Nonprofit Marketing Insights by GlobalOwls

OCTOBER 5, 2023

This blog post looks at the fundamental digital marketing basics that every nonprofit should consider to maximize its impact. This begins with a well-designed website that clearly communicates your mission, goals, and the impact you make. Remember to include a compelling call-to-action each time in your emails to encourage action.

Nonprofit Organizations 98

Nonprofit Organizations Nonprofit Organizations Marketing Marketing 98

NonProfit Leadership Alliance

OCTOBER 31, 2023

In this blog, we’ll delve into creative Giving Tuesday ideas, exploring innovative ways to amplify your charitable endeavors. By participating in Giving Tuesday, nonprofits can amplify their reach and enhance their fundraising efforts. Clearly articulating your goals provides a clear roadmap for your campaign.

Altruism and Helping 185

Altruism and Helping Philanthropy Nonprofit Leadership Collaborations 185

NonProfit Hub

FEBRUARY 6, 2024

You can accomplish the same effect on Twitter by pinning a link to Smart Donations with a call-to-action on the top of your page. When visitors come to your Twitter profile, your call-to-action and donation link immediately draw their attention. So make sure the goal you set is appropriate.

Nonprofit Administration and Development 65

Nonprofit Administration and Development Homelessness Advertising Production 65

Nonprofit Marketing Insights by GlobalOwls

MARCH 31, 2023

Crafting a Strong Call-to-Action: Examples and Strategies for Nonprofits Crafting a strong call-to-action is crucial for nonprofits seeking to engage their audience and achieve their mission. In the ever-competitive world of nonprofits, it’s crucial to communicate effectively with your audience to achieve your goals.

Nonprofits 94

Nonprofits Recruitment Collaborations Foundations 94

Ann Green

DECEMBER 5, 2023

B y Olivia Mode-Cater Picture this: your organization is about to host another fundraising event. You’ve assembled a fundraising team, booked a venue, and put together the perfect program agenda. However, this results in low attendance numbers, causing you to miss the mark on your fundraising goal.

Marketing 113

Marketing Marketing Entrepreneurship Participation and motivation 113

Marketing for the Modern Nonprofit

SEPTEMBER 29, 2023

You’ve invested in the right fundraising software , planned your event activities, and conducted a trial run to make sure there are no technical issues. How will this event push forward your nonprofit’s goals and greater mission? Will there be a silent auction, speaker portion, fundraising appeal, or other engaging program?

Marketing 62

Marketing Marketing Participation and motivation Activism 62

Get Fully Funded

APRIL 9, 2023

Maybe you’ve experienced this with a fundraising letter that performed so poorly you called it a failure and didn’t want to try it again. Or a Facebook fundraiser that raised so little it was embarrassing. How do you motivate people to take action so you’ll get the results you’re looking for? So, what ARE the right words?

Psychology 122

Psychology Homelessness Fundraising Fundraising 122

Marketing for the Modern Nonprofit

APRIL 21, 2024

The primary goal of SEO is to increase organic traffic to your website by ranking higher for search engines like Google when users search for relevant keywords and phrases. Higher likelihood of supporters taking action. Develop a variety of content, including a well-designed homepage, landing pages, and blog posts.

Healthcare 114

Healthcare Nonprofits Charitable Organizations Recruitment 114

Candid

APRIL 4, 2023

The secret to successful year-round fundraising for nonprofits is hiding in plain sight. As every seasoned fundraiser will tell you, it comes down to building and sustaining a strong network of nonprofit funders. We’ll also outline four actionable tips you can use to get started.

Nonprofit Administration and Development 119

Nonprofit Administration and Development Public and Nonprofit Management Foundations Nonprofits 119

Affnetz

NOVEMBER 30, 2023

Dive into the transformative realm of fundraising as we unravel the profound impact of the 10 Principles of Community-Centric Fundraising. Let’s explore the Community-Centric Fundraising model, the 10 principles of community centric fundraising, and understand why it can be a game-changer for your Nonprofit.

Fundraising 130

Fundraising Fundraising Culture Philanthropy 130

NonProfit Leadership Alliance

JANUARY 3, 2023

Social impact organizations often encounter the paradoxical issue of spending money to fundraise. If you’re looking to bolster your short-form content, consider asking a colleague to author a guest post for your blog. Include calls-to-action. Purpose (professional networking, lifestyle posting, blogging, etc.).

