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Developing a Modern Public Relations Strategy

Kivi's Nonprofit Communications Blog

Last month, Peter Panepento challenged nonprofits to Stop Approaching PR Like It’s 2007. For nonprofit public relations pros, Dylan’s statement carries a lot of meaning. Last month on this blog, I challenged nonprofit communicators to stop approaching media relations like they did in 2007. Peter Panepento.

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Thinking About Donors as Customers

Bloomerang

Honestly, this apartment would be a perfect fit for you—it’s a great area, a lovely building, and close to public transport.” “But Donor cultivation is other- centered too; we even have a name for the best way to practice it–donor-centered. Sargeant maintains that “ Donors are fundraising’s customers.

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Using Research to Raise More Money

Kivi's Nonprofit Communications Blog

Academia also has researchers with an interest in the nonprofit sector. Some, like me, pursued higher education and research careers because they wanted to understand and impact nonprofits’ ability to raise more money. These are helpful, but only part of what is available. Sarah Willey is a consultant at Gladiator Consulting.

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Donor Stewardship: Expert Tips to Build Strong Relationships

Bloomerang

Every member of your nonprofit team already knows how to build strong relationships with friends, co-workers, family members, significant others, and more. Magic happens when you build those kinds of relationships with your prospects and donors. This is where donor stewardship comes into play. What is donor stewardship?

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5 Fundraising Ideas to Support Your Volunteer Program

Get Fully Funded

Crowd101 defines volunteer grants as monetary donations that companies make to eligible nonprofits where their employees regularly volunteer. . Your organization can take advantage of this initiative by motivating your current volunteers to look into volunteer grants. . 40% of Fortune 500 companies offer volunteer grant programs.

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How to build deeper connections with your donors using surveys

iMarketSmart

If a donor wants a publication, newsletter, or event details, that’s easy.[55] 55] Survey outcomes: Teach something about the donor Questions can work even without the follow up.[56] Footnotes : [1] This enhanced identity can be either private (meaning) or public (reputation). For example, (50 follow-up calls /.12

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Why fundraisers feel stuck in the middle between Administrators and Donors

iMarketSmart

The problem is not with the fundraiser, the donor, or even the public. But not just for donors. It’s also attractive for those who operate the nonprofit. In this story, the people who run the nonprofit are the only heroes. Donors appear only for a moment. Fundraising isn’t advancing the donor’s hero story.