NonProfit Leadership Alliance

MAY 23, 2023

Hosting a fundraiser can be a rewarding experience that not only raises vital funds for animal-related causes but also brings animal lovers together in support of a common goal. Following these steps will help you host a memorable fundraiser that inspires stronger relationships with supporters and makes a difference for animals in need.

Fundraising 246

Fundraising Fundraising Participation and motivation Public and Nonprofit Management 246

Affnetz

JUNE 9, 2025

When it comes to nonprofit fundraising, it’s not just about getting new donors. Understanding and implementing these practices can help nonprofits boost their fundraising efforts and ensure long-term success. This approach provided actionable data for targeted outreach efforts and yielded valuable insights for fundraising strategies.

Retention 130

Retention Public and Nonprofit Management Participation and motivation Management 130

Nonprofit Tech for Good

MARCH 9, 2025

A peer-to-peer campaign (or P2P) is a type of fundraising where individuals organize and host a campaign on behalf of a nonprofit organization and collect donations from their friends. 2) Dig Into the Details As with any fundraising campaign, there are logistics to consider with a P2P campaign. How will you keep track of results?

Participation and motivation 111

Participation and motivation Nonprofits Technology Recruitment 111

Ann Green

APRIL 14, 2022

As a fundraiser, you need to increase donor engagement , and the only way to do that is by tracking engagement metrics and monitoring your success. This article will show you four metrics for measuring donor engagement and tell you why they’re important for your fundraising team. . Fundraising Participation Rate .

Participation and motivation 275

Participation and motivation Retention Values Activism 275

Nonprofit Marketing Guide

MARCH 9, 2015

When I probe a little deeper, what people often mean is that their communications don’t seem to be motivating people to do what the nonprofit wants, whether that’s donating money, signing up to volunteer, or registering for an event. Memorable and motivating messaging has to answer both the So What? Being Too Vague.

Participation and motivation 223

Participation and motivation Collaborations Communication Education 223

Candid

OCTOBER 23, 2024

Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. Nonprofits may need to reimagine their donor engagement strategies to go beyond occasional outreach or standard fundraising appeals and forge relationships that resonate with their values and inspire continued support.

Social Enterprise 105

Social Enterprise Social Enterprise Participation and motivation Children 105

Nonprofit Marketing Guide

OCTOBER 25, 2011

In today’s guest post, James Vineburgh explains how the typical donor persona for higher education is changing to younger donors, more women donors, more tech-savvy donors, and less trusting donors — and what that means for fundraisers. The questions guiding the study were: What motivates people to give? What do you think?

Education 173

Education Education Non-Profits Participation and motivation 173

Nonprofit Marketing Guide

OCTOBER 24, 2012

As I’ve been writing my new book on content marketing for nonprofits, I’ve tried to keep in mind the different stages that nonprofits go through as their communications and marketing programs mature. Communications work is often parceled out among program staff and the executive director. Stage I: Doing.

Marketing 229

Marketing Marketing Participation and motivation Public and Nonprofit Management 229

Ann Green

JANUARY 11, 2024

Often, nonprofits share donor stories to promote participation in planned and legacy giving programs. However, you can incorporate donor stories on other fundraising pages too, like peer-to-peer fundraising information pages or your ways to support page. For example, The Michael J. Use donor-focused language.

Participation and motivation 299

Participation and motivation Nonprofits Universities Healthcare 299

Nonprofit Marketing Guide

MAY 23, 2012

Answer: Your fundraising event donors. According to Event 360’s research, the average event participant secures at least three to four donors — the friends and family who sponsor their walk in the 5K or who come along with them to the party. Engage: Event donors require more nuanced communications, but you still must engage them.

Participation and motivation 192

Participation and motivation Philanthropy Fundraising Fundraising 192

Nonprofit Marketing Guide

NOVEMBER 4, 2015

Last month Rob Wu, CEO of CauseVox , shared tips he learned from some successful peer-to-peer fundraising campaigns. Today, Candace Cody of CauseVox joins us to talk about how to start your own peer-to-peer fundraising campaign. To take an inside look of their fundraising tactics, check out our previous guest blog post.

Participation and motivation 195

Participation and motivation Fundraising Fundraising Nonprofits 195

Bloomerang

JUNE 6, 2024

Understanding what flips the switch for your members to transform them from participants to passionate donors is the key to boosting your fundraising efforts. Leveraging community Influence: Social proof in fundraising Never underestimate the power of the crowd. Social proof is a formidable force in philanthropy.

