Selfish Giving

DECEMBER 8, 2021

Last week it was the secret formula for storytelling success according to Marvel Comics. This week it's why you should use pets in your nonprofit marketing.????? I'm not sure why, but a publisher recently sent me a new book called Pet Nation: The Inside Story of How Companion Animals are Transforming Our Homes, Culture, and Economy. It's a fascinating read.

Non-Profits 299

Non-Profits Marketing Marketing Retail 299

Bloomerang

DECEMBER 22, 2021

This article contains spoilers for the movie “Die Hard.” . Depending on who you ask (me), “Die Hard” is the best Christmas movie of all time. If you haven’t seen it, I suggest that you stop what you’re doing and make that happen ASAP. . Now that I’ve either made you my best friend or alienated you forever with that statement, let’s get into the lessons I believe all fundraisers can take from this movie !

Fundraising 139

Fundraising Fundraising Law Energy 139

Nonprofit Tech for Good

DECEMBER 19, 2021

The Metaverse is a broad term that encapsulates the next evolution of the internet. It is a digital reality – a cyberspace made up of multiple virtual worlds – that combines components of social media, gaming, virtual reality (VR), augmented reality (AR), cryptocurrencies, and non-fungible tokens (NFTs). The metaverse is being conceptualized and developed as the merging of our physical existence with our digital lives.

Altruism and Helping 139

Altruism and Helping Technology Nonprofits Governance 139

NonProfit PRO

DECEMBER 21, 2021

What's happened is that we live at a time of immense transparency and authenticity because of the way data is consumed. Donors could hold nonprofits and their leaders accountable if they realize something isn't quite right. Therefore, in this time of easy communications, you want to ensure quality and value marketing and social media.

Marketing 132

Marketing Marketing Values Nonprofits 132

Get Fully Funded

DECEMBER 14, 2021

With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. But don’t! This is NOT the time to take your foot off the gas! A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. Almost one-third of total giving to nonprofits happens in December, and 12% happens in the LAST THREE DAYS of December , according to Network for Good.

Children 130

Children Values Fundraising Fundraising 130

Fundraising Coach

DECEMBER 15, 2021

I've been doing LOTS of trainings in the last few months. And getting a lot of the same types of questions. They generally sound like: "How do I know when a right time to ask so-and-so?". "How do I know if that asking amount is too much?". "This is what happened during the ask. I haven't heard back in weeks. Do you think I offended her?". Perhaps you have asked some of these yourself.

129

129

Selfish Giving

DECEMBER 22, 2021

Per usual, Andy Crestodina over at Orbit Media Studios has written another outstanding post, this one on Formats & The Funnel: How 17 Content Marketing Formats Align with Lead Generation. Smahht partnership teams understand that they need specific content to move prospects from Awareness ? Consideration ? Action. At the top of the funnel is the AWARENESS stage when it's all about getting the attention of your target prospect.

Public and Nonprofit Management 246

Public and Nonprofit Management Recruitment Marketing Marketing 246

Nonprofit Tech for Good

DECEMBER 4, 2021

Meta has quietly announced that the Facebook Fundraiser functionality is being expanded to Instagram. If your nonprofit is eligible for Instagram Charitable Giving Tools, then your supporters can now create fundraisers for your nonprofit. According to Meta: We’re expanding the set of nonprofits that people can fundraise for on Instagram. In the coming weeks, you’ll now be able to raise money for more than 1.5 million organizations by adding a fundraiser to a post.

Fundraising 133

Fundraising Fundraising Nonprofits Children 133

Candid

DECEMBER 23, 2021

In a difficult year, in which the world struggled to break free from the grip of Covid-19, only to be set back by a new variant, the news of Franklin Thomas’ death came like a sock to the gut. Many will remember Franklin Thomas as the president of Ford Foundation, fewer will realize that he was the first Black foundation president in America, but I knew him as my boss and mentor.

Foundations 122

Foundations Leadership Philanthropy Health 122

NonProfit PRO

DECEMBER 17, 2021

December is not the time to pull back your energy and efforts. Most people are in the spirit of giving now and you need to tap their brief feeling for total success to occur.

Energy 119

Energy Fundraising Fundraising Education 119

Allison Fine

DECEMBER 9, 2021

Automation and AI can free up staff in fundraising, communications, finance, and service delivery efforts.

Finance 145

Finance Nonprofits Communication Fundraising 145

Selfish Giving

DECEMBER 15, 2021

I put together my holiday planters last week and I used the traditional advice for making containers: Thriller, Spiller, Filler. Thriller. Something tall that will make people say "WOW!" In my container this is the winterberry branches. It gives the arrangement height and pop. Spiller. Something that spills over the side of the container and softens the edges.

