Nonprofit Marketing Insights by GlobalOwls

MARCH 27, 2022

A strong SEO marketing strategy drives more traffic and leads and brings revenue to your business. Writing effective titles and meta tags. Business owners understand that it takes more than the right keywords to get top rankings. You can use the information to drive your blog posts and content to share with followers.

Marketing 90

Marketing Marketing Advertising Values 90

Nonprofit Marketing Insights by GlobalOwls

MAY 11, 2021

B2B Lead Generation 2021: Evergreen Strategies and Irreplaceable Tools. Are you looking to become more successful with your B2B Lead Generation? Lead generation is a challenge that many of us marketers, have to face in today’s time and age. Lead generation is important for every business to succeed. Content Marketing.

Production 52

Production Activism Marketing Marketing 52

Nonprofit Marketing Insights by GlobalOwls

JULY 19, 2023

For example, Facebook allows individuals to give to a charity of their choice for their birthday, while other accounts, including Instagram , enable nonprofits to tag themselves as a nonprofit, giving them access to tools for fundraising and more. Without further ado, let’s jump into the topic at hand.

Fundraising 40

Fundraising Fundraising Nonprofits Energy 40

Nonprofit Marketing Insights by GlobalOwls

MAY 4, 2023

You’ll be able to schedule meetings, view and keep track of tasks for each team member, create documents, make reports and take care of bookkeeping. Here are some of the most sought after team collaboration tools. The Professional package for $29 USD/month allows you to run 15 projects with 10 GB of storage and unlimited users.

Collaborations 145

Collaborations Non-Profits Non-Profit Management Nonprofits 145

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. It’s a community that takes a while to understand and adapt to. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts.

Public and Nonprofit Management 140

Public and Nonprofit Management Nonprofits Activism Advertising 140

NonProfit Hub

MAY 22, 2020

Is your data up to date and tagged correctly? You’ll also want to segment your data if you haven’t yet, and update the tags for each contact. If it takes too many clicks to find this information, you may lose potential donors along the way. It never happened that way. all in one month. . It is always about time. Keep it tight.

Advertising 88

Advertising Education Education Activism 88

Nonprofit Marketing Insights by GlobalOwls

JUNE 1, 2023

To successfully engage donors, it’s crucial for nonprofit organizations to present themselves in a compelling manner that encourages donors to take the desired action. While they can be identified by a small ad tag preceding the URL, they often blend in with the organic search results, resembling regular search listings.

Advertising 52

Advertising Charitable Organizations Activism Marketing 52

Selfish Giving

OCTOBER 7, 2010

The lead sponsor Lyn Evans/Potpourri boutiques is taking charge. Julie will even be guest blogging on DailyGrommet.com. This week has been all about doing cause marketing right (Ok, and staying out of court ), and I’m thrilled to share with you what another Six Figure Cause Marketing graduate, Julie Nations , has created.

Marketing 250

Marketing Marketing Retail Activism 250

Fundraising Coach

NOVEMBER 2, 2021

Grant and the Nonprofit Megaphone team have worked with over 370 leading nonprofits in Google Grant management, and he lends his expertise here. . Let’s take a closer look at how you can get the most out of the Google Ad Grant. Develop a blog. Design is subjective, but there are many qualities that make an effective website.

Nonprofits 75

Nonprofits Recruitment Marketing Marketing 75

Selfish Giving

DECEMBER 2, 2009

The CEO, Marc Perlman, takes a keen interest in the success of the pinup program and personally monitors how each store is progressing. The CEO, Marc Perlman, takes a keen interest in the success of the pinup program and personally monitors how each store is progressing. And this often leads to more than a buck!

Retail 196

Retail Food Marketing Marketing 196

Selfish Giving

MAY 17, 2010

Boston’s own Scott Beaudoin , who’s also MS&L Worldwide’s North America director of CSR and cause marketing, asked in PRWeek Insider’s blog last week is this “The End of Corporate Philanthropy?&#. Going from receiving generous handouts to having to work for your food will take a bit of getting used to.

Philanthropy 200

Philanthropy Non-Profits Culture Nonprofits 200

NonProfit Hub

NOVEMBER 8, 2019

Blogging Tools. With a customizable CMS , you’ll be able to take advantage of tools like: Drag-and-drop. Make sure your logo is prominently displayed on each page of your website and take advantage of features like image carousels to avoid overcrowding the space. . How should your website be structured? Mobile Optimization.

Nonprofits 56

Nonprofits Management Foundations Communication 56

Selfish Giving

MARCH 3, 2010

Here’s how microsponsorships will lead to stronger nonprofits and a better society. Web sites, blogs, widgets and apps will spring up giving the consumer info on how to give wisely at their favorite shops, stores and restaurants. Giving through these companies will take many forms, not just transactional cause marketing.