Psychology 105

Psychology Participation and motivation Retention Technology 105

Nonprofit Marketing Guide

SEPTEMBER 23, 2014

And I think it will take your engagement and fundraising to a much higher level! As I mentioned in the video, the Creating a 12-Month Community Engagement and Fundraising Plan training program gives you three options to choose from. Option 1 : Register for only Part 1 and get sample communications calendars that connect.

Participation and motivation 185

Participation and motivation Communication Marketing Marketing 185

Bloomerang

FEBRUARY 25, 2025

The most recent data from the Fundraising Effectiveness Project shows that more donations are coming from an increasingly small donor pool and emphasizes new donor acquisition as a top priority for nonprofits: The decline in donor numbers is largely driven by low participation from the smallest donor size group (under $100), which saw an -12.4%

Nonprofit Organizations 103

Nonprofit Organizations Nonprofit Organizations Participation and motivation Public and Nonprofit Management 103

Nonprofit Marketing Guide

DECEMBER 6, 2012

Here’s how I define content marketing for nonprofits: Content marketing for nonprofits is creating and sharing relevant and valuable content that attracts, educates, motivates, and inspires your participants, supporters, and influencers so that they can help you achieve your mission. Content Crossword by BigStock.

Marketing 195

Marketing Marketing Participation and motivation Recruitment 195

Ann Green

JULY 19, 2023

By Philip Schmitz Acquiring recurring donors for your nonprofit can revolutionize your fundraising progress, helping you efficiently and effectively achieve your goals. Make it easy and convenient for them to participate. To notify as many potential donors as possible, disperse your communications across multiple channels.

Participation and motivation 244

Participation and motivation Non-Profits Medical Communication 244

The Killoe Group

AUGUST 2, 2023

Peer-to-peer fundraising offers big benefits for your nonprofit. It’s a powerful fundraising approach. One of the most important components of a strong peer-to-peer fundraising event or campaign is your participants, or volunteer fundraisers. Target potential fundraisers. Add celebratory language.

Recruitment 97

Recruitment Participation and motivation Fundraising Fundraising 97

Marketing for the Modern Nonprofit

MARCH 26, 2025

Social media is an increasingly powerful fundraising tool, considering that 55% of people who engage with nonprofits on social media end up taking some sort of action. With this perspective, nonprofits can better identify opportunities to tailor marketing and fundraising campaigns to stakeholders preferences. Find connections.

Public and Social Policy 66

Public and Social Policy Fundraising Fundraising Participation and motivation 66

Nonprofit Marketing Guide

JANUARY 31, 2011

I presented a “Storytelling for Fundraisers&# workshop in Wilmington, NC on Friday for the Cape Fear Region Chapter of the Association of Fundraising Professionals. So why should nonprofits be shy about talking about this motivation in their marketing and fundraising materials? “Got Good for Nothing Kids?

Participation and motivation 175

Participation and motivation Children Environmental Values 175

Nonprofit Marketing Guide

JUNE 12, 2012

As I’ve mentioned, I am writing my second book, and the working title is “Content Marketing for Nonprofits: The So What, Who Cares Guide to Creating Memorable Messaging that Educates, Motivates, and Raises Money.” ” What a mouthful. Even marketing people aren’t sure. So what do we call this particular approach?

Marketing 173

Marketing Marketing Participation and motivation Education 173

Ann Green

DECEMBER 5, 2023

B y Olivia Mode-Cater Picture this: your organization is about to host another fundraising event. You’ve assembled a fundraising team, booked a venue, and put together the perfect program agenda. However, this results in low attendance numbers, causing you to miss the mark on your fundraising goal.

Marketing 289

Marketing Marketing Entrepreneurship Participation and motivation 289

Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Peer-to-peer fundraising is a great way to engage your existing supporters and get them to fundraise on your behalf. That’s right!

Participation and motivation 138

Participation and motivation Fundraising Fundraising Nonprofits 138

Nonprofit Marketing Guide

MAY 23, 2017

Abby Jarvis of Qgiv is back today to talk about events with a peer-to-peer fundraising component and how to get your supporters to fundraise for you. They’re super important, of course, but the key to success is to get people registered and then to get them involved in the fundraising process. their fundraising goal.

