Sat.Sep 21, 2019 - Fri.Sep 27, 2019

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Newsletter: Your Nonprofit Needs an Audience ; Wash-for-a-Cure Aims to Raise $100,000 ; Can You Use a DAF to Pay for an Event Ticket?

Selfish Giving

About the same time last week I was speaking at the New Strategies Program at Georgetown University about audience-centric fundraising , Mark Hrywna at The Nonprofit Times was preparing to release an article that highlights just how much nonprofits need to focus on audience-building and raising more money from individuals. Here's the one sentence that blew me away ??.

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[FREE WEBINAR] 6 Ways to Make Your Nonprofit’s WordPress Site Secure from Getting Hacked

Nonprofit Tech for Good

Date: Tuesday, October 29, 2019. Time: 1pm EDT / 10am PDT. Presented by: Chuck Spidell of ILLUSIO. If you’re part of a small nonprofit comms team, your WordPress website updates probably aren’t high on the priority list – but they should be. It’s hard to stay on top of the site maintenance but in the back of your mind, you know it needs to be done.

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How to Make the Most of a Television Interview

Kivi's Nonprofit Communications Blog

One of our nonprofit clients just landed a great opportunity to appear live on a cable network to talk about her organization’s mission. She’s a wonderful speaker – and she knows her subject matter better than anyone. But it’s been a long time since she’s been put in front of a camera. I’m confident she’s going to do a great job. But because TV interviews aren’t opportunities that occur frequently for most people, we’ve been spending some time preparing her for her close up.

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How to Build Brand Authority Without Bragging About Yourself 24/7

Pam Moore

Thought leadership is important for any person and brand wanting to establish themselves as a leader in a particular industry, niche, specific topic, trade or practice. Thought leadership is beneficial for both brands and humans. For brands it can help increase brand equity, brand affinity, grow community and establish brand leadership. It can even help generate leads, speed up the sales cycle and increase sales.

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Be strategic and curious - not a jerk

Fundraising Coach

Did you read the " Outspoken Donor " article in a recent Chronicle of Philanthropy? I didn't like it very much. But some of the donor's experiences with fundraisers are chilling. For example, she says: "Development officers sometimes think that because you gave money to one particular cause, you’re expected to give to something else, too, and at that same exact amount.

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The Nonprofit Guide to UTM Parameters and Campaign Tracking

Elevation

How did this month’s newsletter do compared to last month’s in terms of generating traffic - including potential donors - to your website? Do you know what percentage of your donations originated from that email campaign you sent last week?

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Feeling too old to start over? Think again

Concord Leadership

A surprising figure was shared at the end of today’s episode of NPR’s The Indicator from Planet Money: the average age of founders at the top startups is 45. 45! In the abstract of the forthcoming report, “Age and High-Growth Entrepreneurship,” the researchers say: “…we study startups systematically in the United States and find that […].

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Resources for #GivingTuesday 2019

Kivi's Nonprofit Communications Blog

GivingTuesday is December 3rd this year. That’s just a little over two months away! Last year, the total number of donations approached the $4 million mark (a 45% increase over 2017) with a mean gift size of $105. If you want to take advantage of GivingTuesday 2019, you need to start planning immediately. Here are some resources to help. Start with the GivingTuesday official website.

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House of Ruth's Redesign Shows the Potential of Investing in a Nonprofit Website

Elevation

Elevation worked with House of Ruth to redesign and build a brand new WordPress website. Their primary goals included increasing visibility to reach clients in need , improving online giving , and updating the site from the previous, outdated design.

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Fall Fundraisers – 6 Ideas to Kick off the Season

NonProfit Hub

Looking for some fall ideas to (pumpkin) spice up your fundraising game? Here are some festive fundraising ideas to get people excited for the season and for your mission. With #GivingTuesday just around the corner, these ideas can help you reach those year-end goals! Fall Feast. Pay homage to the first Thanksgiving with a community fall feast! Bring together different vendors across your community, and have them bring their most bountiful harvests.

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Be strategic and curious – not a jerk

Fundraising Coach

Did you read the “ Outspoken Donor ” article in a recent Chronicle of Philanthropy? I didn’t like it very much. But some of the donor’s experiences with fundraisers are chilling. For example, she says: “Development officers sometimes think that because you gave money to one particular cause, you’re expected to give to something else, too, and at that same exact amount.

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Our Top Email List Builder: A Quiz

Kivi's Nonprofit Communications Blog

When I look at the top ways that people are joining our email list at Nonprofit Marketing Guide over the last 90 days, the winner is a quiz on our website. You’ll see it in a few different places. it’s an announcement bar at the top of our website: You’ll also be asked to take it when you register for many of our free resources: Some personality quizzes are fun and goofy, but others, like this one, are actually serious.

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How to Improve and Develop Process at Your Nonprofit

iMarketSmart

Developing process is tricky. In the world of for-profit businesses there are myriad books , webinars , and even conferences you can attend to help you become a “process” master. Yet, when it comes to nonprofit organizations the literature is fewer and farther between. It’s not that business process is exclusive to businesses (some of the same techniques, tactics, and best practices from the for-profit space work just as well at nonprofits), it’s that nonprofit organizations face some highly spe

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39 Social Media Stats from the 2019 Global NGO Technology Report

Nonprofit Tech for Good

Now its fourth edition, the 2019 Global NGO Technology Report has over 1,000 useful statistics for NGOs, NPOs, and charities worldwide. The stats below represent 5,721 organizations from 160 countries. The data is also available in the report in infographic format by region: Africa, Asia, Australia & New Zealand, Europe, Latin America & the Caribbean, and the United States & Canada.

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Mixed Links for Nonprofit Communicators – September 27, 2019

Kivi's Nonprofit Communications Blog

Kris’ house. Auburn, AL. Happy Friday, Friends! Are you ready for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have help with founder’s syndrome, how to be InstaFamous, and Hygee Hype. It’s time for Mixed Links… Rachel Muir visits Bloomerang to show you How to Survive Nonprofit Founder’s Syndrome.

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Social Media and Newsletter Ideas for October 2019

Kivi's Nonprofit Communications Blog

Wish you had these monthly ideas for social media, blog posts, or newsletter articles a few weeks ago? Sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month. For example, I will email the prompts for November next week. Sign up now to get prompts emailed to you monthly.

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