December, 2019

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Corporate Partnerships & The Law: Registration & Reporting Requirements ??

Selfish Giving

This is the second-part of a four-part series on the four key legal issues you - my readers! - requested guidance on in the Selfish Giving / Accelerist Partnership Law Survey you completed last spring. Advertising Disclosures [Released 10/02/19] Registration & Reporting Requirements Contract Issues [Coming Soon!] UBIT Today, our legal expert, Karen Wu of Perlman & Perlman , is answering your questions on registration and reporting requirements.

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2020 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The first step is to decide which days to build a campaign upon and then add them to your 2020 editorial calendar. In addition to the days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months.

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25 Content Ideas to Help Your Customers Fall in Love With Your Brand

Pam Moore

Does your business need more leads and sales? Do you feel as if you are winding down into a deep, dark black hole of content creation with little to zero return? If you answer yes to this question, you definitely are reading the right blog post today! When was the last time you read an article, watched a video, listened to a podcast or engaged with a piece of content of any format and thought “wow, that was an amazing piece of content that will help me solve the problem that has been stres

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Book review - 10 Simple Fundraising Lessons

Fundraising Coach

One of the joys of being a speaker and executive coach is that people send me their books. I have such a long reading list, that I usually take a l-o-n-g time reading the ones that are sent to me. I'm glad I didn't wait to read Jim Eskin's. (It definitely helped that he sent me the physical book. It's been sitting here on my desk, reminding me of its presence.

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The Ever-Changing Digital World: How to Feel Less “Arghh” and More “Ahh”

Mission Minded

Social and digital media have become vital components of most modern marketing strategies. They are cost-effective, easy to manage, and. The post The Ever-Changing Digital World: How to Feel Less “Arghh” and More “Ahh” appeared first on Mission Minded.

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How to Put Together a Communications Calendar

Ann Green

In my last few posts, I’ve emphasized the importance of keeping in touch with your donors throughout the year. Some nonprofit organizations are good at communicating with their donors, but many are not. Often the only times you hear from these organizations is when they’re asking for donations. Raising money is only part of the fundraising equation.

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Newsletter: McDonald's Launches Round-Up for Charity at 14,000 Restaurants ; Build an Audience for Your Cause with Free-Noting ; Ten Ways to Sell a Great Idea

Selfish Giving

With both Christmas and New Year's falling on Wednesday this year, I'm taking the next two weeks off. Woo-hoo! ??Truthfully, it's going to be weird not publishing my newsletter. It will be interesting to see if I can actually relax and not publish something. Watch for my newsletter in your inbox again on Wednesday, January 8, 2020. In the meantime, enjoy this awkward holiday photo of me and my twin brother, Jeff.

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Hiring a Social Media or Digital Marketing Agency? Answer These 10 Questions First

Pam Moore

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. They tap into the agency teams of experts for help to implement the plan and tactics, identify KPIs, select measurement systems and social dashboards, build their digital brand, establish thought leadership, nurture social communities and the list goes on.

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A surprising way to better fundraising

Fundraising Coach

Improving fundraising is a never-ending quest for nonprofit leaders. But recent research shows a startling discovery on how to make your fundraising better. In " The Wake Up Call ," researchers Dr. Adrian Sargeant and Harriet Day researched leadership styles and their connection to successful fundraising. In the course of their research, they made a remarkable finding: Organizations that. undertook higher quality strategic planning. undertook higher quality succession planning. were more complet

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6 Tips to be at the Top of Your Fundraising Game

NonProfit Hub

With an increasing number of nonprofits entering the scene, there’s a lot of competition for the limited amount of attention and resources out there. In this environment, you need to stay at the top of your game to make the most out of all the available opportunities. . Here are a few tips to help your nonprofit achieve your fundraising goals. Mobile Giving.

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Creating a Unique Value Proposition for Your Nonprofit (Part 2)

Kivi's Nonprofit Communications Blog

Yesterday and today, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). What is it and how do you get one? Read on! ~Kivi. Guest Post by Sean Kosofsky. In part 1 of this two-part blog series, we covered the first few steps of creating a Unique Value Proposition statement.

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Newsletter: Goodwill’s Winning Model for Influencer-Brand Partnerships ; Flutie Flakes are Back After 20 Years ; Three Research Methods to Get to Know Your Audience

Selfish Giving

You could learn a lot about influencer marketing from Lauren Lawson-Zilai , senior director of PR at Goodwill™ Industries International. The influencer marketing program she's developed is building an engaged audience for Goodwill, particularly on Instagram , where the nonprofit has seen a 200% increase in followers. Lauren's program is as much for local nonprofits as it is for national organizations.

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[FREE WEBINAR] How to Create an Engaging Donor Journey in 2020

Nonprofit Tech for Good

Date: Tuesday, January 28, 2020. Time: 1pm EST / 10am PST. Presented by: Robin Cabral, MA, CFRE, MFIA of DonorPerfect. This is your year. It’s time to take on new terrain by building a targeted multichannel donor journey that ensures every member of your community feels connected to your cause throughout the year. In this must-watch webinar you’ll learn how to: Take a multichannel approach to your donor communications.