Participation and motivation 130

Participation and motivation Fundraising Fundraising Recruitment 130

Affnetz

APRIL 30, 2024

By Bala Guntipalli Introduction: When it comes to nonprofit fundraising, it’s not just about getting new donors. Understanding and implementing these practices can help nonprofits boost their fundraising efforts and ensure long-term success. How to Calculate Donor Retention Rate? /

Retention 264

Retention Public and Nonprofit Management Participation and motivation Management 264

Blue Avocado

NOVEMBER 12, 2024

What we ask of board members (evangelize, door-opening, peer-to-peer fundraising, etc.) Valuable board members have a true sense of fiduciary responsibility — making the organization stronger being the primary motivation — while keeping mission-focused to deliver quality services to its “customers.” Your Voice Matters!

Ethics 116

Ethics Nonprofit governance and management Collaborations Children 116

Blue Avocado

JANUARY 7, 2025

Also, the board determined that the interim should possess the following attributes: Strong communication skills, a high level of emotional intelligence, and a diplomatic demeanor. This entailed building trust, enhancing communication, and showing the boards ongoing commitment to remedying the noxious situation.

Leadership 93

Leadership Nonprofit Leadership Culture Participation and motivation 93

iMarketSmart

JANUARY 29, 2025

The fear of missing out is a powerful motivator. But while automated donor journeys can seem like the modern solution to fundraising challenges, they often fail to account for what really matters: the donor. For overworked fundraisers, journeys promise efficiency and scalability. But donors arent passive participants.

Participation and motivation 59

Participation and motivation Values Donor Motivation Technology 59

Nonprofit Tech for Good

MAY 16, 2021

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Explain your motivation. Include all necessary tools to fundraise, if applicable.

Participation and motivation 126

Participation and motivation Fundraising Fundraising Social Enterprise 126

Nonprofit Tech for Good

JANUARY 19, 2021

Fundraising has not stopped during these uncertain times. Since March, we have seen organizations take their annual fundraisers online and go virtual. How do our attendees feel connected to our organization and how do we motivate them to give and participate? 2) Make a communications plan to promote your event.

Fundraising 132

Fundraising Fundraising Participation and motivation Energy 132

Ann Green

OCTOBER 2, 2024

By Jay Love Is your nonprofit looking to reach new audiences with your fundraising appeals , volunteer events, and advocacy opportunities? The goal here isn’t that you should immediately start participating in every activity we’ve listed. Participate in cross-blogging. Engage with peer-to-peer fundraising donors.

Participation and motivation 179

Participation and motivation Education Education Activism 179

NonProfit Leadership Alliance

APRIL 28, 2024

To help you grow into a modern leader, we’ll explore these common nonprofit management skills you can (and should) develop at your own organization: Marketing Fundraising Public Speaking Interpersonal Communications Relationship-Building Strategic Planning Delegation Budget Allocation Problem-Solving Before training your team, invest in yourself.

Nonprofit Management 246

Nonprofit Management Management Public and Nonprofit Management Public and Social Policy 246

Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

Participation and motivation 132

Participation and motivation Altruism and Helping Activism Volunteerism 132

Nonprofit Tech for Good

FEBRUARY 8, 2021

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. One thing that makes a peer-to-peer campaign unique, however, is the individual and team fundraising pages.

Fundraising 126

Fundraising Fundraising Participation and motivation Public and Nonprofit Management 126

Nonprofit Marketing Blog

MAY 1, 2012

Did you know that the average participant in your fundraising races or walks recruits three to four donors for your cause? The burden is on you to pursue a deeper relationship and engage them outside of their relationship with the event participant. Show the donor that you want to get to know them with plenty of communication.

Participation and motivation 71

Participation and motivation Donor Motivation Recruitment Communication 71

Nonprofit Marketing Blog

MAY 1, 2012

Did you know that the average participant in your fundraising races or walks recruits three to four donors for your cause? The burden is on you to pursue a deeper relationship and engage them outside of their relationship with the event participant. Show the donor that you want to get to know them with plenty of communication.

Participation and motivation 71

Participation and motivation Donor Motivation Recruitment Communication 71

Bloomerang

JANUARY 11, 2023

Our hope is that this series will provide fundraisers with an even better understanding of what motivates people to donate to the causes they care about. The Donor : In this post, we talk to Micah, a Communications Manager in Boulder, Colorado. A focused campaign usually helps to motivate me to actually give. .

Participation and motivation 110

Participation and motivation Fundraising Fundraising Management 110

Nonprofit Tech for Good

JUNE 27, 2025

They are motivated by a desire to be part of something bigger than themselves. This guide will help you navigate how to identify your volunteer base, master communication strategies, and select effective outreach channels. Pro Tip: Nonprofits can motivate participation by incorporating creative incentives.

Marketing 52

Marketing Marketing Recruitment Participation and motivation 52