Selfish Giving

JUNE 8, 2022

Here's a question I get a lot: "Joe, should we include a call-to-action (CTA) at the bottom of our partnership case studies?" A CTA is a directive that encourages the prospect to take a next step. "Schedule a call with a member of our partnership team" "Sign up for our corporate partnership newsletter" "Download this case study" I generally DON'T include a CTA when I write a case study because including one depends on how the client plans to share the case study.

Marketing 130

Marketing Marketing Management Food 130

Nonprofit Tech for Good

JUNE 4, 2022

Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came. Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. Innovation was a “need right now” rather than a “maybe later,” and nonprofits were forced to join the twenty-first century — breeding all kinds of virtual solu

Fundraising 141

Fundraising Fundraising Technology Nonprofits 141

NonProfit PRO

JUNE 10, 2022

Nonprofits often complain about how they do splendid work in the community, but no one knows what they do. In the state of this current economy, the lack of marketing and advertising messages grows louder.

Marketing 111

Marketing Marketing Advertising Nonprofits 111

Candid

JUNE 9, 2022

Budgets can be one of the most intimidating aspects of grantseeking and nonprofit management, especially for new projects or organizations—most of us don’t have accounting degrees after all! The good news is that budgets aren’t as complicated as most people fear. Don’t know where to begin? Don’t worry, we’re here to help you get started. . What is a proposal project budget?

Construction 105

Construction Nonprofits Management Nonprofit Management 105

Bloomerang

JUNE 9, 2022

As a nonprofit fundraiser, you’ve probably heard some variation of the phrase, “treat every donor like a major donor.” While well-intentioned, this idea is very misleading. If you treat every donor like a major donor, you’d probably run out of team member time. Plus, not all of your supporters want to be wined and dined like a major donor. As an essential and integral part of your fundraising strategy, your major donors should feel valued by your organization. .

Activism 103

Activism Retention Values Communication 103

Mission Minded

JUNE 8, 2022

Spending time and money on research that will tell you what you already know isn’t the best use of your limited budget. Here are three ways to ensure you maximize, not waste, your research effort. The post Don’t Waste Your Research Dollars. Here’s How. appeared first on Mission Minded.

Communication 98

Communication Nonprofits 98

NonProfit PRO

JUNE 6, 2022

Right now, frontline fundraisers (but really all workers) have the advantage. In today’s business and nonprofit climate, the rank-and-file workforce has the advantage for demanding better pay, benefits and working conditions. And, for many workers, they are getting it.

Nonprofits 109

Nonprofits Fundraising Fundraising 109

Bloomerang

JUNE 7, 2022

Sending an annual appeal letter is one of the most important fundraising initiatives you carry out each year. It’s a chance for you to share your successes, highlight how important a donor’s support has been to your mission, and make a fundraising appeal. . You’ve likely seen that your annual appeal inspires donors to make some of the largest donations your organization receives in a given year.

Healthcare 91

Healthcare Values Fundraising Fundraising 91

Blue Avocado

JUNE 6, 2022

I am the CEO of After the Fire USA (ATF), a leading nonprofit in the space of megafire, climate change, and disaster recovery. We help communities navigate the complexities and stages of recovery post-megafire disaster. Prior to 2015, megafires were fairly uncommon and were treated as occurrences, not patterns and harbingers for alarm. However, the […].

Philanthropy 90

Philanthropy Foundations Nonprofits Fundraising 90

NonProfit PRO

JUNE 10, 2022

Fundraising events are often necessary for nonprofit organizations for several reasons. First, such events bring in much-needed funding to help carry out the organization's mission. Nonprofit fundraising also drives awareness of certain causes, and it provides a source to attract new supporters, donors and volunteers. .

Fundraising 108

Fundraising Fundraising Nonprofit Organizations Nonprofit Organizations 108

Kivi's Nonprofit Communications Blog

JUNE 9, 2022

The base of every marketing education is learning how to define your target audience and deliver messages that will resonate with them, influencing them to complete some identified call to action. More often than not, that means speaking to people who do not share the same identity as you. Doing this effectively without falling into the trap of stereotypes is challenging, to say the least. .

Public and Social Policy 85

Public and Social Policy Production Education Education 85

Boardsource

JUNE 7, 2022

It is quite common to see nonprofit organizations making visible commitments to diversity, inclusion, and equity. Many nonprofit organizations have DEI statements; some include the words in their missions. Many have DEI as part of their strategic plan. But when it comes to the composition and practices of nonprofit boards, it's clear that these commitments aren't necessarily translating into real board-level change.

