Sat.Jul 10, 2021 - Fri.Jul 16, 2021

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3 Tactics to Acquiring New Donors for Your Nonprofit

NonProfit PRO

Technology and more people-centric (i.e., donors and supporters) ways of giving continue to expand, which is essential for nonprofit leaders to understand. For example, people could open a donor-advised fund (DAF) for very little money and give with the ease of tech platforms. Also, leading organizations, such as St. Jude, are reaching out to new audiences, like gamers, because they know they have to meet people where they are, to support a good cause.

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How can your B2B Tech Marketing Strategy Go Green

Nonprofit Marketing Insights by GlobalOwls

How can your B2B Tech Marketing Strategy Go Green. Are you looking to Improve your CSR by going Green? Check out what you can do as a B2B company to improve your Marketing around it. In these economically and ecologically challenging times, customers are increasingly embracing social causes. They purchase from companies that align with their values. .

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3 Tips to Create Unforgettable Moments for Donors

Bloomerang

There’s a hotel in Hollywood where the rooms are dated, the furnishings are sparse, and the walls are bare. Its name is the Magic Castle Hotel, but it’s not a castle. It’s a 1950s converted 2-story apartment complex painted canary yellow. . Next to its small pool is a cherry red phone. When you pick it up, the person on the other line answers, “Hello, popsicle hotline.” Moments later, a waiter wearing white gloves delivers your orange, cherry, or grape popsicle to you on a silver tra

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Still Publishing Donor Names? Ditch the List

Blue Avocado

“We nonprofits often put a great deal of time and effort into our annual reports, especially compared with how briefly most recipients will look at them,” begins the Blue Avocado article, The Secret to a High Impact Annual Report. “Rather than slave and anguish over the parts almost no one will read anyway,” the author […]. The post Still Publishing Donor Names?

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How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models. 🤝 Industry expert Tim Sarrantonio will explore data-backed strategies to engage supporters as active participants in a community that values their contributions and shared ideals.

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How to Get the Most Out of a Peer-to-Peer Fundraising Software Demo

NonProfit PRO

You might have mixed feelings about the idea of finding and implementing new peer-to-peer fundraising software. Maybe you’ve seen the signs that it’s time for a new solution, but you dread the process of finding the right technology for your nonprofit. When you’re on the buyer’s side, product demos can be tricky. Time is limited, and it’s important that you see all you need to see to make the right selection for your organization and feel confident in your decision.

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You Can’t Do All the Things. Pace Yourself.

Kivi's Nonprofit Communications Blog

Someone recently told me that while they appreciate all the diverse professional development topics that we and others offer on nonprofit communications and marketing, the fact that there is so much of it and so many things to learn also contributes to her sense of imposter syndrome. I get it! There really is so much variation in this work, and things are changing constantly.

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Conducting Confidential Feasibility Studies: A Good or Bad Choice?

Bloomerang

As many organizations begin eyeing the post-COVID fundraising landscape, many may find themselves in need of increased capacity to better serve their communities and drive their missions forward. . For these nonprofits, the pandemic brought about simultaneous surges in both support and need for their services—an exciting but certainly unprecedented and potentially stressful challenge.

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Monthly Giving Will Grow in Popularity in the Post-Pandemic Nonprofit

NonProfit PRO

Recently, I read "The Post-Pandemic Nonprofit: 12 Disruptive Trends Your Nonprofit Must Master" by Jeremy Reis. I like how Jeremy broke up the book by: who we are, how we operate, how we grow and where do we go from here?

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Nonprofit Communicators, Share Your Day

Kivi's Nonprofit Communications Blog

We’ve been able to re-start our Day in the Life of a Nonprofit Communicator blog series with three new submissions from readers like you! Nicole Gustafson. Veronica Brown. Emily Wills. But it’s your turn now! What goes on in a typical day in your life as a nonprofit communicator? Do you check work email as soon as you get up? Do you grab a coffee on the commute?

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7 Essential Questions to Ask Before Your Next Web Project

Mission Minded

Beginning a new web project or planning one down the road? Get a head start by using this handy check-list to make sure your project starts on a solid foundation. The post 7 Essential Questions to Ask Before Your Next Web Project appeared first on Mission Minded.

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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Don’t Overlook These Factors When Choosing Your Next Fundraising Event Venue

Bloomerang

In-person events are making a comeback, which means you’ll need a fundraising event venue in which to host those events. Because you might be out of practice when it comes to securing a fundraising event venue, here are a few recommendations. . When vetting locations for your event , it helps to have a list of questions you want to ask or a list of features that you need in the space.

