Selfish Giving
APRIL 17, 2018
Elyse Meardon is proud of her work with Children’s Miracle Network Hospitals (CMN) - and rightfully so. As managing director of CMN’s signature dance marathon program, she and her team are stewards of the fastest growing peer-to-peer fundraiser in the country! Hundreds of colleges, and a handful of high schools, participate in the program each year.
Pam Moore
APRIL 3, 2018
Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? Does this sound familiar? You feel as if you constantly spin your social media wheels with little real business results. You don't know where to start to build your social media plan. You started your social media plan but gave up as you have no idea how to budget or prioritize.
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Nonprofit Tech for Good
APRIL 2, 2018
The reports listed below are a small sampling of some of the research available to nonprofits, NGOs, and charities worldwide. The data can be used to help your nonprofit craft your next online communication and fundraising plan. If you would like to suggest a specific report be added to the list, please contact Heather Mansfield. Most of the reports listed are based on U.S. nonprofit research.
The Agitator
APRIL 30, 2018
There’s no question in my mind that a great deal of the furor over the ‘high cost of fundraising’ on the part boards, CEOs, watchdog groups, the press, regulators and many fundraisers themselves stems mostly from ignorance. Ignorance about what “acquisition” is, how it should be measured, and when or whether its costs should be considered acceptable.
Speaker: Tim Sarrantonio, Director of Corporate Brand
This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.
Ann Green
APRIL 3, 2018
The term donor-centered is pretty self-explanatory. It means focusing on your donors’ needs and interests, acknowledging them in your letters and other communication, and taking into account that not all donors are the same. If it’s so obvious, then why are many nonprofits so bad at it? You see countless examples of generic, organization-centered communication that barely acknowledges the donor.
Fundraising Coach
APRIL 26, 2018
I recently wrote about the importance of your fundraising offer. This post has gotten more response from readers than most. And it's captured the attention of my private coaching clients so much many of them are actively working on being more intentional about crafting offers. Are you educating or engaging? The biggest struggle seems to be a common one in nonprofits.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Pam Moore
APRIL 13, 2018
No doubt 2018 is a year of change in the digital and social web. From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet. With change also comes many opinions, recommendations and experts excited to tell you the secret magic formula to success.
Nonprofit Tech for Good
APRIL 27, 2018
Nonprofits in North America, Europe, and Australia have a multitude of online fundraising services to choose from mostly thanks to their government’s efforts to build digital records and databases of legally verified nonprofits. In most parts of the world, however, government’s digital capabilities remain a work in progress and as a result, the ability to accept online donations is challenging for most nonprofits in Africa, parts of Asia, Eastern Europe, the Middle East, and Latin Am
The Agitator
APRIL 8, 2018
Why, for nearly six decades, has American philanthropy failed to grow beyond a 2% share of the Gross Domestic Product (GDP)? After all, decade after decade athletes break new records, horses run faster, crop yields bloom with increases and on and on. But since 1970 American philanthropic giving has stayed stuck; the percentage of GDP bumping up and down in a range from 1.6 -2.3%.
Ann Green
APRIL 18, 2018
What type of donor database do you have, or do you even have one at all? If you’re using Excel instead of a database because it’s free, stop doing that. A spreadsheet is not a database. Your Worst Fundraising Enemy. A good database won’t be free, but there are affordable options for small organizations. Donation Management Software. You don’t want to limit yourself by having a database that can only hold a certain number of records or can only be used on one computer because you don’t want to pa
Speaker: Tim Sarrantonio
The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.
iMarketSmart
APRIL 19, 2018
Kelley McGeehan is Principal Consultant and Owner of McGeehan Research. She is a prospect researcher and in this episode we get a chance to explore why prospect research is valuable, the consideration continuum, why some organizations fail even with the right data at the right time and much more. You can find Kelley at www.McGeehanResearch.com. You can also listen to episode 15 of the How I Built My Fundraising Consultancy podcast for a different discussion that dives into how she built her busi
Selfish Giving
APRIL 10, 2018
Today on CauseTalk Radio , Megan and I talk to Shawn Askinosie , Founder & CEO of Askinosie Chocolate and author of the new book, Meaningful Work: A Quest to Do Great Business, Find Your Calling, and Feed Your Soul. On the show, Megan Shawn and I discuss: Shawn Askinosie, Askinosie Chocolate. Tell us about your switch from a criminal defense lawyer to chocolate maker.
