Remove Donor Motivation Remove Psychology Remove Public and Nonprofit Management Remove Public Policy
article thumbnail

Thinking About Donors as Customers

Bloomerang

Honestly, this apartment would be a perfect fit for you—it’s a great area, a lovely building, and close to public transport.” “But Donor cultivation is other- centered too; we even have a name for the best way to practice it–donor-centered. Sargeant maintains that “ Donors are fundraising’s customers.