Nonprofit Organizations 85

Nonprofit Organizations Nonprofit Organizations Nonprofits 85

Bloomerang

JUNE 8, 2022

The post Leadership Storytelling: How to Effectively Utilize Board Members and Staff to Improve Mission Awareness and Fundraising appeared first on Bloomerang.

Leadership 85

Leadership Fundraising Fundraising 85

NonProfit PRO

JUNE 9, 2022

To help your nonprofit get creative and leverage previously untapped revenue streams, let’s explore four innovative revenue streams that aim to make donating convenient and easy for supporters. When implementing these strategies, consider how your nonprofit can make the giving process as fast and straightforward as possible. .

Nonprofits 105

Nonprofits 105

Foundation Group

JUNE 6, 2022

The post 5 Reasons Why You Need A Donor Management Platform appeared first on Foundation Group®.

Management 108

Management Foundations Nonprofits 108

The Volunteer Hub

JUNE 9, 2022

Since 2017, VolunteerHub has played an important role in Mel Trotter Ministries volunteer program. We recently had an opportunity to interview Dawn Kaltenberg-VanHorn, Volunteer and Internship Coordinator for Mel Trotter Ministries. Here is what she had to say about Mel Trotter Ministries and their use of VolunteerHub. What is your role at Mel Trotter Ministries?

Homelessness 76

Homelessness Recruitment Medical Management 76

Kivi's Nonprofit Communications Blog

JUNE 7, 2022

Memorial Day has come and gone marking the unofficial start to summer. Did you know productivity can fall during the months of June, July and August by 20% and distractions can increase by 45%. Here are a few reasons why it’s so hard to work during the summer: Soaring Temperatures. Heat makes it hard to concentrate. It makes you feel lethargic.

Production 64

Production Marketing Marketing Nonprofits 64

NonProfit PRO

JUNE 7, 2022

USPS postage rates are set to increase on July 10, 2022. This is a large increase. It’s not all bad news since direct mail is still very effective and driving response. We just have to get more creative to save on postage.

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105

Get Fully Funded

JUNE 9, 2022

Did you know that 84% of fundraising pledges are fulfilled and that the average mobile donation pledge for fundraising events is $167 ? These are only a few of the statistics that show how effective pledge fundraising can be for nonprofits. Because it can often be easier to get donors to commit to a pledge than to complete a donation, pledges can really help you increase fundraising when done right.

Disaster Relief 59

Disaster Relief Fundraising Fundraising Nonprofit Organizations 59

Marketing for the Modern Nonprofit

JUNE 9, 2022

Summary : In today’s podcast, Julia Campbell from J Campbell Social Marketing and Stephen Halasnik from Financing Solutions, a leading provider of loans to nonprofits in the form of a line of credit, discuss the importance of digital marketing and social media for nonprofits. The advent of digital and social media has opened many opportunities for organizations.

Finance 57

Finance Nonprofits Leadership Marketing 57

The Charity CFO

JUNE 10, 2022

Your finance committee spends the most time analyzing and studying your nonprofit’s numbers, yet your entire board of directors is responsible for financial oversight. So, as the executive director or financial manager of a nonprofit, it’s up to you to ensure you prepare both the finance committee and the entire board to understand their roles and what you expect of them.

Finance 52

Finance Management Non-Profits Nonprofits 52

NonProfit PRO

JUNE 9, 2022

"The State of Modern Philanthropy 2022" from Classy suggested asking recurring donors to consider frequencies other than monthly. While choices are great, which frequency will ultimately result in more money for your nonprofit?

Philanthropy 105

Philanthropy Nonprofits 105

iMarketSmart

JUNE 10, 2022

A debate has been growing in recent years regarding the practice of offering major donors the option of giving restricted gifts. A restricted gift is one that is designated for a specific purpose, whereas an unrestricted gift allows the nonprofit to use it in whatever way it wishes to further its mission. There are strong points in favor of both positions.

Nonprofits 52

Nonprofits Leadership Values Fundraising 52

Nonprofit Marketing Insights by GlobalOwls

JUNE 9, 2022

How to Come up with New Content Ideas? Scaling content creation is all the way up the priority list of many content marketers. How do you come up with new ideas? Check out our tips below. Engaging content can be consumed within minutes, but it often takes time to create something truly amazing. It can be argued that one of the most important stages of content creation is coming up with the right idea.

Universities 52

Universities Education Education Marketing 52

Bloomerang

JUNE 7, 2022

The post Harnessing Donor Passion All Year Long appeared first on Bloomerang.

