article thumbnail

10 Year End Fundraising Mistakes to Avoid

Get Fully Funded

It’s time to plan for the most productive time of the year – Year End Fundraising Season! Those of us in the world of nonprofit fundraising are starting to think about how to best leverage the next four months. Get Ready Now For Year End Fundraising So, what does it take to make this your best year end fundraising season ever?

article thumbnail

Communicate With Purpose: Understanding the Power of Why

Kivi's Nonprofit Communications Blog

But the groups that often have the greatest success connecting with donors, motivating activists, or getting media attention do not spend much time talking about their programs and services. Helping families get good food helps improve our schools, our economy, and our society. In every fundraising conversation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Monthly Giving Part 4: Stewarding Monthly Donors

The Agitator

Part 1 of this series summarizes the reasons you should give serious attention to this “sleeping giant’ of fundraising programs. No matter how the donor joined—online, on the street, via the phone, through direct mail—this letter should include the following: Amount. Donors love being asked for advice, and they’ll feel valued.

article thumbnail

8 Ways to Find Major Donors for Your Small Nonprofit

Get Fully Funded

If your fundraising plan doesn’t include a strategy for finding, cultivating, and asking major donors for a large donation, you’re missing out on some big gifts for your small nonprofit. It’s the old 80/20 rule at work: Over 80% of all funds come from about 20% of donors. Why Focus on Major Donors? Here’s why: 1.

article thumbnail

Donor Appreciation: Creating a Strategy (And 22+ Ideas!)

Bloomerang

Our team has studied the effectiveness of retaining donors rather than acquiring new ones, and that research guides our entire approach. Retention is the key to maximizing your fundraising strategy, and appreciation is at the root of that strategy. Ideas for Major Donors. Why Does Donor Appreciation Matter? .

Retention 133
article thumbnail

Donor Appreciation: Creating a Strategy (And 22+ Ideas!)

Bloomerang

Our team has studied the effectiveness of retaining donors rather than acquiring new ones, and that research guides our entire approach. Retention is the key to maximizing your fundraising strategy, and appreciation is at the root of that strategy. Ideas for Major Donors. Why Does Donor Appreciation Matter? .

Retention 133
article thumbnail

Understanding Why People Give (hint: it’s not what you think!)

Get Fully Funded

Understanding the psychology behind giving can help you understand the donor’s motivation, which will help you plan your next campaign, your next fundraising event, or your next face-to-face ask. You can design your marketing and fundraising materials to appeal to the right emotions. So, why do people give?