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Facebook Is Not For Fundraising

The Agitator

This headline, given to a speech by a Facebook exec at the recent International Fundraising Congress, has created a minor stir around the fundraising blogging world. That got your attention, huh?! Here’s the analysis of blogger and fundraiser Bryan Miller at Giving in a Digital World , who attended the session.

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Measuring Social Media Impact

The Agitator

Everyone from marketing veteran Seth Godin (see his recent Clout post) to the newest hire on your web team (just walk down the hall), probably egged on by Godin, wants your nonprofit to wade into social media … "Get out there on the cutting edge, you loser!

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Which is More Powerful in Messaging: Emotions or Facts?

Kivi's Nonprofit Communications Blog

If you ask veterans of hard-fought political campaigns which matters most, what a person feels or what a person thinks about your candidate, without exception, they will tell you that heart overrules head in the voting booth. P.S. Check out the Neuromarketing Blog for more on “where brain science and marketing meet.&#.

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Pew Quiz: I’m A “Digital Collaborator”

The Agitator

Desktop Veterans: 13% of adults are dedicated to wireline access to digital information, and like how it opens up the pipeline to information for them. Across the five groups that make up this part of the population, several have a lot of technology at hand and have seen their tech assets grow in recent years.

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Listen To Your Donors? Sometimes.

The Agitator

I don’t want to put words in his mouth, but Jeff Brooks over at donor-centric Donor Power Blog would probably say "Always!" Greg, a veteran of more than 30 years in research, marketing, communications, politics, and public affairs, is a principal in DonorTrends and and a partner in PrimeGroup , the Washington, D.C

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[VIDEO] 5 Must-Do’s of Year-End Fundraising Success

Bloomerang

What they didn’t do that I wish they had done, and we talked about this, is tag either your board members, tag volunteers, or tag specific people that you want to pay attention to this, because they’re your followers already, and then they will start to see it. “How many of you would allow me to tag you?”

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3 Tips for Marketing Your Organization on a Limited Budget

Ann Green

Generate blog content: Consistent blog content can keep community members tapped into your organization and eager to sign up for your upcoming events. Pair a hashtag with your contest and ask audiences to tag your account in their post so people in their personal networks can learn more about your organization.

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