Selfish Giving

JUNE 8, 2022

Here's a question I get a lot: "Joe, should we include a call-to-action (CTA) at the bottom of our partnership case studies?" A CTA is a directive that encourages the prospect to take a next step. "Schedule a call with a member of our partnership team" "Sign up for our corporate partnership newsletter" "Download this case study" I generally DON'T include a CTA when I write a case study because including one depends on how the client plans to share the case study.

Marketing 130

Marketing Marketing Management Food 130

Mission Minded

JUNE 8, 2022

Spending time and money on research that will tell you what you already know isn’t the best use of your limited budget. Here are three ways to ensure you maximize, not waste, your research effort. The post Don’t Waste Your Research Dollars. Here’s How. appeared first on Mission Minded.

Communication 98

Communication Nonprofits 98

NonProfit PRO

JUNE 8, 2022

The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. Great storytelling doesn't have to be difficult. We can easily adapt a framework that has been perfected over the last 100 years by a multi-billion-dollar industry—and use it for good! We break down storytelling best practices and teach you how to apply them to boost your online fundraising.

Fundraising 98

Fundraising Fundraising 98

Bloomerang

JUNE 8, 2022

The post Leadership Storytelling: How to Effectively Utilize Board Members and Staff to Improve Mission Awareness and Fundraising appeared first on Bloomerang.

Leadership 85

Leadership Fundraising Fundraising 85

NonProfit PRO

JUNE 8, 2022

In this episode of The NonProfit Voice Tech Series, Mark is joined by Heather Bennett, vice president of partnerships and philanthropy at Direct Relief, and Pat Duffy, co-founder of The Giving Block, to learn how easy it is to start accepting cryptocurrency, how starting small is best, and the difference between accepting and investing in cryptocurrency as a nonprofit.

Philanthropy 96

Philanthropy Nonprofits 96

iMarketSmart

JUNE 8, 2022

If you’re in the business of raising money for a cause, some on your staff (or your board) may have probably wondered, “What really leads a major donor to decide to make a gift to a nonprofit organization? What’s the not-so-secret formula?”. Is it reminding donors about tax benefits? Showing them that others like them are giving too? Or perhaps it’s offering them public recognition or an opportunity to gain some kind of permanence?

Participation and motivation 52

Participation and motivation Activism Philanthropy Values 52

NonProfit PRO

JUNE 8, 2022

LexisNexis has introduced a new Donor Profile feature to its research platform for development professionals, Nexis for Development Professionals (NDP) the feature adds a new layer of insights to the online research tool.

Technology 92

Technology 92

NonProfit PRO

JUNE 8, 2022

There’s a potential silent killer of nonprofit revenue out there, going largely unnoticed. It’s income inequality, and we’d be wise to start paying attention.

Nonprofits 84

Nonprofits 84