Selfish Giving
MAY 20, 2013
'I’m away this week speaking at the New Strategies Conference in Charleston, S.C. But like everyone else I heard the sad news about the tornados in Oklahoma and the terrible loss of life and property. I know businesses are going to want to help. And after seeing how businesses responded after the tragedy in my hometown of Boston, I have a few suggestions. 1.
Fundraising Coach
MAY 6, 2013
'I love nonprofits. And I love social media. But nonprofits don’t always “get” social media. While there are few truly firm rules about using Facebook, Twitter, LinkedIn, Google+, or any of the other myriad of platforms out there, there are some things that bug donors. So I emailed some of the top authors and social media experts from around the world and asked them to quickly answer this question: What is 1 thing you wish nonprofits “got” about social media?
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The Agitator
MAY 16, 2013
'Roger recently presented at Fundraising Success’ Engage Conference. Now, he undoubtedly said many, many wise things, but he read the following fairy tale, which arguably contains the nub of his message. Enjoy! Snow White and the Seven Small Woods People. There was once an evil fundraising queen. So vain and out of touch was she that she could not bear to think that anyone could do better.
Kivi's Nonprofit Communications Blog
MAY 6, 2013
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Nonprofit Marketing Blog
MAY 31, 2013
'This week, Mary Meeker presented the 2013 Internet Trends report during the All Things Digital D11 conference. Meeker’s report is consistently a treasure trove of data, trends and opportunities within the digital world. This type of insight is incredibly useful for nonprofit fundraisers as we navigate how to effectively engage and inspire supporters in a rapidly changing online landscape.
Nonprofit Tech for Good
MAY 8, 2013
'Seemingly less than 1% of nonprofit have upgraded to YouTube’s new One Channel design , but even fewer appear to be utilizing YouTube’s new InVideo Programming option. If you haven’t spent any time recently exploring YouTube’s enhanced tool set, I’d highly recommend that you set aside an hour or two to upgrade to the new design, add InVideo Programming, and merge your YouTube Channel with your nonprofit’s Google+ Page.
Selfish Giving
MAY 29, 2013
'Today on CauseTalk Radio , Megan and I talk to Phil Haid , Co-Founder and CEO of Toronto-based Public Inc. , about the need for more risk in cause marketing. We discuss the things that are holding cause marketers back: fear of failure, a misconstrued perception that being first is really worth it, and the lack of a culture of support to spark innovation.
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The Agitator
MAY 27, 2013
'John Clese at Avectra prepared this guest post on “crowd-contributing”, which he sees as a blend of “crowdsourcing” and “crowdfunding” Here’s John’s take on “crowd-contributing” … Successful Crowd Contributing – Technology Makes the Difference. Everyone’s doing it these days – from large international organizations and local chapters of national organizations, right down to your children’s school PTA or soccer team.
Kivi's Nonprofit Communications Blog
MAY 22, 2013
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Nonprofit Marketing Blog
MAY 9, 2013
'A new Donor Experience guide is out from Crown Philanthropic Solutions. While it is written for community foundations and others providing giving platforms, the useful tips apply to all fundraisers. Here are some of the recommendations. Online giving should be: 1. Social: Personal connections are essential, so donors must be able to easily share their cause with friends and family.
Nonprofit Tech for Good
MAY 5, 2013
'Google’s strategy of making Google+ the thread that links all Google Products together is working. Google+ can now lay claim to 359 million active monthly users and the title of being the world’s second largest social network. If your nonprofit uses Gmail, Search, YouTube, Maps, etc., then you can’t avoid having a presence on Google+.
Selfish Giving
MAY 17, 2013
'Today on CauseTalk Radio, Megan and I talk to Natasha Deganello Giraudie , the CEO of Micro-Documentaries. Natasha and her team produce 1-2 minute authentic, actionable and affordable documentaries for purposeful companies and nonprofit organizations. Natasha makes the case for short videos that give viewers a powerful taste of the aspirational goals of a cause.