Marketing 197

Marketing Marketing Collaborations Public and Nonprofit Management 197

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

Fundraising 75

Fundraising Fundraising Finance Retention 75

Affnetz

MARCH 14, 2024

Among the myriad of challenges they face, managing donor relationships, coordinating fundraising efforts, and optimizing volunteer engagement stand out as critical components in achieving their missions. In this blog, we dive into nonprofit management software, focusing on two prominent players: Salesforce and Affnetz.

Nonprofits 130

Nonprofits Management Production Nonprofit Management 130

Nonprofit Tech for Good

SEPTEMBER 5, 2023

To fortify fundraising and impact strategies, embracing emerging technologies is paramount. Uncover the step-by-step process of defining goals, selecting prompts, implementing initiatives, and measuring impact in this comprehensive guide. Define Your Goals : Begin by outlining your organization’s goals for leveraging ChatGPT.

Universities 118

Universities Technology Nonprofits Education 118

Nonprofit Tech for Good

APRIL 23, 2023

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. AI as a writing tool can make you even more efficient and give you time to do other things like plan great fundraising campaigns. At the office.

Food 140

Food Production Fundraising Fundraising 140

Nonprofit Megaphone

OCTOBER 16, 2023

Before delving into the transformative power of content for your fundraising endeavors, it’s crucial to understand its core. Form and Function Content can take countless forms — from videos to quizzes to blog posts. Persuasive Calls to Action (CTAs) The ultimate goal is to motivate readers to engage. What Is Content?

Education 98

Education Education Values Nonprofit Organizations 98

Nonprofit Marketing Insights by GlobalOwls

MAY 14, 2024

Actionable Video Marketing Tips For Healthcare Professionals Are you a healthcare professional looking to improve your marketing strategy? Provide Actionable Tips: Offer practical tips and advice that your audience can implement in their own lives. Use visuals and analogies to help illustrate your points.

Healthcare 52

Healthcare Marketing Marketing Health 52

Bloomerang

JANUARY 7, 2022

Studies show the more you can break down your goals and results for your donors, the more success you will have in raising money. . There are several ways to communicate goals to your audience but this blog will cover two of the most common: Impact Goals and Financial Goals. by CALL TO ACTION !

Communication 82

Communication Homelessness Fundraising Fundraising 82

Nonprofit Marketing Insights by GlobalOwls

MAY 16, 2024

This is a great way to alert you quickly about potential unauthorized use so you can take action if necessary. This will help ensure that you take appropriate action promptly and avoid inadvertently waiving any legal rights. What actions will be taken if an infringement is found ? Register for TESS Alerts from the USPTO.

Education 52

Education Education Law Production 52

Marketing for the Modern Nonprofit

FEBRUARY 13, 2024

After all, when you’re operating under tight fundraising deadlines, you need supporters to act with urgency so you can meet your goals and push forward your mission. In this article, we’ll cover the top strategies to increase your donor conversion rate and meet your text-to-give fundraising objectives. Let’s begin.

Healthcare 67

Healthcare Recruitment Associations Fundraising 67

Marketing for the Modern Nonprofit

MAY 20, 2022

And, just as with any traditional channel you use to connect with supporters, it’s crucial to track engagement and understand where and how you can improve this resource to make it more valuable for your audience and help reach your organization’s goals. Let’s consider online fundraising. So, let’s get started! Conversion Rate.

Non-Profits 73

Non-Profits Nonprofit governance and management Non-Profit Management Nonprofits 73

MNA Association

OCTOBER 2, 2023

Many nonprofits take advantage of email marketing, direct mail, and social media to achieve fundraising results. This is where adding a new channel (with a high ROI) to your fundraising strategy can help. Text messaging is an innovative and efficient tool that can dramatically boost your fundraising efforts. Let’s begin.

Fundraising 52

Fundraising Fundraising Associations Education 52

Affnetz

JANUARY 17, 2023

We have several blog posts on recruiting board members and engaging your board members, so this post will focus on the job description. or who won’t fundraise. The reason for this is they can’t be expected to fundraise for the Nonprofit if they themselves have not made a personally significant donation.

Nonprofit governance and management 130

Nonprofit governance and management Recruitment Construction Governance 130

Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Think about peer-to-peer fundraising as a ripple effect: One person connects their friends, which expands into reaching those friends’ social circles, and so on.

