials can help you connect with more candidates and make them feel valued by your nonprofit.

Recruitment 240

Recruitment Nonprofit Leadership Nonprofits Leadership 240