Mon.Mar 13, 2023

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10 strategies to bootstrap your SEO for your Nonprofit

Nonprofit Marketing Insights by GlobalOwls

10 strategies to bootstrap your SEO for your Nonprofit Effective SEO strategies bring in a ton of valuable potential donors or customers, but how do you get the most out of SEO on a shoestring budget? Check out these tips by Andrii Gor. This post is about how to scale your nonprofit/business/site/blog online, without a lot of resources available. These strategies will work for every niche, large business or startup or non-profits.

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Nonprofit Email Communication Truth: Quantity Is As Important As Quality

Bloomerang

I’m guessing you put a lot of effort into crafting your nonprofit’s email messages. You carefully consider the subject line and preview pane, email copy, images and design, and call to action. At least I hope you do! And you can learn how to do this here , here , and here. However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story.

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Traditional Versus Modern Outreach — Which Is Right for Your Nonprofit?

NonProfit PRO

Fundraising methods are in a constant state of flux, but over the years we’ve seen a real divide in terms of more traditional methods versus modern methods of digital outreach. So which one is right for your organization? Let’s dive into each type.

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Nine Fundraising ideas for nonprofits

The Charity CFO

Fundraising ideas for nonprofits are one of the more exciting ways to add needed momentum to your mission. The idea behind nonprofits is to support the public good. With over 1.3 million nonprofits in the United States, there are countless organizations available to provide shelter, medical assistance, and education, you name it! While this all sounds nice, there is a nagging question.

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How to Improve Fundraiser Retention

NonProfit PRO

Research going back almost two decades has shown disturbingly high turnover rates and low morale plague fundraising professionals. For this reason, Greg Warner, CEO and founder of MarketSmart, shared four practical recommendations for raising retention rates.

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4 Legacy Giving Program Building Blocks

Clairification

In my last article, It’s Fundraising Malpractice Not to Build Future Reserves , I introduced the subject of having both an organizational checking and savings account so you don’t risk going belly up when people rely on you. I talked about building a case for endowment and bringing your board on board. Then I tried to make it easy for you to get a legacy giving program ramped up by doing four specific things.

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Free Guide: Attracting & Retaining Donors With Golf

NonProfit PRO

Fundraising boils down to two simple things: finding new donors and keeping existing ones. Great news—golf tournaments are avenues to successfully do both! Even better, the golfer donor represents an affluent, influential demographic that you want represented in your organization’s donor database. This free guide outlines out how to leverage your golf fundraiser to attract new donors to your cause while keeping current golfer donors activated and engaged.

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To Make Policy Changes Happen, We Have to Be in the Room

NonProfit Quarterly

The following is a transcript of the video above, from our webinar on “Remaking the Economy: Black Food Sovereignty, Community Stories.” View the full webinar here. Brielle Wright: I’m on a couple of food policy councils, and it has been very rewarding. I don’t know that I knew as much about food policy before I got involved in these spaces. And I think this is what kind of pushed me in terms of the advocacy space, not realizing how much is connected to the food that we eat.

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BWF and Redpath Consulting Group Join to Expand Salesforce Services

NonProfit PRO

BWF and Salesforce partner Redpath Consulting Group are establishing a first-of-its-kind partnership to provide expanded Salesforce services to meet the current and emerging technological needs of nonprofit clients.

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Growth of Organizations That Advance the Work of All Nonprofits Poses Challenges, Research Finds

The Chronicle of Philanthropy

By Alex Daniels Lack of funding stymies innovation for these groups, and the lack of any way to evaluate the quality of services provided means nonprofits often face tough choices when seeking help for training, advocacy, and other needs, according to scholars at the Urban Institute.

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We need to talk about the relentless machine that is higher-education fundraising

Non Profit AF

Every month or so, I get an appeal letter from my alma mater, Washington University in St. Louis (Go Bears!

Education 105
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Nonprofit Email Communication Truth: Quantity Is As Important As Quality

Bloomerang

I’m guessing you put a lot of effort into crafting your nonprofit’s email messages. You carefully consider the subject line and preview pane, email copy, images and design, and call to action. At least I hope you do! And you can learn how to do this here , here , and here. However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story.

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Mapping Your Data Strategy Cannot Wait

NonProfit PRO

The risks of putting it off are too significant: you lose funding due to an inability to meet reporting requirements.

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Scientist Leaves $30 Million to University of Mary Washington to Back Undergraduate Research

The Chronicle of Philanthropy

By Maria Di Mento University of Mary Washington Professor of Chemistry and chair of the Department of Chemistry and Physics Janet Asper (right) works with senior chemistry major Dorothy Haas in Experimental Methods, a course that has students separating and identifying the molecules within a mixture. Through the years, Rodgers’ generous gifts to her alma mater have bolstered students’ pursuit of science.

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No Program Information, No Program Money

Veritus Group

Frontline fundraisers need access to program information that reflects donors' passions and interests. Otherwise, revenue will suffer. The post No Program Information, No Program Money appeared first on Veritus Group.

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Donorbox Dashboard: A Faster Way to Manage Your Fundraising

Donorbox Nonprofit

Many nonprofit organizations have limited resources; from small teams to lean budgets to simply needing more time in the day (or all of the above). That’s why we here at Donorbox strive to provide an innovative fundraising platform that is not only effective but also simple to use, for both you and your donors. We […] The post Donorbox Dashboard: A Faster Way to Manage Your Fundraising appeared first on Nonprofit Blog.

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“Failure is a Stepping Stone” and 7 More Fave Quotes from Forbes 30/50

Fundraising Leadership

Issue 223— March 13, 2023 Forbes 30/50 Summit chair and founder of Know Your Value Mika Brzezinski must have said “Failure is a stepping stone” half a dozen times during the Forbes 30/50 Summit held at the beachfront Saadiyat Rotana Resort in Abu Dhabi, the capital of the UAE, March 7–10. She spoke from experience, having been fired in 2006 from her news correspondent position at CBS.

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How you can become a changemaker through “micro-leadership”

Nonprofit Leadership Podcast

Are you a leader at a nonprofit who wants to bring about change, but you don’t think your idea will be welcomed by the rest of the team? Are you struggling to get everyone on board with this new mission and feel your efforts are futile? Today’s guest, Alex Budak, explains that you don’t need everyone on board before bringing change and how you can become a more effective change maker.

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4 game-changing hints for powerful fundraising

Jeff Brooks

There are a handful of results-crushing approaches that happen constantly in fundraising. People use them so often because they seem right. But they aren’t. They actively discourage donors from giving. Here’s a myth-busting post from Clairification that can help you leave those unfortunate approaches behind: Before Sending a Fundraising Appeal Do This, Not That : Talk to your donors, NOT at them.

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Building a unified platform

Candid

Building a “unified platform” is a goal Candid has been working towards since Foundation Center and GuideStar joined forces in February 2019. One of our promises to you as we became Candid was to build a hub for the future of data, information, and knowledge for the social sector. We also committed to developing a new generation of tools designed to champion the causes, organizations, and knowledge that power civil society worldwide.

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Membership Marketing Data: A Crash Course for Nonprofits

Fundraising Coach

It’s common sense that having healthy membership at your organization and a strategic marketing plan go hand-in-hand. But in the age of burnout and endless Excel sheets…how do you efficiently utilize data to guide you toward the right decisions? It’s time to pack up the clipboards and posters. With the right approach, you can make the most of your marketing efforts without expending a ton of time or resources.