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NonProfit PRO

JUNE 8, 2022

The right story told the right way has the power to break through the noise and make a connection with your audience that leads to action. Great storytelling doesn't have to be difficult. We can easily adapt a framework that has been perfected over the last 100 years by a multi-billion-dollar industry—and use it for good! We break down storytelling best practices and teach you how to apply them to boost your online fundraising.

Fundraising 98

Fundraising Fundraising 98

iMarketSmart

JUNE 8, 2022

If you’re in the business of raising money for a cause, some on your staff (or your board) may have probably wondered, “What really leads a major donor to decide to make a gift to a nonprofit organization? What’s the not-so-secret formula?”. Is it reminding donors about tax benefits? Showing them that others like them are giving too? Or perhaps it’s offering them public recognition or an opportunity to gain some kind of permanence?

Participation and motivation 52

Participation and motivation Activism Philanthropy Values 52

Nonprofit Marketing Insights by GlobalOwls

JUNE 9, 2022

How can search engine optimization knowledge advance nonprofit presence in the digital world? Nonprofits are getting more and more donations from Online activities. Check out how SEO can help Nonprofits to boost their online presence. We are living in a digital age where technology is constantly evolving. People can now communicate all over the world with just the click of a button.

Nonprofits 52

Nonprofits Technology Activism Communication 52

Bloomerang

JUNE 7, 2022

The post Finding the Right Consultant for Your Nonprofit appeared first on Bloomerang.

Nonprofits 69

Nonprofits 69

NonProfit PRO

JUNE 7, 2022

Blackbaud announced the launch of Prospect Insights, a new software tool within Blackbaud Raiser’s Edge NXT that enables social good professionals to access actionable, AI-powered insights to drive more major giving.

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iMarketSmart

JUNE 6, 2022

Fundraising is story world. Lab experiments, field experiments, and academic theory agree: Fundraising lives in “story world,” not “commerce world.” Social-emotional story is the engine that drives giving. The technicalities, logic, and math of commerce world can’t do this. Those issues are still relevant. They can confirm or reject the giving desire.

Public and Nonprofit Management 52

Public and Nonprofit Management Altruism and Helping Insurance Culture 52

Nonprofit Marketing Insights by GlobalOwls

JUNE 6, 2022

YouTube SEO for Beginners. Step-by-step Guide. Build a larger audience by optimizing you YouTube videos. Follow our YouTube SEO step-by-step guide for beginners and reach your goals faster. Awesome! You are a Video Creator. Are you getting the results you expected from YouTube’s algorithm? Did you pay any attention to your YouTube SEO? Let’s see which steps you can take to improve your YouTube SEO in this step-by-step guide for beginners.

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52

Bloomerang

JUNE 6, 2022

The post 42 Questions to Ask Major Donor Prospects appeared first on Bloomerang.

Fundraising 76

Fundraising Fundraising 76

NonProfit PRO

JUNE 9, 2022

iWave announced the launch of Prospect Lists, a new feature that reimagines prospecting in the nonprofit space. The company's unique approach helps development teams find more prospective donors in less time, improve the lead quality throughout the donor pipeline, and raise more money.

Nonprofits 96

Nonprofits 96

Get Fully Funded

JUNE 6, 2022

If your fundraising plan doesn’t include a strategy for finding, cultivating, and asking major donors for a large donation, you’re missing out on some big gifts for your small nonprofit. Larger gifts equal more net revenue which means you can do more good. It’s the old 80/20 rule at work: Over 80% of all funds come from about 20% of donors. Actually, the Fundraising Effectiveness Project shows that 88% of all funds come from 12% of donors.

Nonprofits 72

Nonprofits Food Fundraising Fundraising 72

Nonprofit Marketing Insights by GlobalOwls

JUNE 9, 2022

The First Steps To Acing Your Influencer Campaign. Influencer Marketing is a great way to promote your brand. How do you get started with planning and how do you find the right influencers? Check it out! The influencer marketing market is expected to grow to more than sixteen billion dollars in 2022, this is definitely a method to consider to build your brand.

Marketing 52

Marketing Marketing Production 52

Kivi's Nonprofit Communications Blog

JUNE 10, 2022

Good day! I know I am ready for the weekend. How about you? Let’s wind things down with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have email trends, how to ask for donations in various ways, the psychology of content marketing and fonts, how to write headlines, and more.

Communication 56

Communication Psychology Nonprofits Collaborations 56