Fri.Jul 14, 2023

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Report: People With Lower Incomes Donate Less, Say Wealthier People Should Donate Instead

NonProfit PRO

A new survey from the BBB Wise Giving Alliance showed that younger people and people with lower household incomes decreased their donations over the past five years. The survey also highlighted other giving trends and offers insight for nonprofits on what will make donors contribute in the future.

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Mixed Links: News and Tips for Nonprofit Marketers – July 14, 2023

Nonprofit Marketing Guide

Yak and Yeti. Disney’s Animal Kingdom. Happy Friday! I’m back with the most helpful articles, posts, and tips for nonprofit marketers. This week we have Threads insights, AI myths and warnings, how to attract better employees, bizarro productivity tips, and more. It’s time for Mixed Links… Julia Campbell started a series Much Ado About Threads Part 1 – What The Heck Is Threads?

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CURE International to Develop a Free Open-Source Electronic Medical Record System

NonProfit PRO

CURE International is building an open-source electronic medical record system that will be available to other hospitals in developing countries. The system will allow hospitals to safely and reliably digitize, store, and easily access patient data in one centralized system.

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How To Write Great Blog Post Titles [AI Tools Included]

Nonprofit Marketing Insights by GlobalOwls

How To Write Great Blog Post Titles [AI Tools Included] Do you want to attract more readers? Your Blog Post Titles can make or break your Content Marketing Efforts. Here’s how to Write Great Headlines and how AI can help. Multiple pieces of research show that having a great Blog Post Title can increase your traffic by hundreds of percentages. Some even state 500%+.

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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[ASK AN EXPERT] What Are The Best Ways To Promote And Increase Monthly Giving?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants some fresh ideas to increase monthly giving: Dear Charity Clairity, We have a monthly giving program, but not many people join. I’ve read monthly givers are easier to retain and have higher lifetime donor value than one-time givers, so I’d like to promote it more.

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Creating a Consistent Brand Voice in Your Text Messages

Top Nonprofits

Text-to-give is a great way for your organization to boost revenue and connect with supporters. However, if your messages don’t feel authentic and relevant to your target audience, you might struggle to convert subscribers into active donors of your cause. This is where creating a consistent brand voice can help. Your branding helps supporters understand who your organization is, what you stand for, and why your nonprofit is worthy of donors’ support.

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Nonprofit Fundraising Campaigns: 10 Strategies for Success

The Killoe Group

A well-designed fundraising campaign can help your nonprofit raise funds, engage donors, and expand your reach. Use these top strategies to maximize results.

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How Biostimulants Are Enhancing Crop Health in Farming

Nonprofit Marketing Insights by GlobalOwls

How Biostimulants Are Enhancing Crop Health in Farming Biostimulants offer a promising, sustainable solution for enhancing crop health in modern agriculture. By working in harmony with the natural processes of plants, they increase nutrient efficiency, resilience to stress, and yield, contributing to healthier, more productive crops. In recent years, a rapidly evolving farming methodology is drawing attention in the realm of modern agriculture: the use of biostimulants to enhance crop health.

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Why Propensity Fails at Helping You Pre-Qualify Major Donors for Outreach

iMarketSmart

Here’s the situation: You’ve been tasked with finding a fresh batch of potential major donors to engage. You’ve been given an arbitrary and unreasonably short timeline to find them and secure some big gifts. What do you do? Other than revolt at the impossible deadline, what many nonprofits and gift officers do these days is use a propensity model that attempts to identify new major donors.

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Geocoding API Limitations and Workarounds: Handling Challenges and Constraints

Nonprofit Marketing Insights by GlobalOwls

Geocoding API Limitations and Workarounds: Handling Challenges and Constraints Geocoding APIs provide powerful tools for extracting location-based information, but they also have limitations and challenges that need to be addressed. Learn more in this article. Geocoding has become an integral part of numerous applications and services, providing valuable location-based information to users.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Fundraising Requires A Great Deal of Courage – Not Just the Courage to Ask

iMarketSmart

I hear it often. I ask an advancement leader how a particular fundraiser is doing or ask a president how an advancement leader is doing or ask a board member how a president is doing. “Well,” they say with a mixture of admiration and/or resigned vexation, “S/he isn’t afraid to ask.” I question the importance of the criterion and don’t believe it should be at the top of the list of fundraising attributes.

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How to Simulate Transactions: Tools, Techniques, and Best Practices

Nonprofit Marketing Insights by GlobalOwls

How to Simulate Transactions: Tools, Techniques, and Best Practices Transaction simulation is a powerful tool that allows businesses to evaluate and optimize their systems’ performance in a controlled environment. Here’s what you need to know. In the rapidly evolving world of technology, businesses are constantly seeking ways to improve their systems and processes.