Fundraising Coach
MAY 1, 2013
'The Chronicle of Philanthropy just posted a note about an article in The Atlantic called “ UNICEF Tells Slacktivists: Give Money, Not Facebook Likes.” This really bothers me. How dare we as NGOs or nonprofits command people in how to support us. How dare we berate them for “only” helping their friends know we exist by sharing about us on social media.
The Agitator
MAY 5, 2013
'Although I doubt it’s intentional, far too many fundraisers spend far too much time and money biting the hands that feed their organization. It happens every day. Poor donor service. Lousy communications. Little or no donor recognition … sometimes not even a simple thank you. Of course this pitiful lack of concern for the donor is reflected in the equally pitiful retention rates of most organizations.
Getting Attention
MAY 10, 2013
'Guest blogger, Chapin Cole is a proud Millennial who works in nonprofit development in the California Bay Area. She blogs on getting successful yet stress-free as a nonprofit staffer. Lately, there’s been attention on the idea that nonprofit organizations should take more risks. There’s a stigma against risk in the sector because of a myriad of reasons, including discouragement from funders, the stereotype that nonprofits don’t have sophisticated operations, and the important services that are
Nonprofit Marketing Blog
MAY 7, 2013
'Cartoon by Tom Fishburne, the Marketoonist. Yesterday, I talked about brand reinvention. Today I want to talk about brand storytelling. The biggest mistake people make in brand storytelling is they forget the party shaping your brand story is the person experiencing the brand - and not your marketing department. That’s why this cartoon is so apt.
Kivi's Nonprofit Communications Blog
MAY 2, 2013
'We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Selfish Giving
MAY 2, 2013
'Today on CauseTalk Radio, Megan and I talk to Jon Siegel , Executive Director, TisBest and Tricia Wilkerson , Marketing Manager, Conifer Health Solutions about ExpoGiving. This new trade show product uses money that normally goes to trade show tchotchkes and funnels it to charitable organizations that fight hunger, work to end homelessness, conduct medical research, and take environmental action.
Fundraising Coach
MAY 13, 2013
'Today it’s my honor to introduce you to John Fulwider. I’m a guy who loves helping people find their strengths and talents. John is the first person I’ve met who teaches nonprofit boards how to use the Gallup StrengthsFinder to find their strengths. He’s a sought-after speaker, especially on nonprofit board and staff development and the author of two books: The Nonprofit Book of Awesome: 25 Tips for Achieving Greater Mission Impact and Personal Fulfillment, and the forth
The Agitator
MAY 13, 2013
'Yesterday we talked about the power of the Post-it note. Today, something even more powerful … handwriting. [Online fundraisers can tune out now.]. Here’s a paean to handwriting by copywriter Karen Zapp: Why Direct Mail — the more personal the better — Will Not Die. Karen asks: “ Would you send a sympathy card with a typed message on the inside?
Getting Attention
MAY 16, 2013
'Your supporters and partners are one of the most productive marketing channels you have, and one of the least expensive. But I see so few orgs that ask supporters to spread the word on vital asks, and even fewer who make it easy (and far more likely) for them to do so. This “spreading the word” strategy has been top of mind lately for, as it’s core to the program launch we’re marketing for a huge and complex New England human services org.
Nonprofit Marketing Blog
MAY 8, 2013
'Dan Zarrella is one of my favorite thinkers on social media, because he mines massive amounts of data and bases his recommendations on hard science. This is relatively rare yet needed in the field of social media marketing, and so he’s well worth following. He recently analyzed 2.7 million tweets and concluded the following that people retweet when they are asked nicely as part of the original tweet.
Kivi's Nonprofit Communications Blog
MAY 16, 2013
'We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Mission Minded
MAY 22, 2013
'Your organization already has a brand, whether or not you’ve invested in a formal branding process. Your brand isn’t your logo, and it isn’t your mission statement either. It’s the set of thoughts and emotions that come to the mind of your audiences when they read about your work or think about your organization. So [.].
Fundraising Coach
MAY 24, 2013
'Peter Genuardi & I are fellow bloggers for npENGAGE. I finally met him at NTEN’s annual conference a couple months ago. He’s the Founder & CEO of Strenth in Members. He helps organizations build better relationships with their supporters by finding social influencers on their email file and driving them engagement and conversion offers through social and email media.