Marketing 169

Marketing Marketing Children Advertising 169

Selfish Giving

FEBRUARY 10, 2010

Having access to Linkedin has been particularly helpful as I can see with whom my fellow cause marketers are connecting (thanks for all the great leads @davecause !). PicPosterous is the app I use to export pictures to my Posterous blog. My list is actually a lot shorter than you might think. Today, I only use Twitter. PicPosterous.

Marketing 180

Marketing Marketing Management Activism 180

Kivi's Nonprofit Communications Blog

JANUARY 16, 2018

Take a Hard Look at What You Post – A Really Hard Look. An Ambassador Program is simply a group of people who will talk about your nonprofit on their social networks, tagging your page, adding comments, and sharing your posts. Another week, another change to Facebook. ( See Mark Zuckerberg’s post from January 11, 2018.).

Public and Nonprofit Management 80

Public and Nonprofit Management Advertising Nonprofits Management 80

Kivi's Nonprofit Communications Blog

APRIL 12, 2023

A few quick stats: Hubspot reported that 83% of video marketers claimed that they had generated leads with the help of video content. Well, take a look at charity: water, for example. Alright, let’s talk about the king of content – video! Video marketing is now more important to nonprofits than ever. And rightly so.

Marketing 90

Marketing Marketing Collaborations Values 90

Bloomerang

AUGUST 22, 2023

Having a clear online fundraising strategy, and the tools to bring it to life, is more important than ever, especially as younger generations gain more giving power. But where should you start when it comes to finding the right fundraising website for your nonprofit? Retention-focused donor management system.

Fundraising 77

Fundraising Fundraising Nonprofits Management 77

The Killoe Group

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. These events bring in big time donations, and can have a huge impact on furthering the organization’s cause. But they can also consume resources. What should my team consider when developing an event fundraising marketing plan?

Marketing 52

Marketing Marketing Fundraising Fundraising 52

Fundraising Coach

SEPTEMBER 11, 2022

Whether it be the latest TikTok dance, Instagram live conversation, or a Facebook Challenge, influencers everywhere are taking to their chosen social media platforms to highlight brand partnerships. Ambassadors can take many forms outside of just influencers who might be the first to come to mind.

Public and Nonprofit Management 52

Public and Nonprofit Management Non-Profits Retention Recruitment 52

Kivi's Nonprofit Communications Blog

OCTOBER 23, 2014

I am working with two clients, ASPCApro and the Pittsburgh Park Conservancy , who are both looking at the best ways to staff what are essentially content marketing teams, even though the organizations don’t call them that. Here is a PDF of the content in this post, in case that is easier for you to use. There is no right way/wrong way.

Marketing 77

Marketing Marketing Management Production 77

Getting Attention

NOVEMBER 11, 2010

You may have noticed that I haven’t blogged for over a week. As you may have guessed, I got absolutely snowed under with other commitments and, for the first time in the five years I’ve been blogging, just didn’t get to it. Outline three topics for each feature and three for the lead article. Subscribe today.

Nonprofits 68

Nonprofits Marketing Marketing 68

Kivi's Nonprofit Communications Blog

SEPTEMBER 19, 2019

Using Lead Scoring to Determine Opening Frequency. The first thing I did was reconfigure the lead scoring in our CRM, which gives people a score of from 0 to 5 flames (so 6 levels total). Previously, I had a mishmash of opens, clicks, and tags to come up with a score. The CRM does that math down to zero flames from there.

Marketing 67

Marketing Marketing Communication Leadership 67

NonProfit Hub

SEPTEMBER 20, 2019

Generating qualified leads. LinkedIn isn’t new, and neither is the idea that every business needs a LinkedIn presence. LinkedIn, the professional social networking platform has been around longer than Twitter, Facebook, Instagram and Snapchat. Start with your profile. Have you ever considered the benefits of polishing your LinkedIn profile?

Marketing 59

Marketing Marketing Advertising Production 59

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 8, 2022

Social Media Analysis With Up-To-Date Tools. Improve your Social Media Marketing campaigns by making the best out of the data you have available. Check how how to get started. If you’re in charge of your brand’s social media analysis, you have a lot to explain. Which of your content pieces performs the best? Social media analytics tools.

Activism 52

Activism Production Marketing Marketing 52

Fundraising Coach

NOVEMBER 2, 2021

Grant and the Nonprofit Megaphone team have worked with over 370 leading nonprofits in Google Grant management, and he lends his expertise here. . Let’s take a closer look at how you can get the most out of the Google Ad Grant. Develop a blog. Design is subjective, but there are many qualities that make an effective website.

