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Looking for ways to engage supporters online? Get inspired by these real nonprofit digital engagements! 1. Ask An Artist To Illustrate. Take that hashtag contest to the next level. Invite an artist to illustrate your supporter’s thoughts submitted online. 2. Make a Reading List. Summer’s coming. Back-to-School season begins in August. Curate a book list for your supporters, but be sure to leave room for supporters to add their own.
Did you know that brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands? As the social web gets louder and marketers get more savvy they are looking for ways to better connect with their audiences and communities in memorable, meaningful and rewarding ways. Branding strategies, brand storytelling and even emotional branding is not new.
Today on CauseTalk Radio , Megan and I talk to Jeremy McGilvrey , an entrepreneur, author and trainer who's amassed a massive audience on Instagram. Jeremy is here to share his advice on how causes can use the Internet's hottest property to recruit and engage supporters and to raise money. On the show, Megan, Jeremy and I discuss: Jeremy McGilvrey. The business case for being on Instagram.
Liberal female Gen Xers may not be the majority of online donors, but they definitely are the demographic participating most in the 2017 Global Trends in Giving Survey. Good for them and thank you , however, the inaugural edition of the Global Trends in Giving Report to be released September 4, 2017 will only be as good as the data it represents. We need more diversity in our survey respondents (!!
Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage
This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.
EveryAction just released their annual Email Deliverability Study which answers that exact question. Let’s start with a few basics about email deliverability, and then we’ll break down the report. Email deliverability measures how successful an email is at making it into a recipient’s inbox. What determines your email deliverability? Many factors really, that are constantly changing, but here are a few: Content.
Roger has laid some heavy-duty reading on the table this week with his posts here and here on sustainer programs. And those are just the Cliff Notes on the exhaustive Sustainers in Focus report prepared by Blackbaud, which you can download here. The Agitator can’t think of much that’s more critical to your fundraising success than building a solid monthly giving program.
Last week I wrote a post that ruffled some feathers. I do that from time to time. It’s probably because everything I think, write and create begins with the donor in mind — not the fundraiser. Sorry. I guess it’s because I think “donor-centricity” is a term that’s tossed around a lot but isn’t truly applied properly enough.
Last week I wrote a post that ruffled some feathers. I do that from time to time. It’s probably because everything I think, write and create begins with the donor in mind — not the fundraiser. Sorry. I guess it’s because I think “donor-centricity” is a term that’s tossed around a lot but isn’t truly applied properly enough.
If you’re involved in the nonprofit world and haven’t been to any good webinars, you’re missing out—big. The webinar format embraces many of the things that make the internet such a great forum for education: Webinars are a low-cost, high-impact way to reach hundreds of individuals and provide education. But what are webinars, exactly? Basically, webinars are detailed, hands-on video training from an acknowledged expert, engagingly delivered to you in the comfort of your own home or office space
Another day, another meeting. Or three, or five. When you literally have to schedule time on your calendar to think, that means you are in too many meetings. But meetings aren’t all bad. They are a great tool for collaboration when used well. Here are a few meeting basics, regardless of what you are meeting about: Include the expected outcomes on your agenda.
Way back in 2011 I reported on The Future of Fundraising , a monumental session of brainiacs hosted by Blackbaud and summarized by Adrian Sargeant that sets forth needed changes if our sector is to grow and thrive. It’s well worth reading the summary to see how far we’ve come — or not — in the past six years. Today I want to focus on one of the recommendations from that summary.
Yes, this has to matter to you. The current global cyber attack , built on ransomware, could wreck your communications impact and a lot more. If or when your organization gets hacked, it’ll bring all activity—including communications and fundraising—to an absolute standstill. Even worse, it will require an enormous investment of time and budget to repair and get back up and going; even with that, critical donor data, program stats , and email lists may be lost or corrupted.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Now that we’re well into spring season, it’s the perfect time to participate in National Bike to Work Week, with National Bike to Work Day on Friday, May 19th! Communities all across the US will be organizing events to celebrate bicycling as a preferred commuting option and encourage new cyclists to join in on the fun. Here in Washington, DC where I regularly bike to work, there will be over 85 Bike to Work Day pit stops throughout DC, Virginia and Maryland where cyclists can get food and bevera
Credit: [link]. It’s the end of another workweek. Join me for a few Mixed Links… Giveaway time! Are you passionate about social movements? We are giving away tickets to MCON. Just be one of the first five people to comment on this post. MCON takes place June 5-6 in DC. Are you responsible for your org’s graphic design but aren’t a professional designer?
“I Asked a Simple Question Online” wrote Tom Ahern earlier this week. Here’s the question the master donor communicator asked: “Which charity is doing the most for Syrian refugees?” The answers were anything but simple. Here’s what he found out and he’s given The Agitator permission to reprint the whole sorry story verbatim from his original post.