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Content Marketing for Business: The What, Why and How for Digital Marketers

Pam Moore

Content. It's everywhere. It is the foundation of the online web and how you can use social media and digital marketing to connect with your customers, prospects and broader community. Want more leads? Want more sales? Want to grow your online or offline community? Want more loyal customers? Want more intimately engaged brand evangelists? Want more influencers who want to help you promote your brand?

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Show Me What You’re Talking About: The Power of Visual Language

Mission Minded

Recently, I attended a forum on education. I rose early, drove to the elegant downtown ballroom, poured myself a coffee. The post Show Me What You’re Talking About: The Power of Visual Language appeared first on Mission Minded.

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[Guest Post] Leading People Through Fear

Concord Leadership

Andrea Waltz is the co-author of “Go for No! – Yes is the Destination, No is How You Get There,” a short powerful story written specifically for sales professionals in every industry who must learn to harness the power of no to be successful. To learn more, visit www.goforno.com Leading People Through Fear by Andrea […]. The post [Guest Post] Leading People Through Fear appeared first on The Concord Leadership Group, LLC.

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Creating a Unique Value Proposition for Your Nonprofit (Part 1)

Kivi's Nonprofit Communications Blog

Today and tomorrow, we welcome guest blogger Sean Kosofsky to explain an important marketing concept for all nonprofits to understand: Your Unique Value Proposition (UVP). What is it and how do you get one? Read on! ~Kivi. Guest Post by Sean Kosofsky. Sean Kosofsky. A unique value proposition (UVP) is an underutilized and really effective tool. But the process of developing a UVP can feel foreign and unnatural, especially for nonprofits.

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Newsletter: In Which States Should Your Corporate Partner Register? ; 25 Most Philanthropic Companies in Arizona ; How to Monitor Your Competitors

Selfish Giving

The holiday gifts ??are coming three weeks early thanks to Karen Wu at Perlman & Perlman ! Karen just finished the second installment of her four-part series on the four key legal issues you - my readers! - requested guidance on in the Selfish Giving / Accelerist Partnership Law Survey you completed earlier this year. This week, Karen is answering your questions on registration and reporting requirements.

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[FREE WEBINAR] How to Double Your Nonprofit’s Facebook Fundraising

Nonprofit Tech for Good

Date: Tuesday, January 14, 2020. Time: 1pm EST / 10am PST. Presented by: Nick Burne , Behavioral Economics Specialist at GivePanel. Whether it’s birthday fundraising, the donate button, DIY and events, crowd-funding or Instagram – Facebook Giving Tools are not just the next generation fundraising platform – for many new and small charities, they are now the main source of individual giving.

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15 Ways a Content Calendar Helps Your Business [FREE 2020 Template + podcast]

Pam Moore

Hey content marketers, digital marketing and social media managers! I have a few important questions for you. The answers to these questions will make or break your content marketing success online. Do you have a plan with goals and metrics for your content? Do you wake up in the morning and think “Hey, what should I post today?” Do you focus more on quantity of content or quality?

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Soliciting Item Donations for Auctions: 5 Best Practices

Fundraising Report Card

This is a guest post from our friends OneCause. Running a charity auction involves tracking many moving parts. But, one of the most important elements of your event is the items you procure. Without a solid list of auction items, you’ll have a harder time hitting your fundraising goals. That’s why it’s important to engage … Continue reading "Soliciting Item Donations for Auctions: 5 Best Practices".

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As 2021 Comes to a Close

CNPE

Disasters. like the epic tornado that ravaged Western Kentucky this weekend tend to snap us back to reality. We realize anew the untamable power of nature, the fragility of life, and the importance of community. We thank and honor those nonprofit organizations, National Guard troop and gov­ern­mental agencies, and volunteers already active in providing relief in Western Kentucky.

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Week of Freebies, Day 1: Social Media and Newsletter Ideas for Every Month

Kivi's Nonprofit Communications Blog

Happy Holidays to our awesome readers! Let’s kick off this week of free stuff with: Monthly Nonprofit Writing Prompts. Let’s take some of the grief out of nonprofit writing and smash through your writer’s block! At the start of each month, we’ll send you an email with at least 10 prompts to get you thinking about articles, stories, press releases, blog posts, Facebook updates, letters, and other content that you could write for the following month.

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A surprising way to better fundraising

Fundraising Coach

Improving fundraising is a never-ending quest for nonprofit leaders. But recent research shows a startling discovery on how to make your fundraising better. In “ The Wake Up Call ,” researchers Dr. Adrian Sargeant and Harriet Day researched leadership styles and their connection to successful fundraising. In the course of their research, they made a remarkable finding: Organizations that. undertook higher quality strategic planning. undertook higher quality succession planning. were

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Best Practices for Golf Fundraisers: 10 Tips for Nonprofits

Nonprofit Tech for Good

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. Golf fundraisers are a huge opportunity for outreach, stewardship, and certainly for fundraising. They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic.