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How Reaching Fundraising Goals Could Be a Text Away

NonProfit PRO

Organizations are increasingly depending on touchless technology so they can collect donations quickly. Simple SMS communication solutions allow donors to give at any time without needing a checkbook or cash, plus they can set up one-time or recurring donations, meaning higher fundraising to reach long-term goals.

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Mixed Links for Nonprofit Communicators – July 16, 2021

Kivi's Nonprofit Communications Blog

The Corner Grille. Atlanta, GA. Happy Friday! Ready for the the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have all kinds of social media news and tips, cybersecurity insights, what to do if you get laid off, and more. It’s time for Mixed Links… New to social media?

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White Paper Marketing For Nonprofits. Why And How To Get Started

Nonprofit Marketing Insights by GlobalOwls

White Paper Marketing For Nonprofits. Why Is It Important And How To Get Started. White Paper Marketing is a powerful strategy that should not only be used by for-profit organizations. Check out how your Nonprofit can benefit. White papers are a popular and powerful tool for content marketers. They can be used to position your organization as a thought leader and to present useful and persuasive research and information.

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Three Fundraising Pros Give Their Advice On What You Should Do After You Get Laid Off

Bloomerang

Being laid off hurts. . When it happened to me, it didn’t just impact me financially; it also affected me . emotionally. The journey to find that next big gig can be tiring, grueling, and painful, and at times it can feel like you’re banging your head against the wall. The pandemic hit the nonprofit sector hard. It was estimated that about one million people lost their jobs.

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The Gift Begins with Securing the First Meeting

NonProfit PRO

Think about your fundraising career. Did you take classes, learn from mentors, read books or attempt to gain experience on a trial-and-error basis? Specifically, when thinking about the solicitation process, you probably focused a great deal of energy on what to say and do before, during and after the actual ask process. I had to experiment and learn over time.

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How to Prepare for an Extended Leave (Or a Permanent Exit!)

Kivi's Nonprofit Communications Blog

One of the last conversations the most recent cohort of the Communications Director Mentoring Program had was around how you prepare for an extended leave (or exit) when you are a nonprofit communications director. This is something all of us should be doing because you should be able to take a planned vacation or go on extended family leave, for example, without everything screeching to a halt or you having to answer the phone and email while you are away.

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Guest Post: What Good Could Come After a No?

Twenty Hats

At home or at the office, you can transform a “no” decision to a “yes” by following this advice. Cicadas. It was 2020, and I was already getting nervous about the every 17-year invasion of cicadas these nasty insects, due in the Washington, DC area in 2021. I was more than nervous. I was panicked. I introduced the idea of a screen-in deck as my solution to battle the (perceived) impending cicada doom originally in 2004.

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Avoiding Unconscious Confirmation Bias In The Nonprofit Workplace

Bloomerang

What is unconscious confirmation biasing? The term is defined as one group holding social stereotypes about certain other groups outside of any conscious awareness. It’s unintentional group think, a mixture of both seeking out conclusions which confirm what we already believe to be true and letting unconscious preconceptions direct how we manage staff, volunteers and donors in our nonprofit workplace.

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The Myths and Facts of What a Fundraising Consultant Can Do for Your Nonprofit

NonProfit PRO

Taking large institutions out of the equation, we know the fundraising landscape changed profoundly last year. One of the results of the pandemic was that many nonprofits took their fundraising virtual. As we work collectively to recover, many small to midsize nonprofits are looking to measure fundraising performance. Fundraising professionals have lots of pressure to perform, and organizations are turning to fundraising consultants.

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[FREE Webinar Tomorrow] Our Five-Step Guide to Increasing Your Effectiveness

Kivi's Nonprofit Communications Blog

At Nonprofit Marketing Guide, we’ve been training, coaching, and researching nonprofit communications directors and teams for more than 15 years. In that time, we’ve learned A LOT about the stages that nonprofits and their communications staff go through as they establish, implement, and grow robust marketing and communications programs. Join us TOMORROW for a FREE webinar as we share with you what we’ve learned about what we call the Five Levels of Communications Effectiveness: Beginner: You ar

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The BIG List (100+) of Nonprofit Board Fundraising Tasks

Nonprofit Fixer

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. It is tempting to allow board members to skip fundraising because it makes them uncomfortable. But leadership and taking responsibility for the financial health of an organization, can sometimes be uncomfortable.

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Fundamentals of Audience Growth in the Nonprofit Sector

NonProfit Hub

How can your nonprofit organization increase its audience growth? You have a cause and a message to share, but getting it out there to the right people isn’t always easy. To help organizations grow their audience—and also their returns and impact—I created an approach to communication development based on a system I’ve labeled IDEAS. Here’s what the IDEAS process looks like.