Fundraising 98

Fundraising Fundraising Charitable Contribution Recruitment 98

Nonprofit Marketing Insights by GlobalOwls

APRIL 30, 2024

How Text Summarizer Can Help You Write More Effective Marketing Content Marketing content is any form of writing published on social media , blogs, websites, apps, press releases, and print publications to market your services and products to the right audience. Check out the Tips, Strategies, AI Tools, Masterclass, Courses, and Community.

Marketing 52

Marketing Marketing Production Technology 52

Candid

NOVEMBER 30, 2022

But how do you make sure to put this positive news into action for your nonprofit? Use GivingTuesday as the kickoff to your year-end fundraising campaign. Check out some other great tips to maximize your year-end fundraising campaign kick-off from Candid’s recent webinar. Check this blog out. Here are a few top tips: 1.

Fundraising 119

Fundraising Fundraising Energy Retention 119

Nonprofit Marketing Insights by GlobalOwls

MAY 10, 2024

Machine learning (ML), a key component of AI technology, can analyse data sets from diverse sources to extract meaningful insights and offer actionable recommendations for process enhancements. AI systems are capable of spotting anomalies or errors in real time by examining incoming data streams.

Technology 52

Technology Marketing Marketing Management 52

Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. Just like anything else, you need a plan for fundraising online. With so many tools available, it’s easy enough to start an online fundraiser.

Fundraising 98

Fundraising Fundraising Recruitment Children 98

Bloomerang

OCTOBER 30, 2023

Less than one in five new donors who donated on GivingTuesday will give a second gift, according to the Fundraising Effectiveness Project. By taking this step you’re infusing data-driven strategic thinking into your fundraising program. Remind them of your initial GivingTuesday goals. We must do better.

Fundraising 79

Fundraising Fundraising Nonprofits 79

Nonprofit Tech for Good

FEBRUARY 17, 2022

However, to achieve your goal, what else do you need? a revenue goal and a budget. Here are 4 tips to help you plan a successful massive fundraising event. Your data also has the potential to help you better understand how to reward and recognize top fundraisers and volunteers and plan your daily work.

Management 133

Management Fundraising Fundraising Nonprofits 133

Get Fully Funded

APRIL 4, 2024

The past couple of years have represented a challenging time for nonprofit fundraising. In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. Personalize donor outreach. Enable recurring donations.

Nonprofits 110

Nonprofits Retention Values Technology 110

Get Fully Funded

JANUARY 24, 2024

Put simply, email automation is a feature of marketing software that allows your organization to set up emails that are automatically triggered by supporters’ actions. You create one or more emails for a specific purpose, such as thanking donors for taking action.

Sociology 59

Sociology Retention Universities Culture 59

Nonprofit Marketing Insights by GlobalOwls

MAY 9, 2024

When businesses can turn data into actionable insights, they can enhance their products and services, optimize their marketing strategies, and ultimately drive growth. It allows companies to analyze large swathes of data, enabling them to identify trends, predict customer behavior, and better understand market dynamics.

Technology 52

Technology Management Production Marketing 52

Nonprofit Marketing Insights by GlobalOwls

APRIL 29, 2024

Thoughtful placement of product images , descriptions, and call-to-action buttons can entice users to make a purchase. Enhancing Product Discovery An effective layout highlights featured products, best sellers, and promotions, catching the attention of visitors and encouraging exploration.

Production 52

Production Values Marketing Marketing 52

Selfish Giving

OCTOBER 6, 2021

I prefer email - for a lot of good reasons - but you may choose a podcast, a blog, social media (maybe not Facebook or Instagram , etc. My goals for this channel in the next six months include: (e.g., A great example of an action-triggered fundraiser. You're just fooling yourself if you think otherwise.

Law 130

Law Energy Food Nonprofits 130

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 9, 2023

Cost Effective Online Fundraising Ideas for Nonprofits [+ AI Idea Generator] Check out the Cost Effective Online Fundraising Ideas for Nonprofits and the AI Fundraising Idea Generator to come up with more (specific) ideas. Before you start, you need to decide on your fundraising goals (ie.

Fundraising 98

Fundraising Fundraising Non-Profits Nonprofits 98

Nonprofit Marketing Insights by GlobalOwls

APRIL 26, 2024

Chapters Implementing an E-Commerce Profit Dashboard To boost profitability, e-commerce businesses must leverage a robust profit dashboard that tracks key performance metrics and provides actionable insights. GA4: Use this latest iteration of Google’s analytics platform to monitor user interactions on websites.

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Retail Retention Advertising Values 52