Marketing 130

Marketing Marketing Food Recruitment 130

Bloomerang

DECEMBER 8, 2021

In order to hit your end-of-year fundraising goals, you need to get your asks in front of people when they’re feeling especially generous. And because nonprofits like yours see a significant increase in the number of donations during the last month of the year, that means sending more emails than you normally do. . Further, depending on your organization’s size and constituency and what your supporters may have told you about their communication preferences, you should consider sending more emai

Fundraising 126

Fundraising Fundraising Children Values 126

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. To purchase the recording, please email your request to Heather Mansfield.

Marketing 130

Marketing Marketing Fundraising Fundraising 130

Kivi's Nonprofit Communications Blog

DECEMBER 20, 2021

The next two weeks are rough. Either you are just counting down the days until you get off for the holidays or you are running around like you’re feet are on fire. This post is for those of you NOT dealing with year-end communications right now – you just keep your head up. You got this! For the rest of us who don’t want to start new projects before the new year or are just plain bored, here are my ideas for killing time at work that won’t look like you’re just wast

Nonprofit Leadership 106

Nonprofit Leadership Leadership Communication Values 106

NonProfit PRO

DECEMBER 14, 2021

Board recruitment is important as you must find leaders who have the right perspectives that align with your organizational strategies, goals and needs. It is not about recruiting one person. It is about building a diverse group over time that can take your organization to the next level.

Recruitment 116

Recruitment 116

The Charity CFO

DECEMBER 30, 2021

Contrary to what many people envision, a nonprofit audit doesn’t usually start with a letter from the IRS. Instead, an independent nonprofit audit is something you choose to build trust in your nonprofit organization. In fact, the IRS doesn’t require nonprofits to be audited, but other federal and state agencies do in some circumstances. Plus, many grantmakers, foundations, lenders, and donors will require an independent audit before giving money to your nonprofit organization. .

Nonprofits 98

Nonprofits Health Leadership Management 98

Selfish Giving

DECEMBER 1, 2021

I just finished an article in the New York Times about a man who wrote a book on his experience reading 27,000 Marvel Comics. According to the author, the secret formula for a successful superhero comic book is: Monsters?? ? Romance?? ? Superheroes??????? ? Topicality? I've been thinking that this formula also works well for nonprofit storytelling. Let me explain.

Foundations 130

Foundations Recruitment Children Food 130

Bloomerang

DECEMBER 27, 2021

Do you think a donor wants to be asked for a capital gift in April, a bequest gift in July, and an annual gift in November – all in the same calendar year? No, they don’t. That kind of asking pattern can feel like “nickel and diming” to donors, which is why blended asks are so important. . But that’s what all too often happens when you silo departments and campaigns: Asking becomes centered on your organization’s processes.

Philanthropy 120

Philanthropy Fundraising Fundraising Culture 120

Nonprofit Tech for Good

DECEMBER 13, 2021

You’ve been put in charge of leading the revamp of your organization’s website. A website build or redesign has technical but also design and execution aspects. You’ll need to understand both elements and how they work together, for a successful end product. Additionally, you might face the prospect of rallying stakeholders and staff towards a common vision, goal, and outcome.

Nonprofits 122

Nonprofits Management Health Communication 122

Kivi's Nonprofit Communications Blog

DECEMBER 8, 2021

Hey there, friend! Happy year-end campaign season! You are almost there, but also probably panicking a little bit right now. Go ahead, breathe. I see you. I know, and you know, there are only a few weeks left; and yet, this time of year is rough. . Tis’ the season that the workload becomes nearly unmanageable. While you are in the middle of executing campaigns with unreasonable expectations, you are also responsible for building the strategy, identifying and stewarding multiple levels of giving

Associations 101

Associations Management Marketing Marketing 101

NonProfit PRO

DECEMBER 16, 2021

Data gets compromised and put at risk of being stolen or misused, including by nonprofits who haven't invested in cybersecurity. In short, we've reached a moment where the privacy lights are blinking red, and nonprofits must invest in cybersecurity. Protecting donor data is no longer just something nice to do.

Nonprofits 116

Nonprofits 116

Mission Minded

DECEMBER 14, 2021

Take away these five nonprofit insights from our team to yours to help you plan for a successful 2022. The post Learning from 2021 for a Successful 2022 appeared first on Mission Minded.

Nonprofits 98

Nonprofits Foundations 98

Beth Kanter

DECEMBER 9, 2021

The Smart Nonprofit. I am thrilled to share with you my article in today’s Harvard Business Review , “ How Smart Tech Is Transforming Nonprofits ,” co-authored with Allison Fine. The article highlights some of the themes in our book, The Smart Nonprofit: Staying Human-Centered in an Automated World , coming out in March, 2022. The Smart Nonprofit is a jargon-free roadmap for nonprofit staff, boards, volunteers, and funders on the ways “smart technologies” like artificial intelligence are c

Technology 97

Technology Nonprofits 97

Bloomerang

DECEMBER 13, 2021

Did you know that nearly one-third of individual fundraising happens during the month of December and 12% of giving happens in the last week of the calendar year ? . You don’t want to blow this opportunity to raise what will likely be a significant amount of your nonprofit’s yearly revenue! With that in mind, here are some year-end fundraising tips to help you make the most of your online fundraising efforts.

