Sat.May 21, 2016 - Fri.May 27, 2016

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Ep166: This Causepreneur Has Found the Right 'Good-to-Greed' Ratio

Selfish Giving

Today on CauseTalk Radio , Megan I talk to Hil Davis , founder of BeautyKind , an online retailer where consumers can shop prestige beauty brands while raising funds for charitable causes. Launched In November 2014, BeautyKind is an online beauty retailer with charitable giving at its core. Customers can shop their favorite beauty, hair, fragrance and skin care brands, while directing five percent of every purchase to causes of their choice, whether that is a local cause or a national organizati

Retail 179
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Podcasts for Nonprofit Communications Directors

Nonprofit Marketing Guide

Is podcasting making a big comeback? It seems like every year, I read an article saying Yes. Despite all the interest in more visual content, there’s something very compelling about rich audio content that doesn’t require you to stare directly at it or to hold it in your hands. Pop in some earbuds or use a Bluetooth speaker and multi-task away.

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15 Things Smart, Social Savvy Business Marketers Never do on Facebook

Pam Moore

It’s no surprise that Facebook is still one of the hottest social networks around. Check out these statistics published by Facebook as of March, 2016. 1.09 billion daily active users on average for March 2016. 989 million mobile daily active users on average for March 2016. 1.65 billion monthly active users as of March 31, 2016. 1.51 billion mobile monthly active users as of March 31, 2016.

Marketing 113
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Urgent Warning: Immediate Action Required

The Agitator

We’re rushing this to you over the weekend so you’re prepared and ready to act first thing Monday morning. For the sake of your organization, your clients, and your colleagues on Twitter, LinkedIn Facebook or reading your blog, we urge you to move quickly and forward this Alert to them immediately so they can also take action. ACTION ITEM: A dangerous and overreaching Bill (Assembly Bill 2855) is working its way through the California legislature.

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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Restaurant Execs: Cause Marketing, Employee Engagement Drive Bottom Line

Selfish Giving

I had a great trip to the National Restaurant Show in Chicago on Saturday. It was quick trip - in and out so I could be at New Strategies at Georgetown University on Sunday afternoon - but I had the chance to moderate a panel of speakers who were there to discuss the powerful intersection of cause marketing and employee engagement to support Share Our Strength.

Marketing 113
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Straight Talk on the Give Local Crash from a Nonprofit Tech CEO #GiveDayLessons

Nonprofit Marketing Guide

I’ve encouraged an open conversation about the long-term impact of this year’s Give Local America Day fiasco , including inviting guest commentary. Jay Love, CEO of Bloomerang , took me up on the offer with today’s post. ~Kivi. Jay Love. Online days of giving like Giving Tuesday , Brackets for Good , and Give Local America have become wonderful fundraising tools for nonprofits of every shape and size.

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When Women Win

The Agitator

I unwrapped the package from Simone Joyoux and out fell a card bearing this moving quotation from Constance Baker Motley, the first black woman in the U.S. to become a federal judge: “Something which we think is impossible now is not impossible in another decade.”. Inside the package was a remarkable gift of a book — a book I want to tell you about.

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7 Ethical Dilemmas Facing Nonprofit Organizations

NonProfit Hub

If ethics were cut and dry, there wouldn’t be dilemmas; we wouldn’t have to use our moral compasses. Unfortunately, life is a little more complicated than that. In the nonprofit sector, there are various ethical and moral dilemmas that could creep in and bog down your straight path to doing more good. At the AFP Mid-America Conference on Fundraising, Robbe Healey spoke to seven ethical dilemmas nonprofits will face.

Ethics 61
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Mixed Links for Nonprofit Communicators

Nonprofit Marketing Guide

Happy Friday! Let’s celebrate with some Mixed Links… CauseVox has started a new podcast about online fundraising for nonprofit leaders, fundraisers, and marketers. Big Duck has a new, cost-effective way to measure how you are perceived by the public – the Brandraising Benchmark. Looking for a job in fundraising? Here are 5 Common Fundraising Resume Mistakes.

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5 reasons fundraisers won’t call their hot leads

iMarketSmart

Here are 5 proven reasons why fundraisers won’t call their leads to ask for donations: Fear of rejection: This is the most common reason for call reluctance. It’s simple and basic. No one likes to be rejected but it is part of your job. Just reach out. Nine out of ten times, your hot lead will be glad you did. Noodling: This is when you spend too much time noodling what to say, researching past giving histories, screening for wealth, or employing any other diversion.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Fundraising That Makes A Dog Sick

The Agitator

I’m somewhat amused by the debate over volume. How many appeals make you ‘donor-centric’, how many not. My frequency schedule is better and bigger than your frequency schedule. Plus, I use more ‘you’ pronouns. I think ‘you’ pronouns and all that ‘donor love’ stuff is great, but it’s beside the point.

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10 Dos and Don’ts of Conducting Survey Research

NonProfit Hub

This post originally appeared in the Nonprofit Hub Magazine May/June Magazine. Sign up to receive our free bi-monthly magazine with content from nonprofit industry experts here. __. You’re a nonprofiteer on a mission, and a lot of the time that means learning new tasks as they come at you. If somebody told you that improving your organization was as easy as finding, tracking and utilizing the right data, wouldn’t you do it?

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How Criteria Saved the Day

Nonprofit Marketing Guide

Jennifer Vander Molen. Jennifer Vander Molen is the Manager of Communications at The Colossian Forum and a participant in our Mentoring Program. Today she shares her organization’s process of creating a new tagline. ~Kristina. Guest Post by Jennifer Vander Molen of The Colossian Forum. Never in my wildest dreams did I think I’d sing the praises of something like criteria.

Culture 105
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Get UnStuck! Boost Marketing Impact w/o Extra Budget or Hires [THIS WEEK]

Nonprofit Marketing Guide

Flickr: bobjagendorf. We can’t market alone, especially since our front-line colleagues are constantly talking about our organizations. Yet, all too frequently, marketers like us find ourselves frustrated and stuck—unable to “make” colleagues into the: Insight and story gatherers we depend on to accurately shape and personalize most likely to be remembered and repeated.

Marketing 100
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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.

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Need: Milk And Eggs

The Agitator

I just read a fascinating article from Nielsen about impulse shopping. As it happens, fresh produce, coffee, milk and eggs are the needs (i.e., products) most likely to drive consumers to a store. Indeed, consumers buy fresh produce and milk in 40% of all trips to the store. In the non-food space, prescription medications and pet care/food drive most trips to the store.

Medical 58
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Words Or Video … Content Still King

The Agitator

Seth Godin blogged recently that while the web was built on words, today’s internet is built on video … “Much more difficult to create well, far more impact when it works.” He argues that professionalism still matters, even if anyone with a smartphone can make a video. But here’s his clincher point: “Great video doesn’t change the rules.