Sponsored by Jitasa. Nonprofit or not, a lot of businesses need help filling the gaps where their shortcomings lie. Not all nonprofits have a problem with hiring ample staff and creating resources to achieve their mission, but many of us do. . It doesn’t take a genius to find an issue, but not all organizations have the capacity to fix glaring problems as well or as timely as needed. .
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Audit 101: A Guide to The Fundamentals and More is a quick guide for nonprofit finance leaders and executive leaders, providing key fundamentals and know-how, first class best practices, and insight into how to optimize the nonprofit audit process at your organization. From the nuts and bolts of the nonprofit audit overall to the technology that allows organizations to gain a leg up, Abila’s guidebook will provide you and your nonprofit finance team with the resources and tools needed
We talk a lot about repurposing content here. Do you know why? Because when you master the art of repurposing you’ll get more opens, more clicks, more engagement, and more great content. with LESS work for you! Repurposing is how nonprofits can produce a lot of great content even with a small staff. Want to become an expert at this one strategy that could help you WORK LESS, but get BETTER results?
Today we focus on research-based best practices — not anecdotes and tribal wisdom — of what produces significant results in launching and growing sustainer programs. Yesterday, in Part 1 of the Blackbaud Institute’s Sustainers in Focus , the spotlight was on the financial pros, cons and myths surrounding monthly giving programs. Having shown the undeniable value of sustainer programs, author Chuck Longfield and a team of experienced collaborators set forth in Part 2 (which you can d
If I were to take a poll of everyone on earth, I would be willing to bet that a majority of people have a dream tucked away somewhere for three things; it’s become one of my favorite icebreaker conversations because of my hypothesis. The three dreams include 1) an app they would develop, 2) a restaurant they would open and 3) a nonprofit they would start.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Recently one of my staff reminded me of this article written by Zach Shefska (one of our staff at MarketSmart). He wrote it back during Thanksgiving. But I thought I’d share it with my readers so they could get a glimpse into what it’s like to work here at MarketSmart. Zach was also featured on episode 130 of the Side Hustle School Podcast.
Nonprofit Audit 101: A Guide to The Fundamentals and More is a quick guide for nonprofit finance leaders and executive leaders, providing key fundamentals and know-how, first class best practices, and insight into how to optimize the nonprofit audit process at your organization. From the nuts and bolts of the nonprofit audit overall to the technology that allows organizations to gain a leg up, Abila’s guidebook will provide you and your nonprofit finance team with the resources and tools needed
A new report released today by EveryAction suggests you might be leaving substantial online fundraising revenue on the table (or should I say in the ether?) if your nonprofit is not attending properly to email deliverability issues. Their report — 2017 Nonprofit Email Deliverability Study — looked at data from 55 leading US nonprofits to determine the impact of spam and poor deliverability practices.
You could have a perfect balance in the world, but if you’re standing and relying on unstable ground, eventually it’ll all come crashing down. This concept is true for real houses and card houses alike. Plus, in the grand scheme of your nonprofit’s structure, let’s just say the people you rely on most need to be rock-solid. You wouldn’t want the winds of nonprofit turmoil to huff and puff and blow your house down.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Remembrance. Honor. Memorialize. Pay tribute. Fairness. Right wrongs. Give back. Hormones. Oxytocin “the love hormone” Cortisol for focus. Brain. Neurons transmitting information. Mirror neurons support empathy. Religion. Find meaning. Satisfy dictates. Allay guilt. Social. Synthetic family. Community. Notoriety. All of this simply supports our desire to feel good (which is really the core motivator for all giving).
Nonprofit Audit 101: A Guide to The Fundamentals and More is a quick guide for nonprofit finance leaders and executive leaders, providing key fundamentals and know-how, first class best practices, and insight into how to optimize the nonprofit audit process at your organization. From the nuts and bolts of the nonprofit audit overall to the technology that allows organizations to gain a leg up, Abila’s guidebook will provide you and your nonprofit finance team with the resources and tools needed
Yes, this has to matter to you. Maybe you dodged the bullet of the most recent global cyber attack. But the next one or the ones after that could wreck your communications impact and a lot more. If or when your organization gets hacked, it’ll bring all activity—including communications and fundraising—to an absolute standstill. Even worse, it will require an enormous investment of time and budget to repair and get back up and going; even with that, critical donor data, program stats ,
I don’t know about you, but I haven’t heard much lately from the nonprofits I support. There’s been a scattering of updates, e-newsletters, action alerts, and appeals. But mostly – silence. I know it’s quieter time, but that doesn’t mean you need to go AWOL. You should be communicating with your donors at least once a month. In fact, the period between campaigns is an excellent time to reach out.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
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