Fundraising 117

Fundraising Fundraising Associations Communication 117

Nonprofit Tech for Good

DECEMBER 26, 2021

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the Global NGO Technology Survey and the data below is based on the survey responses of 1,576 digital marketers and fundraisers that work in the nonprofit sector worldwide.

Fundraising 101

Fundraising Fundraising Technology Marketing 101

Kivi's Nonprofit Communications Blog

DECEMBER 21, 2021

The survey for the 2022 Nonprofit Communications Trends Report will be open through Dec 29. Please take the survey now to be a part of this timely research! If your organization has a Diversity, Equity, and Inclusion (DEI) policy, you are likely interested in how that policy should play out in your communications work. So we wondered how many communications folks working at nonprofits with DEI policies felt like the policy provided good guidance to them.

Communication 95

Communication Marketing Marketing Nonprofits 95

NonProfit PRO

DECEMBER 22, 2021

Leaders are supposed to be courageous, bold and willing to take risks. But what happens when the risk is in an area where you feel vulnerable? Despite our best efforts to stay current with technology, many leaders still feel suspicious. Here are some reasons why being afraid of technology is not leadership.

Technology 111

Technology Leadership 111

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 30, 2021

The Future of PDF – Rise of Engaging and Intelligent Content. PDFs (Portable Document Formats) have been good for marketers and consumers. But. It is time to look to the future of PDFs and which other solutions may be better. PDFs have been developed by Adobe in 1992. That’s a long time ago. Of course, PDFs have been over the years, but have they actually evolved with the needs of modern marketers and consumers?

Marketing 95

Marketing Marketing Nonprofits 95

Salsa

DECEMBER 13, 2021

Whether your organization is large or small, there is a fundraising software package that can help you communicate with and process donations from all your existing donors and future supporters.

Fundraising 90

Fundraising Fundraising Communication 90

Bloomerang

DECEMBER 7, 2021

My point of entry into the nonprofit sector started as a volunteer. To cut a long story short, in 2010 I contracted Meningitis and overnight I went from being a fitness teacher to being on death’s door. Fortunately, I made a full recovery but after this life changing experience I was left with the profound impression that I could and should do more to help others. .

Nonprofits 113

Nonprofits Culture Management Activism 113

Elevation

DECEMBER 20, 2021

It’s been a few months since Apple completely changed the rules of online advertising. We know that most nonprofits don’t have large online marketing departments and that many were caught unaware by the release of iOS 14.

Advertising 87

Advertising Marketing Marketing Nonprofits 87

Kivi's Nonprofit Communications Blog

DECEMBER 2, 2021

Every year in January we release the Annual Nonprofit Communications Trends Report, and it’s always filled with great data and insights on what’s REALLY going on in our field. All of that starts with YOU completing the Annual Trends Survey. Can you do it now ? It will take about 12 minutes. This year, we are asking some of our usual questions about team size and communications frequency, but we’ve also added several new topics that address questions like.

Energy 89

Energy Nonprofits Values Communication 89

NonProfit PRO

DECEMBER 15, 2021

Host Mark Becker is joined by Joel Resnik, chief revenue officer at Gather Voices, in this episode of The NonProfit Voice Tech Series where they examine the power of video to tell your nonprofit's story, and even how beneficiaries and supporters can assist these efforts through user-generated content.

Nonprofits 111

Nonprofits 111

The Charity CFO

DECEMBER 21, 2021

Many nonprofit founders think that they won’t have to worry about taxes. Unfortunately, it’s just not true. “Tax-exempt “ doesn’t mean that you don’t have to pay any taxes. It simply means that you don’t have to pay most federal and state income taxes. But even that’s not always the case. And after that, it gets more complicated quickly.

Public and Nonprofit Management 85

Public and Nonprofit Management Nonprofit governance and management Nonprofits Law 85

Nonprofit Tech for Good

DECEMBER 7, 2021

Date: Wednesday, January 26, 2022. Time: 1pm EDT / 10am PDT (2 hours). Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good. Cost: $30 (USD). This is the first of three webinars in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who register for all three webinars will earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good.

Marketing 83

Marketing Marketing Nonprofits Communication 83

Bloomerang

DECEMBER 29, 2021

An acronym is a much beloved tool of English teachers and PowerPoint presenters all over the world. They cancel down core ideas and are remarkably useful aids to recall advice. So here’s why reflecting on the acronym “RESULTS” is so worthwhile in our efforts to achieve nonprofit success! R ead up on the latest research. Read up on the latest research.

Nonprofits 111

Nonprofits Recruitment Management Health 111