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Reddit Thread Prompts More Than $200,000 in Donations to Foster Children Nonprofit

NonProfit PRO

After a Reddit user posted to the Ask Reddit thread “What is something you've done purely out of the goodness of your heart but have not told anyone?" users shared an array of good deeds. All it took was user dartdoug’s mention of purchasing an 11-year-old foster child a bicycle for his birthday via One Simple Wish’s website to start a wave of support for the Trenton, New Jersey-based nonprofit.

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5 Data Hygiene Methods for Your Nonprofit

Ann Green

Is your nonprofit database starting to look like a library without a librarian? Use these 5 tips to clean it up and establish better hygiene practices. . By Gabrielle Perham. Your nonprofit’s donor database is like a library. When a librarian is present, the library stays clean and orderly, with everything in the right place so visitors can quickly find what they’re looking for.

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Major League Baseball commits $150 million to Players Alliance

Candid

Major League Baseball has pledged up to $150 million over ten years to the Players Alliance in support of programs built around participation in baseball, mentorship, and professional baseball employee development, MLB.com reports. Starting in 2023, MLB will provide $10 million annually, plus up to an additional $5 million in matching contributions from external Players Alliance fundraising in support of numerous initiatives, including those that celebrate Black baseball history and culture

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How to master the art of solving linear equations

Nonprofit Marketing Insights by GlobalOwls

How to master the art of solving linear equations. Do you want to become better at solving linear equations? Check out what you can do today. Linear questions are considered to be the equations of the first order that are very easily taught to the students in elementary classes. These kinds of equations can be defined for the lines in the coordinate system and the equation for the straight line are known as linear equation.

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The Global Online Fundraising Scorecard

NonProfit PRO

Download your free copy of this research study that takes a mystery donor’s look at the online giving experience and email communications of 630 organizations in 9 countries.

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Why 2020 Was a Banner Year for Voters with Disabilities

Non Profitvote

It’s safe to say that at the height of the 2020 pandemic, as the world adjusted to new normals, social distancing, and Zoom calls, traditional voter engagement had to evolve. And while many of us are eager to put the last year behind us, there are still valuable lessons to learn. So we sat with Jack Rosen, National Disability Rights Network Voter Engagement Specialist, to talk about the biggest lesson his organization learned.

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Rebranding: More than fonts and colors 

Candid

In this reprint from our 2020 annual report , Renée Westmoreland, Candid’s managing director of design and marketing, reveals all that goes into creating a brand for a new organization. . Since GuideStar and Foundation Center joined forces in February 2019, we’ve talked about and worked toward becoming “one Candid.” How does that play out in real life?

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Essential workforce training elements for LMS

Nonprofit Marketing Insights by GlobalOwls

Essential workforce training elements for LMS. Are you looking to help your workforce to learn new skills? Check out what the essential workforce training elements are for LMS. The Learning Management Systems aid in workforce training, more so during the time of the pandemic when in-person training is not possible. An effective training program is not possible in the absence of equally competent LMS.

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There Is Enough to Give

NonProfit PRO

If you could do your work as a fundraiser from a mindset of abundance rather than scarcity, you would love your job. In our western, white male-dominated culture in North America, the view we grow up with is that there is not enough, and, therefore, we should get as much as we can for ourselves before someone else gets it.

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Newsletter: How They Do Cause Marketing Down East ; Largest Bottle of Soap Pumps Up Record Product Donations; Soldier Who Shot Bin Laden is Now Targeting Cause Marketing

Selfish Giving

I'm proud that my newsletter has inspired others to start a newsletter or to improve the one they have. Since I've fielded a number of questions on newsletters this past week - and it's on my brain - here are a few bits of newsletter advice! 1. Consistency (almost) trumps quality. Sure, your newsletter has to be good. That's table stakes. But people will never stick with your newsletter if it's not delivered consistently (e.g. daily, weekly, bi-monthly).

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Beginner Tips For Nonprofits Looking To Make The Most Of Their Social Media Presence

Bloomerang

Social media is an important part of the overall marketing strategy for most nonprofits today. It’s an easy and cost-effective way to reach out to a targeted audience and educate them about your cause. . Why is social media for nonprofits a great tool to use? It can help you: . Drive traffic to your website. Generate brand awareness . Recruit volunteers or employees .

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Book Review of Erica Waasdorp’s ‘Monthly Giving Made Easy’

NonProfit PRO

At first, I thought that Erica’s approach to monthly giving sounded too good to be true. But after the two webinars, several delightful conversations and reading her new book, "Monthly Giving Made Easy," I’m convinced that it definitely is that good and that easy!

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