The Agitator
MAY 2, 2013
'Here’s a perennial debate that occurs in nonprofits that are large enough to have separate programs (staffs, bureacracies, silos) for direct response versus major gift solicitation … When should the ‘peanuts’ crew — the staff that generate those $25, $50, $100 contributions — give way to the ‘plums’ people — the major gift officers who are charged with getting the 4-5-6-7-??
Getting Attention
MAY 2, 2013
'I was truly moved last week when I stumbled on this wonderful hug-in-a-video created by ONE to thank volunteers during Volunteer Appreciation Week. This fun but heartfelt four minutes quickly conveys how much the ONE folks value their volunteers. It’s an absolute winner. “We got very positive feedback from our top vols (so much that we sent it to our high-action takers, offline action takers as well).
Sea Change Strategies
MAY 14, 2013
'It all boils down to three simple words. But first a story. In the late 1980s a furor erupted among the international leaders of World Wildlife Fund. The name issue. The work of wildlife conservation has always been about much more than animals. In the late 1980s, that prompted internal sturm and drang over the organization’s name. It stood to reason that since so much of World Wildlife Fund’s work was about people and places that a more accurate name would be better.
Kivi's Nonprofit Communications Blog
MAY 13, 2013
'We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Nonprofit Tech for Good
MAY 28, 2013
'To accommodate nonprofit staff and volunteers and interns that can not attend my live webinars due to scheduling restraints or time zone incompatibilities, I recently launched a new Vimeo On Demand channel where all my live webinars are now archived and available for purchase for $40 each (compared to a $50 registration fee for a live webinar). This allows for flexibility in staff schedules and also provides a simple way to train new volunteers and interns at any time.
Fundraising Coach
MAY 16, 2013
'A couple weeks ago, I gave a series of lectures at the Funding Your Ministry Symposium to over 100 coaches from around the world. These people represented 48 different missionary associations including large organizations like The Navigators, InterVarsity, Cru, YWAM, and Wycliffe. The people they coach are raising their own ministry support. They don’t have time to mess around, wasting time.
The Agitator
MAY 22, 2013
'I’ve generally been skeptical of fundraising/giving tactics that create a wall between donors and recipient causes and organizations. Primarily because I was raised in the church of ‘relationship-building’ But I’m coming around to the belief that any giving is to be encouraged, because the world needs as many givers as we can possibly motivate and enable, through as many channels as we possibly can.
Getting Attention
MAY 10, 2013
'Guest blogger, Chapin Cole is a proud Millennial who works in nonprofit development in the California Bay Area. She blogs on getting successful (yet stress-free) as a nonprofit staffer. Lately, there’s been attention on the idea that nonprofit organizations should take more risks. There’s a stigma against risk in the sector because of a myriad of reasons, including discouragement from funders, the stereotype that nonprofits don’t have sophisticated operations, and the important services that ar
Nonprofit Marketing Blog
MAY 10, 2013
'I posted this on LinkedIn this week and thought I would share it with you. I was asked to write about what inspires me. I think “inspire” is perhaps not the right word given the tragedy I describe here. It was unspeakable. This is how it has shaped me, ever since. It held the fundamental lesson of life - one I should have known but just didn’t quite get till then.
Kivi's Nonprofit Communications Blog
MAY 9, 2013
'We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.
Care2
MAY 13, 2013
'Last week Amy Sample Ward and I held a webinar with Care2 on Social Media: You’re Probably Doing it Wrong. We had a terrific conversation about some of the themes we discuss in our book Social Change Anytime Everywhere such as how to manage an online crisis and avoid alienating your community. We also discussed how to foster meaningful conversations with your community.
Fundraising Coach
MAY 21, 2013
'What we say to ourselves can sink our fundraising program. He’s probably not interested. I’m probably bugging her. They get “hit” by everyone so they won’t want to talk to me. When we say things like that, we think we’re being “honest” or “realistic.” But we’re actually creating a self-fulfilling prophesy.
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