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Communicate With Purpose: Understanding the Power of Why

Kivi's Nonprofit Communications Blog

But the groups that often have the greatest success connecting with donors, motivating activists, or getting media attention do not spend much time talking about their programs and services. Helping families get good food helps improve our schools, our economy, and our society. That’s purpose!

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8 Ways to Find Major Donors for Your Small Nonprofit

Get Fully Funded

When you have an urgent need, a fantastic opportunity, or a funding gap, major donors can fund that need FAST for you! Major donors are the BEST source of funding for specific projects. A donor who is moved by this particular project might fund the whole thing— yes, that’s happened to me before!

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Understanding Why People Give (hint: it’s not what you think!)

Get Fully Funded

Maybe you have a friend who works at the food bank and she’s so passionate that you end up volunteering or donating too. When you ask for a gift, don’t tell your donors you’re six thousand dollars away from your spring campaign goal. Updating donors on what their donations have done. Always call your donors by name.