Pam Moore
APRIL 11, 2018
Creating content that inspires, connects and converts is not an easy task. Even if your product or service is “sexy” it can be tough. It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Also, it could simply be your content is just not sexy and what some would call “boring.” However, those who need and want your services and content likely think it is exciting if you do it right!
Mission Minded
APRIL 16, 2018
While the importance of having a social media presence is relatively well understood, pinpointing the how, where, how much, why, and for whom can be paralyzing for small nonprofit organizations and school communications teams strapped for resources and time. At Mission Minded, we see this all too often, which is why we’ve developed a simple […].
The Agitator
APRIL 12, 2018
We’ve had some fun this week, talking about blockchains and voice-recognition systems and such. None of this matters if you can’t block and tackle with mail. That’s right, mail isn’t dead. And I know you know it isn’t dead. But from some recent discussions with Agitator Nation members, not all our bosses and board members know that it isn’t dead.
EveryAction
APRIL 18, 2018
Monthly donor or sustainer programs are a relatively low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future. However, building and maintaining a sustainer program isn’t as simple as adding a button to your donation forms, it takes intentional time and effort to create an effective and profitable program.
iMarketSmart
APRIL 9, 2018
Most people don’t know what the hell they’re talking about. On social media you’ll find a lot of people posting and making comments on posts. At conferences you’ll hear speakers babble on about stuff. And, in publications, you’ll read articles that no one questions prior to publication. Plenty of these authors and speakers know what they are talking about.
Selfish Giving
APRIL 24, 2018
Today on CauseTalk Radio , Megan and I talk to Pam Avesian , vice president at women's retailer Chico’s FAS , about their involvement in Habitat for Humanity's Home is the Key cause marketing initiative that's now in its second year. On the show, Megan, Pam and I discuss: Pam Avesian, Chico's FAS. How did Chico's FAS connect with Habitat for Humanity?
Fundraising Report Card
APRIL 10, 2018
Today we’ll walk through 3 metrics you’ll absolutely want to share with your board members at the next annual meeting. These metrics come from our team’s experience presenting to dozens of boards over the past few years. The post 3 Key Fundraising Metrics Your Board Members Want to See at the Next Annual Meeting appeared first on Fundraising Report Card.
Lets Talk Nonprofit
APRIL 18, 2018
Ask nonprofit staff or board members why they attend conferences, and you'll get a variety of responses. To be with like-minded people. To network with others in the field. And, invariably, to learn. PowerPoint presentations are a staple at most conferences. And as the title of this post suggests, it seems to be here for good - or at least for the foreseeable future.
The Agitator
APRIL 26, 2018
The 2018 FEP report has both silver lining and cloud. Now what? I’d love to hear your thoughts in the comments; here are a few of mine. We must rebuild our base. Increasing retention post-first gift is a major part of this and we should pat ourselves on the back (not too hard) for this. But there are only two ways to grow: growing the value of donors or the number of them.
Allison Fine
APRIL 11, 2018
At a JFK airport café one recent afternoon, we ordered our food from a screen. Last year, at the same café, it was a person who took our order. The new screen system was efficient, but it represented a lost opportunity for human interaction, a loss for our common humanity, and lost employment for a human. (click title to read more).
Kivi's Nonprofit Communications Blog
APRIL 16, 2018
Angel Mills. Welcome to our latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Angel Mills is the Communications Coordinator at Georgia Organics.
Selfish Giving
APRIL 18, 2018
Elyse Meardon is proud of her work with Children’s Miracle Network Hospitals (CMN) - and rightfully so. As managing director of CMN’s signature dance marathon program, she and her team are stewards of the fastest growing peer-to-peer fundraiser in the country! Hundreds of colleges, and a handful of high schools, participate in the program each year.
iMarketSmart
APRIL 2, 2018
Quotas… YUCK! Many major and planned giving professionals are required to secure and carry out a certain number of face-to-face visits each year. This is considered by too many to be an effective measure of their effectiveness in their role. But, unfortunately, quotas lead to inefficiencies that cost the organization inordinate amounts of money.
