Understanding Why People Give (hint: it’s not what you think!)
Get Fully Funded
FEBRUARY 12, 2023
Donors often respond to internal triggers that aren’t clear even to them. For instance, they may give to the homeless shelter because they feel bad for people who don’t have homes or because it feels good to help someone in need or because their favorite uncle was homeless for a while or because of all those reasons!
132 
Let's personalize your content