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2020 Content Calendar Template for Social Media & Digital Marketers [free download]

Pam Moore

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? If you are not planning your content for 2020 you are already falling behind. If you want any chance to stand out from the sea of noise and rise above status quo, you must plan your work and work your plan. The strategies and tactics used in the past no longer work like they use to. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back se

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MarketSmart’s “How-to” Guide for Donor-Advised Funds (DAFs)

iMarketSmart

Click here for the free comprehensive guide for donor-advised funds. Trends come and go, but donor-advised funds are forever. I’m not quite sure that’s the quote, but I think it goes something like that. In our sector, week in and week out it seems there is a new “hot topic” to be focused on. Artificial intelligence, donor-centricity, peer-to-peer giving, the list goes on and on.

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Elements of an Executive Director Employment Contract

Nonprofit Fixer

Every executive director (ED) needs an employment contract. All workers need greater protections, but since the ED is so central to the impact of the organization, we are focusing here only on the employment contract of EDs (nonprofit CEOs). Every nonprofit ED employment contract may look different, but there are some basic elements that need to be included.

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The Skills Nonprofit Communicators Want to Build

Kivi's Nonprofit Communications Blog

The 2020 Nonprofit Communications Trends Survey is officially closed. Getting lost in the data crosstabs will begin soon! Since many people are starting to think about next year, I thought I would share a quick Word Cloud on the answers to this survey question: “Please list three professional skills you would like to develop in the next year.” Topping the list are.

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Make Your New Donors Feel Welcome

Ann Green

As your year-end donations come in, you may notice you have some new donors. Don’t jump for joy yet, the likelihood these donors will stick with you continues to drop. . You’ve focused a lot of time and energy on acquiring your new donors. Now you need to work on keeping them for a long time. Start with a special thank you. By now you should know the importance of thanking your donors as soon as possible and doing a good job of thanking them.

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3 Ways to Manage & Grow Major Donor Relationships

Nonprofit Tech for Good

By Emily Rose Patz , Senior Copywriter at DonorPerfect. Major donors are the most valuable supporters of the nonprofit world. They build wings in museums, sponsor new research at hospitals, and provide large amounts of financial support for special projects. They find great satisfaction and pride in funding growth and expansion. The key to achieving your nonprofit’s greatest goals?

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2020 Content Editorial Calendar Template for Social Media & Digital Marketers [free download]

Pam Moore

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? If you are not planning your content for 2020 you are already falling behind. If you want any chance to stand out from the sea of noise and rise above status quo, you must plan your work and work your plan. The strategies and tactics used in the past no longer work like they use to. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back se

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[Updated 2019] Where to Begin with Google Ad Grants

Elevation

Nonprofits have always lagged behind for-profit companies when it comes to advertising. Instead, they attempt to spread awareness through various visual media, events, and celebrity-driven campaigns. However, if your organization had the funds to plant traditional ads to increase awareness, donations, or volunteers, why not take advantage of the extra exposure?

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6 Effective Donor Retention Strategies for Small Nonprofits

NonProfit Hub

Small nonprofits can scarcely afford to lose any donors from one year to the next, given the expensive and time-consuming effort that donor acquisition represents. It can be tempting for small nonprofits to focus heavily on donor acquisition. The logic behind it is that the more donors who give to the nonprofit, the larger the nonprofit becomes. However, this only tells half of the story. .

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Unsuccessful #GivingTuesday? 3 Reasons Why You May Not Have Hit Your Goals

Kivi's Nonprofit Communications Blog

Nonprofits raised nearly $2 billion on GivingTuesday in 2019. And yet, we hear a lot of complaints every year about how it doesn’t work. If you aren’t getting the return you want, Julia Campbell joins us today to encourage you to assess your approach to Giving Tuesday. (Did your GivingTuesday go well? See Julia’s top tips for wrapping up a successful GivingTuesday campaign ) ~Kristina.

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The Year In Review Best of Let's Talk Nonprofit in 2019

Lets Talk Nonprofit

As the year comes to an end, you'll see "best of" lists and recaps everywhere. In case you missed a post from the LetsTalkNonprofit.blog, or just want a refresher or a jump start on the new year, here are the top 5 posts from 2019. You can view the full archive here. What Nonprofits Can Learn from The Godfather "I'm gonna make him an offer he can't refuse.

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Book review – 10 Simple Fundraising Lessons

Fundraising Coach

One of the joys of being a speaker and executive coach is that people send me their books. I have such a long reading list, that I usually take a l-o-n-g time reading the ones that are sent to me. I’m glad I didn’t wait to read Jim Eskin’s. (It definitely helped that he sent me the physical book. It’s been sitting here on my desk, reminding me of its presence.