NonProfit Hub
APRIL 24, 2018
This article was originally published in Nonprofit Hub Magazine. Ah, Spring. Finally, the sun is shining, the flowers are blooming, our allergies are resurging. And, if you’re like me, your office has become something of a warzone: papers, notes, books and old coffee cups crowding your desk, allowing just enough room to rest your arms. Even if your desk isn’t as disastrous as mine, you probably let a few things pile up during the winter months.
The Agitator
APRIL 15, 2018
“I had a meeting with the chair of trustees. The meeting did not go well. As we were walking away from the meeting, he put his arm around me and squeezed me to him whilst saying “this would all be so much easier if you were just friendlier, Jane.”. “He went to kiss me but I managed to wriggle away. My contract was terminated about a week later”. ……… “He slapped me on the thigh and told me to ‘run along filly’ because my legs were better than his and so I’d find it easier to att
Fundraising Coach
APRIL 25, 2018
With spring finally here, your organization is likely looking for ways to boost your fundraising efforts to reach new supporters and fund projects crucial to your mission. Whether you’re an experienced fundraiser or are new to the game, you can always use some inspiration to refresh your fundraising ideas and come up with new ways to raise money. That’s why in this article, we’ll look at five popular fundraising ideas to help your nonprofit grow: Improve your online giving outlets.
Kivi's Nonprofit Communications Blog
APRIL 6, 2018
Ward 8 – Boston, MA. I hope you all had a fantastic week! Let’s start winding down and check out the best articles, posts, tips, and more from around the world of marketing and fundraising. It’s time for Mixed Links…. If you missed it this year, Hana Muslic has shared some Takeaways from Cause Camp 2018. Find out How to Tell Compelling Stories While Avoiding Savior Complex and Exploitation.
Selfish Giving
APRIL 17, 2018
Photo Via Beverly Yuen Thompson on Flickr. Today on CauseTalk Radio , Megan I talk to Allison Robinson , Founder, The Mom Project and Brian Zellner , Recruiting Manager at BP , about BP Returnship Program. This initiative supports professional development among mid-to-upper level working professionals. The program targets women and men who have stepped out of the workforce for family or personal reasons and are now ready to return and reignite their career — an often-difficult transition for eve
Care2
APRIL 10, 2018
A nonprofit’s donation page is perhaps the most important element of its website, right? Without an optimized page and form for your donors to quickly and easily complete, your ability to accept and grow your online donations is severely limited.
NonProfit Hub
APRIL 17, 2018
Conflict on your board of directors can be a good thing. Crazy, right? It is often our natural tendency to avoid conflict at all costs. Even when we know conflict may be necessary to resolve an issue, we choose to stay in our safe, nonconfrontational bubbles. We fear that conflict will only lead to fights and petty frustration, so we avoid it altogether.
The Agitator
APRIL 4, 2018
When Amazon started, people were nervous about providing a credit card number in hope that their books would arrive. (Don’t @ me, 25-and-unders, this was a real thing.) Will my book arrive? Will it be what I intended? Is this whole Internet thing a scam? So a large part of Amazon’s infrastructure works to convince people that it’s OK to buy things online by dealing with them quickly: instant email confirmations, package tracking, ratings, return policies, etc.
Fundraising Coach
APRIL 12, 2018
Listen to a direct mail specialist like Tom Ahern or Steven Screen talk about fundraising for any length of time and you'll hear them constantly talking about "offers.". You need clear offers. Test various offers. What is your offer? This can confuse the rest of us. Many of us want to say: "What do you mean 'offer'? We're 'offering' the donor something?
Kivi's Nonprofit Communications Blog
APRIL 11, 2018
Gary Wohlfeill. Finding donors on social media comes down to being true to yourself and your cause. How do you make sure you’re doing that? By having a consistent voice and tone. Gary Wohlfeill explains how you can in today’s post. ~Kristina. Guest Post by Gary Wohlfeill, Director of Marketing at CrowdRise. Nonprofits are used to holding their narratives close to the chest — “this is who we are, what we do, and we’d love if you’d rally behind our cause.
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