Dr. James explains how to harness friendship reciprocity to unlock heroic donations
iMarketSmart
JUNE 19, 2023
For example, it had little impact on their willingness to work at a homeless shelter. 6] See previous article: The Power of Heroic Philanthropy: Understanding Donor Motivations [7] Tooby, J., & Cosmides, L. For example, they indicated greater willingness to run into a burning building to save a trapped victim.[20]
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