Donor Motivation Foundations Nonprofit Management Philanthropy 
iMarketSmart
OCTOBER 3, 2022
But the job is to raise money from donors motivated by their own hero story. She can feed the administrator-hero story back to the administrators and out to the donors. Their hero story causes them to misperceive donor motives. This can lead to bad messaging and bad management. Competition can motivate.
iMarketSmart
APRIL 10, 2023
Average responses to “How much money would you donate to the American Lung Cancer Foundation?” when participants were first asked “How much time would you like to donate to the American Lung Cancer Foundation?”) [38] See Experiment 2 in Liu, W., & Aaker, J. Philanthropy & Education, 2 (2), 1-28. [45] 51] James, R.
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