Nonprofits 40

Nonprofits Recruitment Marketing Marketing 40

Pam Moore

MARCH 14, 2019

Sometimes I think the fact that my brain loves both technology and art often leads me to paths that others are afraid to venture into. In this blog post I'm excited to share with you my top 5 technology platforms that I recommend and use for growing, streamlining, and integrating with my business. The struggle is real. .

Marketing 60

Marketing Marketing Technology Production 60

Pam Moore

MARCH 14, 2019

Sometimes I think the fact that my brain loves both technology and art often leads me to paths that others are afraid to venture into. In this blog post I'm excited to share with you my top 5 technology platforms that I recommend and use for growing, streamlining, and integrating with my business. The struggle is real. .

Marketing 60

Marketing Marketing Technology Production 60

Selfish Giving

FEBRUARY 12, 2010

Follow my lead and build all our sponsorships from the ground-up, swapping things in and out based on the prospect’s needs, interests and budget. Follow my lead and build all our sponsorships from the ground-up, swapping things in and out based on the prospect’s needs, interests and budget. Companies are busier than ever.

Retail 162

Retail Nonprofits Marketing Marketing 162

Marketing for the Modern Nonprofit

NOVEMBER 14, 2022

Think of it this way—your social media, blog, email, auction catalog, your ambassadors (or peer-to-peer fundraisers), and social media followers work in tandem to promote your event, raise awareness, and create excitement for your auction. Guest post by Sarah Sebastian, Director of Corporate Communications for OneCause. Here’s an example: .

Marketing 52

Marketing Marketing Public and Nonprofit Management Activism 52

Fundraising Coach

OCTOBER 12, 2010

So naturally, while you’re reading tips on this blog, I’m hoping they will impact your other relationships. Somebody has to Lead. Leading in that environment can be tough. Ballroom dancing forces one partner (usually the man) to lead without apology. If leading is hard in our cultures, following can be challenging too.

Fundraising 85

Fundraising Fundraising Culture Leadership 85

Nonprofit Tech for Good

OCTOBER 31, 2011

Websites that are burdened with too much text or too many images without consistency in size and color scheme can immediately lead to an exit response. Websites that are burdened with too much text or too many images without consistency in size and color scheme can immediately lead to an exit response. Simplicity is key.

Nonprofits 100

Nonprofits Technology Values Culture 100

Get Fully Funded

SEPTEMBER 23, 2011

The only problem is that it can take a really long time to get to the finish line. With a quilt, you can take things apart and re-sew them so many times that the fabric will literally unravel. We’ll be using the hashtag #GFFBook to talk about the book all day and we’ll be giving away free copies to those who use the tag.

Fundraising 61

Fundraising Fundraising 61

Nonprofit Tech for Good

JUNE 22, 2010

Social networking communities are migrant communities, but that’s another blog post. Those that read my blog regularly know I am annoyed with Community Pages , but Facebook redeemed itself a bit for me by authenticating the Page. Tags: Facebook. This was a Facebook litmus test for me. and in the News Feed of your Fans.

Nonprofit Organizations 80

Nonprofit Organizations Nonprofit Organizations Nonprofits 80

Care2

AUGUST 2, 2010

The challenge was seeded years ago, as soon as social media began to take the nonprofit world by storm. I treasured (and still do) the vitality and vibrancy of blogging to generate succinct, timely content and discussions. org blog to complement our long-form e-news articles. org blog to complement our long-form e-news articles.

Marketing 57

Marketing Marketing Communication Nonprofits 57

Selfish Giving

APRIL 7, 2009

Blogging, Twitter, Facebook and Linkedin are increasingly useful tools for some members of the team. Blogging at Selfishgiving.com has given me an exclusive cause marketing platform to share with prospects. In short, blogging has been a great way to create, continue and steer cause marketing conversations with prospects.

Activism 113

Activism Nonprofits Management Advertising 113

The Agitator

NOVEMBER 23, 2009

On the Social Citizens blog , I came across a new study — Convergence: How Five Trends Will Reshape The Social Sector — that looks at trends the authors believe will reshape the nonprofit sector. P.S. The Agitator is taking a Thanksgiving break. Agitator readers outside the US, set it aside for your next long weekend.

Volunteerism 91

Volunteerism Volunteerism Nonprofits Philanthropy 91

Get Fully Funded

OCTOBER 11, 2010

I’m having one of those days where I’m coming up short on something interesting or inspiring to blog about. You hold the vision that others can rally behind and you know how to lead a team of staff and volunteers. Tags: General Fundraising Inspiration. So, I thought I’d just share what I’m thankful for.

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Food Leadership Nonprofit Organizations Nonprofit Organizations 53