blog why-you-should-still-include-direct-mail-in-your-donor-engagement-strategy-and-how-to-make-your-efforts-more-personal 
Bloomerang
OCTOBER 18, 2021
When building relationships with supporters and donors and building out your donor engagement strategy, it’s important to make donors feel valued. How many emails hit your Inbox every day? However, receiving an unexpected letter in the mail can offer a completely different experience.
iMarketSmart
APRIL 24, 2024
Generally speaking, measuring what you do improves performance and results. But here’s the rub when it comes to fundraising metrics – it matters very much which accountability metrics you use. Use the wrong ones, and your fundraising revenue will start trending the other way. Six months go by, and they haven’t “raised” anything.
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iMarketSmart
APRIL 12, 2022
If you looked up suggestions for which major gifts metrics and KPIs your organization should be measuring, most of what you’d find would seem fairly reasonable. Those metrics don’t reveal the quality of your relationships with your major gift donors and prospects. Can any metrics really do that, though?
The Killoe Group
MARCH 14, 2023
With this in mind, how should your nonprofit go about effectively marketing your next fundraiser? Below, we’ll explore best practice tips and tricks to help your nonprofit team attract the right guests, engage them in your fundraising, and continue the excitement long after the fundraiser wraps up.
Nonprofit Fixer
JULY 31, 2023
You don’t need endless options. You need simple, timeless, battle-tested fundraising information that you can put to use immediately. You need to start raising money yesterday. Looking for more support fast? Isn’t the goal to raise as much as you can? Help is here. What Is a Fundraising Goal?
Bloomerang
APRIL 12, 2021
When you’re determining who to cultivate for your major donor portfolio, do you simply look at everyone who gave more than $1,000 (or whatever your major gift amount is) and dump them all into your portfolio for the year? I was making it up as I went along. . Tier your donors.
iMarketSmart
APRIL 10, 2023
Or donors don’t want to meet. Or there are too many donors to meet. Socratic fundraising can still work. It’s still possible to ask questions. The universal steps for a compelling donor experience are: Socratic fundraising guides the donor through these steps.[1] The reverse is “I can help or advise you.”
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